Category: Household Products
North America Household Products
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Wipes in Canada
... offer, and their alignment with broader wellness trends. However, baby wipes, the largest category within wipes, experienced a 2% decline in value sales. This was due to shifting consumer preferences, concerns over their non-flushability, market ... Read More
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Wipes in the US
... wipes, moist toilet wipes recorded the highest retail current value growth in 2024, building on pandemic-accentuated hygiene. These wipes are increasingly considered a convenient and integral part of consumers’ bathroom routine. Improved product placement, increased ... Read More
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Bleach in the US
... trend was mainly because an increasing number of consumers opted for multi-purpose cleaners instead of bleach. An increasing number of consumers are simplifying their cleaning routine by choosing the convenience and gentler cleaning capabilities of ... Read More
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Home Care in the US
... surface, driven by shifting consumer behaviours, increased premiumisation, and sustainability-driven innovation. Although many categories saw retail current value growth in 2024, polishes saw a significant decline, affected by changes in trends in footwear and home ... Read More
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Air Care in the US
... on air care products. Within air care, electric air fresheners and spray/aerosol air fresheners were the only categories to experience retail current value growth, but this was driven entirely by price increases rather than volume ... Read More
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Surface Care in the US
... increase, excluding home care wipes. Driven by portfolio diversification by several brands, as well as an overarching consumer trend towards the simplification of products and all-in-one solutions, the growth of multi-purpose cleaners has not abated. ... Read More
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Dishwashing in the US
... within automatic dishwashing, automatic dishwashing powders has been in steady decline for over a decade, as consumers are increasingly opting for more user-friendly alternatives, such as automatic dishwashing liquids and tablets, which continued to... Euromonitor ... Read More
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Laundry Care in the US
... highlights the indispensable nature of laundry care products, driven by the universal need to wash clothes regardless of external events. In addition, premiumisation has further bolstered its prominence in value terms, reflecting the willingness of ... Read More
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Polishes in the US
... wipes and all-purpose liquid cleaners have largely replaced traditional polishes, which were once staples for spot-cleaning and care. As these newer alternatives offer quicker and easier application, the role of polishes such as floor polish, ... Read More
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Toilet Care in the US
... with surface care products, reflecting a broader trend in home care towards simplifying cleaning routines. Rather than relying on specialised products, many are opting for versatile surface cleaners that can be used more frequently and ... Read More
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Mexico: Home and Laundry Care Industry - Analysis, Size, Trends, Consumption, and Forecast
... and a forecast for the industry development in the medium term (2025F-2030F). It is a comprehensive industry report, analyzing multiple products within the beer industry, segmented into several main categories. This research report provides a ... Read More
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North America: Home and Laundry Care Industry - Analysis, Size, Trends, Consumption, and Forecast
... on it, and a forecast for the industry development in the medium term (2025F-2030F). It is a comprehensive industry report, analyzing multiple products within the beer industry, segmented into several main categories. This research report ... Read More
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Canada: Home and Laundry Care Industry - Analysis, Size, Trends, Consumption, and Forecast
... and a forecast for the industry development in the medium term (2025F-2030F). It is a comprehensive industry report, analyzing multiple products within the beer industry, segmented into several main categories. This research report provides a ... Read More
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United States of America: Home and Laundry Care Industry - Analysis, Size, Trends, Consumption, and Forecast
... and a forecast for the industry development in the medium term (2025F-2030F). It is a comprehensive industry report, analyzing multiple products within the beer industry, segmented into several main categories. This research report provides a ... Read More
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2025 North America Baby Laundry Detergents Market Forecast (2025-2030 Outlook)-High Tech Outlook Report
... within the Chemical Manufacturing industry. The global market is expected to increase from USD xx billion in 2026 to USD xx billion by 2031, at a CAGR of xx% from 2026 to 2031. Estimates on ... Read More
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2025 United States Baby Laundry Detergents Market Forecast (2025-2030 Outlook)-High Tech Outlook Report
... within the Chemical Manufacturing industry. The global market is expected to increase from USD xx billion in 2026 to USD xx billion by 2031, at a CAGR of xx% from 2026 to 2031. Estimates on ... Read More
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Soap and Other Detergent Manufacturing - 2025 U.S. Market Research Report with Updated Tariffs Impact
... Kentley Insights report is packed with insightful data sets and forecasts to give you a comprehensive understanding of the industry including historical and forecasted industry size, growth, product line breakdown, profitability, financial ratios, 31 balance ... Read More
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Household Cleaning and Personal Care Products in Mexico: ISIC 2424
... 2424 market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key ... Read More
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Dishwashing in Mexico
... in the country on the other. In hand dishwashing, value growth remained positive, but at a slower pace as the pandemic ended, with a greater number of Mexicans spending time away from home. For a ... Read More
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Air Care in Mexico
... of goods from key players such as Reckitt Benckiser and SC Johnson & Son, which strengthened their presence on shelves. However, 2024 was a presidential election year in Mexico, which boosted consumption in some segments, ... Read More
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Bleach in Mexico
... However, towards the end of the year, greater pressure was seen for household to make savings. The dynamics of the category were mainly concentrated in the pricing strategy of the main manufacturers, Industrias AlEn and ... Read More
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Surface Care in Mexico
... oldest brands, the focus of which is performance delivered through a powder format, recently launched its special liquid format for kitchens, offering disinfectant attributes, and highlighting its ability to remove grease and food stains from ... Read More
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Laundry Care in Mexico
... inflation. Meanwhile, a decline was seen in retail volume terms in 2024. Mexican consumers are looking for a better price-value ratio, thus they increasingly favour concentrated presentations which offer a better performance with a lower ... Read More
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Toilet Care in Mexico
... still find strong attributes such as practicality and savings in multi-purpose cleaners (surface care). Toilet care, which is dominated by SC Johnson & Son and Reckitt Benckiser, showed dynamism mainly in terms of line extensions. ... Read More
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Polishes in Mexico
... Low unemployment, inflation, and exchange rates benefited consumer spending, whilst economic uncertainty prevented a stronger increase. Private label was able to see growth in polishes in 2024, targeting consumers who value both performance and price. ... Read More
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