Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Bleach in Vietnam
... With a heightened demand for greater hygiene, formed as a result of the pandemic, bleach saw an increased demand as consumers sought effective solutions for surface disinfection. In certain regions, the practice of using a ... Read More
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Home Care in Egypt
... size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading ... Read More
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Surface Care in Egypt
... The higher prices were driven by currency devaluation, a high inflation rate, and rising raw material costs. Various surface care products performed differently, with a shift in consumer preferences from some categories to others. For ... Read More
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Polishes in Malaysia
... For instance, younger home owners tend to prefer simple furniture that requires minimal care, as there is not enough time (or desire) to polish and care for furniture. Consumers would rather buy new low maintenance ... Read More
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Toilet Care in Thailand
... the nuanced dynamics of a niche category. The rise in the growth rate in 2023 can be attributed, in part, to a strategic price hike implemented in the previous year. Manufacturers, seeking to recalibrate pricing ... Read More
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Surface Care in Italy
... had a very strong positive impact on retail sales in both volume and current value terms, as consumers looked for products to clean and sanitise all surfaces within their homes. With Italians feeling less anxious ... Read More
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Bleach in France
... 2023 this was at a slower pace than expected, as rising living costs have led to renewed consumer interest in using bleach – despite rising concerns over its impact on health and the environment. Faced ... Read More
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Toilet Care in Saudi Arabia
... in easy-glide application. Local consumers appreciate toilet care products such as these, because of their undeniable necessity in cleaning and effectiveness, along with the efficiency and time-saving nature. Toilet liquids/foam also benefits from its more ... Read More
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Surface Care in Algeria
... ongoing Russian-Ukrainian conflict. Many sophisticated surface care products, such as bathroom cleaners, descalers, kitchen cleaners, oven cleaners, are facing weaker demand. Moreover, given that Algerians tend to be price conscious when shopping, many households are ... Read More
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Toilet Care in Indonesia
... residing in modern houses and apartments. This transition elevates consumers' living standards and also fosters a heightened sense of responsibility to maintain these spaces and ensure cleanliness – notably with seeking to keep bathrooms in ... Read More
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Surface Care in Mexico
... bathroom, with kitchen and bathroom cleaners seeing above-average growth. Euromonitor International's Surface Care in Mexico market report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
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Air Care in Austria
... area. Economic uncertainties and inflation also prompted local consumers to focus their spending on essential items, which further reduced the demand for air care. Traditional air fresheners and candles faced heightened competition from brands that ... Read More
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Bleach in Saudi Arabia
... demand continued to rise in 2023, as bleach offers a much lower average unit price compared to surface care, for instance. Therefore, despite growing concerns about the chemical composition of bleach, with some consumers moving ... Read More
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Air Care in Italy
... This was accompanied by a decline in promotional activity, which made relatively expensive air care refills less affordable for many. Euromonitor International's Air Care in Italy market report offers a comprehensive guide to the size ... Read More
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Surface Care in Belgium
... careful about the amount of product they used when cleaning their homes, reducing volumes and sometimes even frequency. Home care disinfectants continue to see the deepest declines in sales, along with window/glass cleaners, and while ... Read More
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Dishwashing in France
... prices on offer, meaning that volume sales tended to be concentrated on promotion weeks. Despite these promotions proving fairly effective volume sales were slightly down on the previous year. This was mainly because people looked ... Read More
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Laundry Care in Algeria
... in household spending. Consumers are ultimately looking to make cost-savings in the laundry care aisle, which is supressing retail volume growth in 2023. As such, laundry detergents continue to dominate retail value sales within laundry ... Read More
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Surface Care in Colombia
... care sales remain well above pre-pandemic levels in 2023. The weaker performance can be partly explained by the lower focus on disinfection habits since the pandemic, coupled with the more difficult economic situation and high ... Read More
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Surface Care in the United Kingdom
... strong since, with 2023 seeing higher sales than pre-pandemic levels, owing to this increased awareness. Consumers have returned to their busy working lives, and are looking for convenience and efficiency in their surface care products. ... Read More
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Dishwashing in Mexico
... continued popularity of remote working, or at least hybrid working, meant that many Mexicans cooked and ate at home more frequently than before. Moreover, consumers remained concerned about hygiene when washing their dishes, with many ... Read More
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Laundry Care in the Czech Republic
... an overall volume decline in laundry care. Declines were noted in fine fabric detergents, spot and stain removers, bar detergents and carpet cleaners as consumers cut down on goods they consider to be unessential. However, ... Read More
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Air Care in Japan
... air quality improved along with much more time spent at home and increased awareness of hygiene, more consumers purchased high-end products. There had also been premiumisation in scents, to provide more value and to increase ... Read More
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Laundry Care in Saudi Arabia
... laundry care, laundry detergents remained the dominant category with powder detergents remaining more popular than the liquid format. Nevertheless, a large segment of consumers still invariably purchase the standard versions of liquid detergents, as opposed ... Read More
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Toilet Care in Singapore
... is a perceptible shift in consumer behaviour impacting the demand for toilet care. At the height of the pandemic, there was an increased emphasis on hygiene and sanitation, prompting heightened awareness and a surge in ... Read More
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Air Care in Singapore
... increasing awareness and preferences for products that prioritise health, wellbeing, and eco-consciousness. Euromonitor International's Air Care in Singapore market report offers a comprehensive guide to the size and shape of the market at a national ... Read More
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