Category: Consumer Goods & Retailing
Consumer Goods & Retailing market research reports by IDC
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Kroger's Customer-First Strategy: Rewarding Loyal Customers With Personalized Communication to Enhance Contextual CX
Kroger's Customer-First Strategy: Rewarding Loyal Customers With Personalized Communication to Enhance Contextual CX This IDC Perspective presents the case study of U.S. food and grocery retailer Kroger and how its loyalty program strategy brought back more personalized communications and offerings ... Read More
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Five Key Takeaways from AWS re:Invent 2022 That Retailers and CPG Companies Should Consider
Five Key Takeaways from AWS re:Invent 2022 That Retailers and CPG Companies Should Consider The IDC Retail Insights team attended AWS re:Invent 2022, held in Las Vegas from November 28 to December 2. "A key message from the event was the importance of an industry-specific focus in order to understan ... Read More
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AWS Brings Personalization and Automation to Retail at Scale
AWS Brings Personalization and Automation to Retail at Scale This IDC Market Note covers a recent AWS tour of Amazon Fresh, Neiman Marcus, and the Nike store. It also covers some of the technologies that enhance customer and associate experiences alike. In IDC's view, the technology innovations that ... Read More
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Worldwide Subscription Management Applications Forecast, 2022–2026
Worldwide Subscription Management Applications Forecast, 2022–2026 This IDC study provides an initial forecast for the worldwide subscription management applications revenue through 2026."As the global economy shifts toward selling ongoing services, companies will need subscription management solut ... Read More
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Computational Challenges in Metaverse Are Unlikely to Go Away: What Is Needed for Metaverse to Succeed?
Computational Challenges in Metaverse Are Unlikely to Go Away: What Is Needed for Metaverse to Succeed? This IDC Market Note looks at the metaverse from a bird's-eye view and examines the critical parts it needs to evolve. IDC defines the metaverse as a highly immersive future environment that blen ... Read More
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The Unified Content Model — A Modern Approach for the Digital-First Business
The Unified Content Model — A Modern Approach for the Digital-First Business This IDC Market Perspective covers the evolving market of business and persuasive content in enterprises. It offers a new approach to the content supply chain — the Unified Content Model — for enterprises to optimize how co ... Read More
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Web 3.0 and Its Role in the Metaverse and How to Prepare the Infrastructure for What Is Coming
Web 3.0 and Its Role in the Metaverse and How to Prepare the Infrastructure for What Is Coming This IDC Market Note looks at the differences between Web3 and the metaverse and talks about what IT infrastructure vendors should be ready for when the metaverse finally arrives. IDC defines Web3 as a co ... Read More
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Worldwide Home Video Game Console Forecast Update, 2022–2026: Subscriptions Make Headway in a Down Year
Worldwide Home Video Game Console Forecast Update, 2022–2026: Subscriptions Make Headway in a Down Year This IDC study forecasts home video game console hardware, software, and service use and spending through 2026 in four regions: North America, Western Europe, Asia/Pacific, and a combined rest of ... Read More
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Part 4: Developing Realistic Expectations for Augmented Reality/Virtual Reality/Extended Reality — Network Considerations
Part 4: Developing Realistic Expectations for Augmented Reality/Virtual Reality/Extended Reality — Network Considerations In this IDC Market Perspective, augmented reality (AR), virtual reality (VR), and extended reality (XR) devices are making great strides with the emergence of system on a chip (S ... Read More
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IDC PlanScape: Future of Digital Innovation — Managing Customer Entitlements Efficiently
IDC PlanScape: Future of Digital Innovation — Managing Customer Entitlements Efficiently This IDC study examines entitlement management solutions."Companies should consider commercial entitlement management solutions to centralize operations, enable business model agility, reduce revenue leakage, an ... Read More
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IDC PlanScape: Intelligent Retail Assortment Planning
IDC PlanScape: Intelligent Retail Assortment Planning This IDC study discusses the importance of intelligent retail assortment planning.Most retailers are merchandisers. Retailers purchase products at cost, mark up their products, or set prices using various tools and sell these at a higher price po ... Read More
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Part 1: Developing Realistic Expectations for AR/VR/XR –Algorithms
Part 1: Developing Realistic Expectations for AR/VR/XR –Algorithms This IDC Market Perspective investigates the status of augmented reality (AR)/virtual reality (VR) development to gauge the prospects for realizing mass market devices, such as the AR glasses, in the next three to five years. Algorit ... Read More
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Sharp Stresses Diversification and Stability at Dealer Road Show in Anaheim
Sharp Stresses Diversification and Stability at Dealer Road Show in Anaheim This IDC Market Note provides an overview of Sharp's recent dealer event in Anaheim, California. The event, which focused on the importance of stability and diversification in a changing office print market, was part of a fi ... Read More
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Traffic Intelligence Offers All Retailers a Path to Understanding and Improving Customer Experience
Traffic Intelligence Offers All Retailers a Path to Understanding and Improving Customer Experience This IDC Perspective discusses how traffic intelligence offers all retailers a path to understanding and improving the customer experience. As edge and cloud technologies bring ecommerce-style analyti ... Read More
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Smart Home Device Growth in the Middle East, Türkiye, and Africa, 2021–2022
Smart Home Device Growth in the Middle East, Türkiye, and Africa, 2021–2022 This IDC Market Perspective examines how smart home device technology suppliers can take advantage of the growing demand for these devices in the Middle East, Türkiye, and Africa (META). It also offers recommendations for ve ... Read More
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Worldwide Customer Experience Services Market Shares, 2020
Worldwide Customer Experience Services Market Shares, 2020 This IDC study discusses worldwide customer experience services market shares for 2020."The pressure of sudden consumer and business change caused by the COVID-19 pandemic created huge challenges for CX services vendors in what was already a ... Read More
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Part 3: Developing Realistic Expectations for Augmented Reality/Virtual Reality/Mixed Reality in Internet of Things — Commercial Use Cases
Part 3: Developing Realistic Expectations for Augmented Reality/Virtual Reality/Mixed Reality in Internet of Things — Commercial Use Cases Augmented/virtual/mixed reality (AR/VR/XR) commercial uses are continuing to grow in number, and deployments already exist across all industries, including defen ... Read More
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Transforming the Store: Results of the 2022 Global Retail Operating Model Survey
Transforming the Store: Results of the 2022 Global Retail Operating Model Survey This IDC Perspective reviews important findings from IDC's 2022 Global Retail Operating Models Survey of 800 retailers worldwide, which provides deep insight into how retailers are digitally transforming their business ... Read More
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An Intelligence-Driven Theory of Retail
An Intelligence-Driven Theory of Retail This IDC Perspective covers the adoption journey of intelligent retail, the use cases, the methods and computational approaches, the benefits in decision making, the current state of retail artificial intelligence/machine learning (AI/ML) applications, and whe ... Read More
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U.S. Wearable Device Installed Base Forecast, 2022–2026
U.S. Wearable Device Installed Base Forecast, 2022–2026 This IDC study provides a forecast for the U.S. wearable device installed base for the 2022–2026 period."With wearables gaining salience in the United States, we expect the installed base for these devices to hold steady over the next several y ... Read More
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Enabling Remote Collaboration Through AR/VR and Metaverse in Europe
Enabling Remote Collaboration Through AR/VR and Metaverse in Europe This IDC Market Perspective analyzes the state of XR-enabled collaboration in Europe, providing advice to IT vendors in the remote collaboration and workforce transformation space. The study delves into key factors pushing investmen ... Read More
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IDC PeerScape: Practices to Successfully Implement Immersive Technologies in Retail
IDC PeerScape: Practices to Successfully Implement Immersive Technologies in Retail This IDC PeerScape identifies the main challenges that peers in the retail industry must overcome through immersive technologies: product visualization and trial online, empowerment of store associates, store attract ... Read More
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Apple Watch Ultra Stands to Erode the Endurance Sports Watch Market
Apple Watch Ultra Stands to Erode the Endurance Sports Watch Market This IDC Market Note looks at the potential erosion of the endurance sports watch market as Apple introduces the new Apple Watch Ultra. With the new Watch Ultra, the previously protected market segment of endurance sports watch is n ... Read More
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Worldwide Augmented and Virtual Reality Hardware Forecast Update, 2022–2026: CY 4Q22
Worldwide Augmented and Virtual Reality Hardware Forecast Update, 2022–2026: CY 4Q22 This IDC study provides an updated forecast for the worldwide augmented and virtual reality hardware market for the 2022–2026 period."2022 marks a slowdown in the worldwide AR/VR headset market, reflecting the chall ... Read More
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Dreamforce Report: Salesforce OMS Expanding How It Serves the Pre- to Post-Purchase Omni-Channel Customer Journey
Dreamforce Report: Salesforce OMS Expanding How It Serves the Pre- to Post-Purchase Omni-Channel Customer Journey This IDC Market Note is primarily focused on Salesforce OMS. After a hiatus of three years, the Salesforce Dreamforce conference was back on in San Francisco in September, with a 1,000+ ... Read More