Category: Air Freshener
Air Freshener market research reports by Euromonitor International
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Air Care in Cameroon
Air Care in Cameroon Sales in air care in Cameroon in 2023 continued to be driven by the popularity of spray/aerosol air fresheners. These products offer easy accessibility, offer affordable pricing, and a high level of consumer familiarity. The utilisation of spray/aerosol air fresheners has been a ... Read More
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Home Care in Cameroon
Home Care in Cameroon Home care was experiencing a stabilisation effect in Cameroon in 2023, following a substantial escalation in unit prices in 2022, primarily attributed to inflationary pressures and supply chain challenges, notably affecting categories such as bar detergents and shoe polish. How ... Read More
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Air Care in Austria
Air Care in Austria In 2023, a decline in the amount of time spent at home post-pandemic led to a concomitant reduction in the use of air care products, thereby constraining volume growth in this area. Economic uncertainties and inflation also prompted local consumers to focus their spending on esse ... Read More
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Home Care in Austria
Home Care in Austria In 2023, home care recorded current value growth, primarily driven by price increases attributable to inflation and, in a few instances, premiumisation and innovation. The escalating time constraints of local consumers have fuelled the demand for quick, convenient home care solu ... Read More
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Air Care in the US
Air Care in the US Air care in the US suffered a current value drop of 5% in 2023, marking the second consecutive year of decline. This downturn represents a corrective phase following the robust growth observed by the category during the pandemic. Throughout 2023, air care witnessed a notable overa ... Read More
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Home Care in the US
Home Care in the US In 2023, home care in the US witnessed further current value growth, primarily driven by widespread price hikes across various categories. However, this uptick in prices occurred against a challenging backdrop for local consumers who had already experienced price increases the pr ... Read More
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Air Treatment Products in India
Air Treatment Products in India In 2022, retail volume sales of air treatment products in India, especially cooling products such as air conditioners and air coolers, recorded double-digit growth, due to factors such as pent-up demand, harsh summer conditions and greater consumer willingness to spen ... Read More
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Home Care Packaging in Singapore
Home Care Packaging in Singapore Even though the impact of the pandemic was gradually waning in Singapore, many offices chose to continue operating in a hybrid or remote work mode. This therefore saw many consumers continuing to spend more time at home than had been the case prior to the pandemic, g ... Read More
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Home Care in Croatia
Home Care in Croatia In 2022, though current value sales of home care increased in Croatia, constant value and volumes sales fell. Several factors led to this muted performance. The war in Ukraine had a negative impact, with the resultant energy crisis leading to soaring inflation and dampening volu ... Read More
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Air Treatment Products in the US
Air Treatment Products in the US In 2022, air treatment products is set to see moderately positive retail volume growth; however, the growth rate is expected to see a slowdown, following strong growth in the previous year. Air purifiers and dehumidifiers are expected to see continued growth in 2022, ... Read More
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Domestic Hygiene Beyond the Pandemic in Developing/Emerging Markets
Domestic Hygiene Beyond the Pandemic in Developing/Emerging Markets With health at the center of attention since the pandemic, interest in products that clean and disinfect has grown. Domestic hygiene has become an important subtheme in Home Care, especially in developing/emerging markets. Historica ... Read More
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Home Care Beyond the Pandemic
Home Care Beyond the Pandemic As the pandemic moves to endemic, tax increases and economic disruption arrive, home care is challenged with how it preserves resurgence forged during the pandemic. The industry is faced with two key challenges: Avoiding commoditisation in a changed economic and threat ... Read More
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Consumer Systems and Home Automation - A Disruptive End to Silo Thinking
Consumer Systems and Home Automation - A Disruptive End to Silo Thinking In a world that now seems more about disruption than stability, it is always better to be the disruptor than the disrupted - and that means pushing horizons outwards. Strategy needs to be built as part of a wider consumer syste ... Read More
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Air Care in Belarus
Air Care in Belarus Air care was negatively impacted by COVID-19. While current values sales benefited, volumes sales were well down and were impacted by double-digit percentage price rises. Due to the financial repercussions of the pandemic, many consumers were economising and limited their spendin ... Read More
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Home Care in Belarus
Home Care in Belarus Home care performed well to the COVID-19 pandemic in 2020 due to consumers spending more time at home. Likewise, due to the raised hygiene concerns many products areas performed well such as dishwashing and bleach. Unexpectedly, home insecticides also performed very well. The re ... Read More
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Air Care in Russia
Air Care in Russia Volume sales in Russian air care continued to decline in 2021. The pandemic has seen Russian consumers spending more time at home than usual, encouraging them to spend on products that help improve the home environment, such as the various air-freshening products available in air ... Read More
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Home Care in Singapore
Home Care in Singapore After seeing dynamic retail volume and current value growth in 2020 due to the initial outbreak of COVID-19, which generated a surge in demand for home care products and some stockpiling, the industry experienced slight volume and value declines in 2021. For example, products ... Read More
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Air Care in Singapore
Air Care in Singapore Sales of air care products increased in Singapore in current value terms in 2021, after seeing a decline in 2020. COVID-19 saw consumers prioritise cleaning and hygiene products in 2020, leaving them with little budget left over for air care products, but this situation reverse ... Read More
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