Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Home Care in Croatia
... care were particularly affected by price hikes. In addition, rising budget constraints and uncertainty caused by the war in Ukraine and the energy crisis impacted consumer purchasing habits, and spending on non-food and non-essential products ... Read More
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Home Care in Costa Rica
... healthy current value and modest volume growth. However, with the currency appreciating significantly against the US dollar in 2023, this made imports cheaper and reduced the competitiveness of local brands. Euromonitor International's Home Care in ... Read More
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Home Care in Turkey
... the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the ... Read More
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Laundry Care in Peru
... numerous production stoppages, which had a negative impact on the country's distribution and supply chain. Added to this, consumers felt the impact of the coastal El Niño phenomena which led to the destruction of thousands ... Read More
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Polishes in Nigeria
... perceived essentials amid poor purchasing power. Furthermore, consumers have alternative options to polishes available that do not have the same cost, with many cleaning their shoes and furniture with water. Furniture polish was the most ... Read More
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Dishwashing in Pakistan
... number of households and the cultural preference for hand dishwashing. Interestingly, even in households with domestic help and a dishwasher, hand dishwashing remained the preferred method. This trend cuts across various socioeconomic classes, encompassing also ... Read More
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Air Care in Azerbaijan
... continued economic uncertainty due to the war in nearby Ukraine, consumer purchasing power continued to fall. As such, consumers prioritised essential home care products and cut down on purchases of air care. Euromonitor International's Air ... Read More
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Bleach in Switzerland
... possibly damaging to many surfaces in the home. Bleach exists in two different formats - either liquid or tabs. The product can either be sold with its natural aroma or with an added scent. Many ... Read More
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Polishes in North Macedonia
... polishes for the most part. Further, the continued and deepest decline of shoe polishes within the overall category meant that polishes was unable to see positive growth. Consumer habits have been evolving, shifting towards a ... Read More
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Bleach in Estonia
... are increasingly concerned about the chemical content of bleach and are opting for safer products in terms of the environment and also health. Euromonitor International's Bleach in Estonia market report offers a comprehensive guide to ... Read More
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Laundry Care in Dominican Republic
... for cheaper options. Dominicans, especially in lower-income groups, are showing an increasing interest in lower-priced brands, thereby strengthening the share of private label in main supermarket chains, such as Gold from Plaza Lama chain and ... Read More
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Laundry Care in North Macedonia
... were largely stagnant in 2023, with diminished purchasing power prompting local consumers to cut down on less essential purchases and economise when it came to buying laundry care products. Product areas such as bar detergents, ... Read More
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Toilet Care in Ecuador
... its new Pato Discos Activos brand. As toilet care is considered a less essential item in Ecuador, consumers need to be persuaded about the benefits of its use through marketing communications if the category is ... Read More
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Dishwashing in Israel
... the Israeli government sought to reduce the consumption of single-use plastic, which has received growing publicity for its detrimental effect on the environment. Prior to the tax coming into effect, many local consumers stockpiled plasticware. ... Read More
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Surface Care in Ecuador
... under control and virus concerns reduced, consumers, demand for surface care is falling. Nevertheless, retail volume and current value sales of surface care remain well above pre-pandemic levels, with many households still putting a stronger ... Read More
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Home Care in Norway
... their household budgets reduced their spending on home care. Private label lines, discounters and variety stores all benefited from such price sensitivity, at the expense of high-end brands and distribution channels such as supermarkets, hypermarkets ... Read More
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Home Care in North Macedonia
... sales growth, however, most home care categories saw stagnation or decline in 2023, with local consumers suffering squeezed household budgets and being forced to reprioritise their purchases. Euromonitor International's Home Care in North Macedonia market ... Read More
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Surface Care in Latvia
... lifespan of household appliances and reducing maintenance costs. Secondly, the desire to prolong the life and efficiency of technology and appliances has driven the popularity of descalers. Consumers have recognised descalers as a cost-effective preventive ... Read More
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Polishes in Ecuador
... return to in-person classes after pandemic-related disruptions and students once again returned to wearing school shoes and sought to keep them polished. The return to offices has further boosted demand for shoe care as workers ... Read More
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Surface Care in Dominican Republic
... disinfectants contracted in 2022, followed by moderate growth in 2023, although overall volumes are still well above pre-pandemic levels. The inflationary climate has also impacted demand for home care disinfectants, with consumers switching to cheaper ... Read More
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Surface Care in Poland
... surface care solutions in 2023. Consumers sought affordable yet effective cleaning products that offer good quality at a reasonable price. Consequently, discounters increased ground, seen by consumers as prominent retailers to access budget-friendly options in ... Read More
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Polishes in Croatia
... on spending on essential items. At the same time, consumers’ priorities have shifted even further towards hygiene. This shift was reinforced by the fact that socialising, both in public and at home, came to an ... Read More
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Bleach in Norway
... Nevertheless, remains a tried and tested cleaning product, particularly among older consumers. Euromonitor International's Bleach in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. ... Read More
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Air Care in Guatemala
... of value sales and also registered the highest current value growth. Its popularity is due to its affordability and also to its versatility, as spray/aerosols can be taken from room to room and sprayed as ... Read More
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Air Care in Turkey
... these products, compelling manufacturers to raise their prices. Consequently, the affordability of these products declined for consumers. Despite this, air care products exhibited a positive retail volume performance despite the economic crisis. However, this was ... Read More
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