Category: Fragrances
Fragrances market research reports by Euromonitor International
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Ecuador Fragrances
Ecuador Fragrances During 2023, the majority of sales recorded in fragrances were accounted for by direct selling, the distribution channel which was the most negatively impacted by the COVID-19 pandemic. Faced with challenges arising from the clash between the need for direct contact between sales ... Read More
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Mass Beauty and Personal Care in Ukraine
Mass Beauty and Personal Care in Ukraine In 2023, mass beauty and personal care in Ukraine was recording strong growth thanks to the affordability of these products against the backdrop of consumers’ falling purchasing power. The development of private label products has also contributed to the mark ... Read More
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Fragrances in Ukraine
Fragrances in Ukraine In 2023, the fragrances category was recording strong growth, albeit following a sharp downturn in sales a year earlier, when sales shrunk by around half. The fragrances performance has begun to recover as life has normalised in some parts of Ukraine as much as it can when a co ... Read More
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Fragrances in Guatemala
Fragrances in Guatemala Volume and current value sales slowed for fragrances in Guatemala in 2023. Fragrances saw a dramatic drop in demand at the start of the pandemic in 2020 but begin to rise again in 2021. However, the high inflation of 2022 and 2023, with retail price hikes resulting from risin ... Read More
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Mass Beauty and Personal Care in Azerbaijan
Mass Beauty and Personal Care in Azerbaijan Mass beauty and personal care still accounted for significantly more value sales than premium in Azerbaijan in 2023. However, its current value growth was lower. That being said, there was growth. Mass beauty and personal products are continually innovatin ... Read More
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Fragrances in Chile
Fragrances in Chile Fragrances in Chile saw a second consecutive year of healthy current value growth – higher than the pre-pandemic level of growth. Nevertheless, the category was unable to match the results seen in 2021, when current value sales grew by almost 40% due to the high liquidity in the ... Read More
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Fragrances in Turkey
Fragrances in Turkey Driven by younger generations like Gen Z, a new fragrance philosophy emerged in Turkey in 2023 – the concept of a curated ""fragrance wardrobe."" Consumers are increasingly interested in owning a collection of scents that reflect their moods and personalities. This shift opens d ... Read More
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Mass Beauty and Personal Care in Guatemala
Mass Beauty and Personal Care in Guatemala Mass beauty and personal care saw rapidly rising retail prices in Guatemala in 2023, with the country still suffering from high inflation that continued from the previous year. Though price hikes in 2023 were not quite as steep as in 2022, consumers became ... Read More
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Fragrances in Azerbaijan
Fragrances in Azerbaijan Fragrances in Azerbaijan registered both healthy constant value and volume growth in 2023. Inflation eased, especially at the end of the year, and this supported volume sales. In addition, supply issues arising from the war in Ukraine were resolved and shelves were stocked a ... Read More
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Fragrances in Israel
Fragrances in Israel Fragrances registered double-digit current value growth in 2023. Prices continued to rise during the year, as inflation remained high. As manufacturers and retailers struggled to maintain profit margins, there were fewer discounts and promotions available on fragrances. With the ... Read More
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Mass Beauty and Personal Care in Turkey
Mass Beauty and Personal Care in Turkey Mass beauty and personal care in Turkey thrived in 2023, driven by a consumer focus on value for money. This growth stemmed from several key trends. Euromonitor International's Mass Beauty and Personal Care in Turkey report offers a comprehensive guide to the ... Read More
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Mass Beauty and Personal Care in Israel
Mass Beauty and Personal Care in Israel The mass beauty and personal care category saw double-digit current value growth in Israel in 2023. Many consumers were encouraged to shift to the mass segment due to the challenging economic conditions prevailing in the country. In the face of many lay-offs a ... Read More
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Fragrances in Taiwan
Fragrances in Taiwan In 2023, fragrances in Taiwan recorded double-digit retail value growth. Stricter regulations on flavours and fragrances and consumers' increasing focus on healthy and natural ingredients have increased the cost of manufacturing. Higher packaging costs and higher energy and raw ... Read More
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Fragrances in Bosnia and Herzegovina
Fragrances in Bosnia and Herzegovina Consumers have returned to wearing fragrances with social contact largely back to normal levels in Bosnia and Herzegovina. After a solid recovery from the pandemic in 2021, retail volume growth declined in 2022 and 2023 as consumers were confronted with rising co ... Read More
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Mass Beauty and Personal Care in Greece
Mass Beauty and Personal Care in Greece Strong price increases in supermarkets as a result of inflation was the biggest factor influencing the performance of mass beauty and personal care in Greece in 2023. Many local consumers selected shopping destinations based on offers and discounts on specific ... Read More
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Mass Beauty and Personal Care in Croatia
Mass Beauty and Personal Care in Croatia Mass beauty and personal care registered a positive performance in 2023, outperforming premium beauty and personal care as the uncertain economic situation, high inflation and ongoing energy crisis forced many Croatian consumers to look for cheaper alternativ ... Read More
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Mass Beauty and Personal Care in Dominican Republic
Mass Beauty and Personal Care in Dominican Republic Consumer purchasing behaviour of beauty and personal care has evolved in the face of rising costs of living, with middle- and low-income demographics most affected by the inflationary conditions in the Dominican Republic. Many of these consumers we ... Read More
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Fragrances in Dominican Republic
Fragrances in Dominican Republic In the years prior to the pandemic, consumers were keen to migrate towards premium fragrances in the Dominican Republic. However, with the economic effects suffered by low- and middle-income Dominicans during the pandemic and the subsequent inflationary period puttin ... Read More
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Fragrances in Peru
Fragrances in Peru Premium fragrances led fragrances sales in Peru in 2023. Premium fragrances achieved healthy value and volume sales, albeit at lower growth rates than seen over the past couple of years, as the category normalised after the pandemic era slump. While mass fragrances also managed to ... Read More
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Fragrances in Greece
Fragrances in Greece During the pandemic, the main channels for premium fragrances, department stores and beauty specialist retailers, suffered the biggest losses, while home seclusion and limited opportunities for going out and socialising dampened demand. However, premium fragrances has seen growt ... Read More
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Fragrances in Sweden
Fragrances in Sweden A powerful current of premiumisation is sweeping fragrances in Sweden. Consumers are increasingly drawn to niche or artisanal scents, seeking individuality and exclusivity. These unique olfactory experiences offer a way to stand out from the crowd. Furthermore, premium brands co ... Read More
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Fragrances in Switzerland
Fragrances in Switzerland Fragrances in Switzerland posted a positive growth performance in 2023, albeit slight in retail volume terms. Retail current value growth was stimulated by the inflationary context, which led to unit price and retail selling price increases. Companies and retailers justifie ... Read More
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Beauty and Personal Care in Peru
Beauty and Personal Care in Peru Beauty and personal care in Peru continued to be affected by economic pressures in 2023. While value growth was supported by persistent price hikes caused by inflationary pressures, volume was showing overall flat growth due to the price-sensitivity of consumers in t ... Read More
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Mass Beauty and Personal Care in Thailand
Mass Beauty and Personal Care in Thailand Mass beauty and personal care in Thailand recorded strong double-digit growth in 2023 in current value terms, with rises seen across all segments. Modern consumers are becoming more careful in choosing skin care products in line with health and wellness tren ... Read More
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Fragrances in Croatia
Fragrances in Croatia Prior to the onset of the COVID-19 pandemic, there were few differences between sales growth trends across premium fragrances and mass fragrances. However, since volume sales of premium fragrances dropped sharply in 2020 during the early stages of the COVID-19 pandemic, followe ... Read More
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