Category: Fragrances
Fragrances market research reports by Euromonitor International
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Fragrances in South Korea
Fragrances in South Korea Fragrances maintained double-digit current value growth in South Korea in 2023, with premium fragrances continuing to overwhelmingly dominate, and also seeing the strongest growth in this year. The super-premium segment in fragrances is primarily occupied by global brands, ... Read More
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Fragrances in Ireland
Fragrances in Ireland In 2023, fragrances in Ireland recorded double-digit retail value growth due to rising inflation. However, despite price rises and negative GDP shrinking the average disposable income, premium fragrances performed better than their mass counterparts in 2023. Women's premium fra ... Read More
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Mass Beauty and Personal Care in Spain
Mass Beauty and Personal Care in Spain Sales in mass beauty and personal care in Spain were supported by the economic environment in 2023. Specifically, inflationary pressures have led to high unit prices against a backdrop of lower consumer spending power, in turn resulting in consumers minimising ... Read More
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Fragrances in Spain
Fragrances in Spain Premium fragrances outperformed mass fragrances in Spain in 2023, as consumers seek to treat themselves to “affordable indulgences”. Interestingly, despite the depressed economic climate, with the cost-of-living crisis and inflationary pressures, certain non-essential categories ... Read More
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Fragrances in Japan
Fragrances in Japan Fragrances registered double-digit current value growth in Japan in 2023. Strong growth was also seen for colour cosmetics, but this was underpinned by the rebound from the pandemic, and it still had a lower level of sales compared with pre-pandemic (2019). On the other hand, fra ... Read More
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Fragrances in Colombia
Fragrances in Colombia Despite the high cost of living, fragrances continued to perform well, with the category proving its resilience in Colombia in 2023. Premium fragrances outperformed the mass segment due to price rises, which have clearly had an impact on value growth, though consumers are spen ... Read More
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Mass Beauty and Personal Care in Argentina
Mass Beauty and Personal Care in Argentina In 2023, mass beauty and personal care products in Argentina registered a stronger performance than premium offerings, reversing the trend noted in 2022. Much of this was due to import barriers, which challenged the supply of premium beauty and personal car ... Read More
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Mass Beauty and Personal Care in Colombia
Mass Beauty and Personal Care in Colombia Mass beauty and personal care enjoyed double-digit growth in Colombia in 2023, consolidating pre-pandemic levels. However, growth was largely due to inflationary pressures, which led consumers to explore mass brands because of their lower purchasing power as ... Read More
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Fragrances in Belgium
Fragrances in Belgium Inflation remained high in 2023 leading to significant price increases in the fragrance industry and placing further pressure on consumer budgets. This, in turn, led to strong value sales growth of fragrances in 2023, while volume sales of fragrances fell into decline. The effe ... Read More
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Mass Beauty and Personal Care in Saudi Arabia
Mass Beauty and Personal Care in Saudi Arabia Mass beauty and personal care continued to see strong growth in current value terms in 2023, albeit slightly slower than in the previous year as the country’s economy contracted. With the pandemic being declared over in early 2023 more consumers returned ... Read More
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Fragrances in New Zealand
Fragrances in New Zealand Fragrances recorded modest retail value sales growth in 2023, whilst volume sales declined. Rising living costs and inflationary pressures were top of mind for consumers in 2023. As consumers tried to stretch their budgets to purchase everyday necessities, purchases of non- ... Read More
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Mass Beauty and Personal Care in Belgium
Mass Beauty and Personal Care in Belgium In 2023, the financial constraints faced by consumers due to the rising costs of living in Belgium pushed many individuals towards more affordable mass beauty and personal care products. Restrictions on promotions, brought forth by the new EU Omnibus Directiv ... Read More
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Mass Beauty and Personal Care in Canada
Mass Beauty and Personal Care in Canada In 2023, mass beauty and personal care in Canada witnessed robust growth fuelled by a consumer focus on self-care, health, and wellbeing. In the face of stress induced by the lingering effects of the pandemic and economic turbulence stemming from inflation, co ... Read More
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Fragrances in Argentina
Fragrances in Argentina During 2023, fragrances in Argentina recorded triple-digit retail value growth, driven by rising inflation and price increases. However, 2023 saw the end of a boom in sales for premium fragrances. During 2021 and 2022, volume sales experienced a strong increase, driven by COV ... Read More
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Fragrances in Saudi Arabia
Fragrances in Saudi Arabia Beauty and personal care in Saudi Arabia continues to be led by well-established regional and international luxury brands. This includes leading local players in fragrances, such as Abdul Samad Al Quraishi, Arabian Oud, and Al-Majed for Oud. The strong local cultural ties ... Read More
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Fragrances in Canada
Fragrances in Canada Fragrances witnessed remarkable growth in 2023 across all categories, with value outpacing volume due to inflation-driven price increases and the premiumisation trend. While both mass and premium fragrances experienced an uptick, premium fragrances led the surge in growth. Consu ... Read More
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Fragrances in Finland
Fragrances in Finland Fragrances in Finland, as a product area, experienced positive growth in both volume and value terms in 2023. This can be attributed in part to a return to pre-pandemic fragrance use habits and high levels of marketing activity from major brands. Campaigns like the launch of V ... Read More
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Voice of the Consumer: Beauty Survey 2023 Key Highlights
Voice of the Consumer: Beauty Survey 2023 Key Highlights This visual report highlights the results of Euromonitor International's 2023 Voice of the Consumer: Beauty Survey, including the everyday beauty and personal care habits and attitudes of global consumers. Euromonitor International's Voice of ... Read More
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Luxury Goods in Germany
Luxury Goods in Germany Retail sales of luxury goods in Germany increased by 2% in current value terms to reach EUR62.5 billion in 2023. Luxury goods had seen two years of declining sales in 2020 and 2021, with its performance heavily impacted by the various measures put in place across these years ... Read More
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Ingredient-Led Beauty
Ingredient-Led Beauty Amid high-profile lawsuits and recalls, ingredient-led beauty is propelled by consumers’ quest to control their health. Awareness is rising among all beauty consumers, but is growing faster in certain groups, like Generation X and males. Because ingredient-led beauty appears in ... Read More
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Beauty and Personal Care in Brazil
Beauty and Personal Care in Brazil The year 2022 was marked by the complete resumption of in-person activities after the pandemic in Brazil. Offline classes resumed, and hybrid/in-person work arrangements were implemented; along with other activities outside the home this created a boom environment ... Read More
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Fragrances in Brazil
Fragrances in Brazil Fragrances emerged as the driving force behind the growth of the beauty and personal care industry in 2022, a year marked by the resurgence of demand for discretionary products, increases in prices, and the return of socialisation. With double-digit growth in the category, Brazi ... Read More
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Mass Beauty and Personal Care in Brazil
Mass Beauty and Personal Care in Brazil While premium beauty and personal care products continued to show a robust performance in 2022, there was also healthy growth in sales of mass products in 2022, driven by Brazilian consumers’ increasing attentiveness towards health and skin care. Categories su ... Read More
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Mass Beauty and Personal Care in India
Mass Beauty and Personal Care in India The beauty and personal care industry in India continues to be dominated by mass products, as a large part of the consumer base in India is price-sensitive due to limited household incomes. Furthermore, as per Euromonitor’s Economies and Consumers data, about 6 ... Read More
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Fragrances in India
Fragrances in India In 2022, fragrances in India witnessed healthy double-digit current value growth on the back of favourable external factors, such as the full return of social gatherings, the surge in demand for domestic travel, and the return of most offices and schools to mainly offline mode. S ... Read More
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