Category: General House & Home
General House & Home market research reports by Euromonitor International
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Home Insecticides in Vietnam
Home Insecticides in Vietnam Home insecticides exhibited healthy growth in retail volume and current value terms in 2023. Vietnam has a tropical climate, characterised by high temperatures and humidity, which can create favourable conditions for the proliferation of insects, including mosquitoes, fl ... Read More
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Home Insecticides in Hungary
Home Insecticides in Hungary Although retail value sales were double-digit in 2023, retail volume sales were much lower, with a decline noted in insecticide coils. Insecticide coils suffered from fewer mosquitoes in 2023 due to the weak summer season. In addition, consumers were often not interested ... Read More
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Home Insecticides in Azerbaijan
Home Insecticides in Azerbaijan Home insecticides performed badly in 2023, with both value and volume sales falling. Home insecticides are very dependent on the weather conditions in the country, and is, therefore, very seasonal. With the summer of 2023 not being as hot as the previous year, this co ... Read More
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Home Insecticides in Lithuania
Home Insecticides in Lithuania Home insecticides witnessed a strong rebound in sales following a catastrophic season in 2022. Since home insecticides are mainly a seasonal, functional product, the main driver of volume sales each year is the size of the insect population. In 2023, the weather in Lit ... Read More
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Home Insecticides in Estonia
Home Insecticides in Estonia Home insecticides is a seasonal product, where demand can vary from summer to summer, based on the size of the insect population. With the summer of 2023 not as hot as the previous year, volume growth was marginal. The standout performer was insecticide baits, which regi ... Read More
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Home Insecticides in Guatemala
Home Insecticides in Guatemala There were significant price rises for home-insecticides in 2023, and in particular for spray/aerosols, as supply chain disruptions still lingered and this resulted in high current and constant value growth. However, despite significant price increases, there was also ... Read More
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Home Insecticides in Egypt
Home Insecticides in Egypt Population growth and a rising number of households provided sales drivers for home insecticides at the end of the review period. Demand for home insecticides remained stable in 2023, and was almost unaffected by the increase in unit prices. However, the greater return of ... Read More
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Home Insecticides in Poland
Home Insecticides in Poland Retail value growth was double-digit in 2023, driven by rising price points and ongoing inflation. Despite rising prices, retail volume growth was positive in all areas, driven by electric insecticides and spray/aerosol insecticides. Weather conditions drive growth, with ... Read More
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Home Insecticides in the Netherlands
Home Insecticides in the Netherlands The Netherlands saw mixed weather during the spring and summer seasons of 2023, though the country did enjoy several weeks of sunny weather with high temperatures, supporting higher demand (with a slight slowdown in the decline in volume sales) for home insectici ... Read More
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Polishes in Switzerland
Polishes in Switzerland Polishes continued to experience a decline in volume sales in 2023, maintaining a trend that persisted throughout the review period. The category has been hit hard by changing lifestyles and fashions in clothing and interior design. It has also suffered from consumers' increa ... Read More
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Polishes in Lithuania
Polishes in Lithuania Polishes continue to see retail volume sales stagnate in 2023, as this category draws very limited consumer attention in Lithuania. In the main, locals prefer to use basic household products to clean the house. Since the COVID-19 pandemic, consumers have spent less time at home ... Read More
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Polishes in Estonia
Polishes in Estonia Overall, polishes registered marginal volume growth in 2023, as well as a fall in constant value sales, as continuing rising costs hit profit margins. Furniture polish was the strongest performer in terms of value and volume growth, with metal polish also registering modest growt ... Read More
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Home Insecticides in Israel
Home Insecticides in Israel Demand for home insecticides in Israel continued to decline in 2023, in line with its review period performance as a whole. This was mainly driven by the dominant format of spray/aerosol home insecticides, despite its affordability, as these products are increasingly cons ... Read More
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Polishes in Romania
Polishes in Romania The demand for polishes continued on a downward trajectory in 2023. These products were considered non-essential or obsolete by a large share of the consumer base, especially younger people. Furthermore, substitution and cannibalisation continued to occur, as consumers preferred ... Read More
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Home Insecticides in Finland
Home Insecticides in Finland High price increases in 2023 have negatively impacted the volume sales of insecticides. Consumers are now purchasing insecticides as needed, prioritising effectiveness in their selection process. Brand loyalty remains high in this category, with consumers unlikely to swi ... Read More
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Home Insecticides in North Macedonia
Home Insecticides in North Macedonia Home insecticides saw retail volume declines in 2023 as local consumers were forced to prioritise purchases and cut down on less-essential products. Further, over 2022-23, North Macedonia saw a reduced number of flying and crawling insects, especially during the ... Read More
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Home Insecticides in Canada
Home Insecticides in Canada Home insecticides saw robust retail value growth in 2023, while retail volume declined in all areas, bar insecticide coils. Price increases supported retail value growth as well as a strong insect season in regions of Canada in 2023, particularly the mosquito populations, ... Read More
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Home Insecticides in Georgia
Home Insecticides in Georgia Home insecticides is mainly a seasonal, functional product and is not directly related to hygiene concerns consumers have in relation to viruses. The main driver of volume sales each year is the size of the insect population, with summer the high season for insecticides ... Read More
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Polishes in Hungary
Polishes in Hungary Despite rising retail value sales in 2023, polishes lost consumer attention, with significant price increases hindering sales, leading to a retail volume decline in all areas, apart from shoe polish. In addition to rising price points, manufacturers did not support these products ... Read More
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Polishes in Sweden
Polishes in Sweden The industry continues to witness a rise in retail price points, driven by inflationary pressures and increasing input costs. With inflation remaining at a high rate in 2023, households exhibit heightened price sensitivity, leading to a shift in sales channels towards discounters ... Read More
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Polishes in Nigeria
Polishes in Nigeria Polishes recorded a decline in retail volume terms, while high inflation rates triggered double-digit retail sales value growth in 2023. Many do not consider polish an essential product, with consumers focused on perceived essentials amid poor purchasing power. Furthermore, consu ... Read More
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Home Insecticides in Latvia
Home Insecticides in Latvia Electric insecticides recorded the most robust growth in 2023, recognised for their exceptional effectiveness in combating both flying and crawling insects, making them the preferred choice among many consumers dealing with pest infestations. Many electric insecticide dev ... Read More
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Polishes in Ecuador
Polishes in Ecuador Shoe polish, the largest category within polishes, recorded strong double-digit value and volume growth in 2023, with sales driven by the reopening of schools. 2023 was the first year of a full return to in-person classes after pandemic-related disruptions and students once again ... Read More
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Home Insecticides in Costa Rica
Home Insecticides in Costa Rica There were significant price rises for home-insecticides in 2023, and in particular for spray/aerosols, as supply chain disruptions still lingered and this resulted in high current and constant value growth. However, despite significant price increases, there was also ... Read More
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Polishes in Croatia
Polishes in Croatia The economic impact of measures introduced to limit the spread of COVID-19, along with soaring inflation in 2023, have undermined consumer confidence and purchasing power. As a result, many consumers remain focused on spending on essential items. At the same time, consumers’ prio ... Read More
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