Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Home Care in Thailand
... products due to the prevailing household hygiene trend, and increased awareness of germs. Meanwhile, air care also maintained solid growth despite strong price rises, which demonstrates consumers’ reliance on these products to enhance their indoor ... Read More
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Home Care in Denmark
... amid the general downward trajectory of home care retail volume sales. With all categories having registered retail volume sales declines in 2022, only toilet care and surface care posted positive demand growth in 2023. Players ... Read More
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Home Care in Bulgaria
... with declining disposable budgets impacting consumers purchasing decisions. This led to a noticeable shift from branded to private label options, with consumers seeking quality goods at affordable price points. Euromonitor International's Home Care in Bulgaria ... Read More
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Home Care in Saudi Arabia
... home seclusion, demand for many products increased in 2023. This performance was supported by a number of factors. Euromonitor International's Home Care in Saudi Arabia market report offers a comprehensive guide to the size and ... Read More
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Bleach in South Korea
... for disinfectant bleach remains steady in South Korea, where bleach is known for its germicidal, disinfectant, and bleaching effects. It is considered an essential product in many households and commonly stocked in kitchens, bathrooms and ... Read More
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Dishwashing in South Korea
... South Korea is expanding the number of single-person and dual-income households with a growing propensity to make household chores easier. Dishwashers are becoming an indispensable appliance in homes, as consumers demand greater convenience and time-saving ... Read More
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Polishes in Mexico
... supported by the revival of pre-pandemic lifestyles, including socialising outside the home, and the return of more consumers to physical offices either full- or part-time. This led Mexicans to pay more attention to their appearance, ... Read More
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Laundry Care in Italy
... with rising electricity costs and falling purchasing power led to a more careful focus on ways to save money. Inflationary pressures and increasing living costs meant that Italians were much more conscious of using water ... Read More
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Air Care in Brazil
... other air care was the most dynamic performer, while gel air fresheners continued to wane in popularity as local consumers further shifted to other formats. Euromonitor International's Air Care in Brazil market report offers a ... Read More
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Laundry Care in Mexico
... an increase in the frequency of washing clothes, as consumers paid more attention to their appearance and overall personal hygiene. The end of the pandemic did not only boost sales of laundry detergents, but also ... Read More
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Toilet Care in Brazil
... an ongoing topic, nonetheless, as Brazil experienced a consistent trend of lower interest rates, fostering economic stimulus and encouraging investment in various sectors. This economic scenario led to positive demand for various home care categories, ... Read More
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Toilet Care in Japan
... was a little different. The category saw significant declines in both volume and current value terms in 2023, mainly due to less time being spent at home. In May 2023, there was a pivotal policy ... Read More
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Polishes in the United Arab Emirates
... by the surging demand for premium and luxurious furniture. Simultaneously, the increasing interest in high-quality furnishings reflects a noteworthy trend in the local market, driving up consumer demand for metal furniture, which is expected to ... Read More
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Bleach in Indonesia
... stagnation is the noticeable absence of new product developments within bleach, as many companies have shifted their focus away from such products, not seeing bleach as heralding strong enough potential or profits. As a result, ... Read More
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Air Care in Colombia
... their budgets. The trend towards hybrid working, which has become more permanent in Colombia, is resulting in more time spent at home. In turn, this has supported demand for spray/aerosol and liquid air care, which ... Read More
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Surface Care in Malaysia
... and growth resumed in 2023. Consumers periodically spray and clean surfaces such as tables, doorknobs, chairs, and toilets with such products, as hygiene awareness remains strong. Demand has remained higher than the pre-pandemic period, mostly ... Read More
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Laundry Care in Indonesia
... up compared to recent years and the leading players in the Indonesian laundry care industry remain optimistic. Indeed, players in this category believe their market presence will expand further in the coming years, primarily because ... Read More
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Air Care in Algeria
... Economic uncertainty, linked to high inflation and the devaluation of the Algerian dinar, has led to rising import costs of air care. High unit prices have dampened demand, although there was a marginal improvement in ... Read More
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Air Care in Belgium
... households grappling with tighter spending budgets. Inflationary pressures, the rise in the cost of living and the decline in consumer purchasing power all led to see consumers foregoing such products. Air care products such as ... Read More
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Bleach in the Czech Republic
... income to spend on products. As such, while retail value was positive, retail volume sales declined. However, some consumers used bleach products for laundry care, looking for cheaper products in times of lower economic growth ... Read More
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Polishes in the Philippines
... clean and well-maintained. Continuing the trend from the previous year, polishes saw slow retail volume growth and more dynamic current value growth in 2023. Although floor polish remained the largest category, shoe polish witnessed the ... Read More
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Laundry Care in the Philippines
... in both retail volume and current value terms in 2023, with growth across all categories. The niche of concentrated liquid detergents continued to see the most dynamic growth in 2023, although demand remained limited to ... Read More
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Polishes in Singapore
... and preferences within the military community, as well as broader implications for individuals engaging in outdoor activities, necessitating proper shoe maintenance. Military exercises often involve rigorous training routines that expose footwear to challenging conditions. As ... Read More
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Surface Care in Indonesia
... and rising disposable incomes within this urban, professional, consumer segment. Such consumers have become more selective in their home care choices, leaning towards specialised products which cater to distinct tasks. For instance, while a standard ... Read More
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Polishes in Belgium
... turnaround in fortunes in 2020 due to people spending more time at home. However, this renaissance was short lived and in 2021 sales started declining again, with further declines observed in 2022 and 2023. In ... Read More
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