Household Products Market Research Reports & Industry Analysis


Household Products Industry Research & Market Reports

  • Dishwashing in Turkey

    ... of the currency during the year led to higher production, import, and distribution costs, causing a double-digit rise in the average unit prices of products in this category. With grocery retailers' staggering price rises in ... Read More

  • Laundry Care in Hungary

    ... power. As such, consumers focused on necessary purchases and were less interested in premium laundry care and fine fabric detergents used for intensive care and delicate and gentle fabrics. This led to a significant volume ... Read More

  • Surface Care in Switzerland

    ... social and economic activity in the wake of the pandemic, many Swiss people continued to work from home at least part of the time, which supported continued high levels of use of surface care products. ... Read More

  • Home Care in Iraq

    ... of life, the shift towards more modern housing and the increasingly Western lifestyle habits of affluent urban dwellers. Nonetheless, exchange rate anomalies suppressed spending power, with private label and local brands benefiting from price sensitivity ... Read More

  • Home Care in Guatemala

    ... from the 2023 election also created a degree of economic uncertainty. Euromonitor International's Home Care in Guatemala market report offers a comprehensive guide to the size and shape of the market at a national level. ... Read More

  • Bleach in Finland

    ... less harmful home care products. Bleach is now primarily sought for severe stain removal and surface disinfection. Euromonitor International's Bleach in Finland market report offers a comprehensive guide to the size and shape of the ... Read More

  • Surface Care in Tunisia

    ... retail e-commerce. The owners of international surface care brands like Sanytol, Mr Propre, Rainett, among others, are strategically focused on expanding their footprint in modern grocery retailers, in particular. This emphasis on distribution through modern ... Read More

  • Laundry Care in Costa Rica

    ... detergent. Liquid detergent, however, registered the highest volume growth in 2023. Euromonitor International's Laundry Care in Costa Rica market report offers a comprehensive guide to the size and shape of the market at a national ... Read More

  • Bleach in Georgia

    ... unit. Thus, bleach remains an attractive product among consumers looking to economise. The assortment of bleach products is extensive in terms of the variety of packaging sizes available. However, competition in the bleach category is ... Read More

  • Toilet Care in Lithuania

    ... pandemic, daily hygiene standards have risen with more Lithuanians keen to use toilet care products to maintain cleanliness. Euromonitor International's Toilet Care in Lithuania market report offers a comprehensive guide to the size and shape ... Read More

  • Bleach in the Netherlands

    ... to be an effective cleaning product, and many Dutch consumers still appreciate its powerful disinfectant properties. As such, private label grew faster than brands in bleach in 2023, thanks to consumers who started to buy ... Read More

  • Dishwashing in Hungary

    ... more effective products have supported sales growth. Over a fifth of all households now own a dishwasher in Hungary, following a steady rise in household penetration over the review period. They are usually owned by ... Read More

  • Toilet Care in Costa Rica

    ... relatively high, consumers traded down as much as possible and sometimes switched to bleach or surface care products. Products specifically designed for toilet care are usually more expensive than bleach or multi-purpose cleaning products such ... Read More

  • Bleach in Kazakhstan

    ... disinfectant despite its pungent odour, toxicity and questionable environmental impact. Bleach was also boosted during the COVID-29 pandemic, thanks to heightened hygiene habits. While sales of strong cleaning products have slowed since the time of ... Read More

  • Toilet Care in Switzerland

    ... products that minimise the amount of time and effort required to complete household tasks. At the same time, consumer hygiene consciousness is high, supported by the experiences of the COVID-19 crisis and the longer-term, more ... Read More

  • Toilet Care in Ireland

    ... to inflation, retail volume suffered from rising price points, and volume sales fell following the spike during COVID-19. Euromonitor International's Toilet Care in Ireland market report offers a comprehensive guide to the size and shape ... Read More

  • Dishwashing in Latvia

    ... precise detergent measurements. Furthermore, each tablet contains at least three key components (salt, powder, rinse aid), guaranteeing efficient dishwashing and gentle dishwasher maintenance by softening the water. The landscape is also expanding, driven by introducing ... Read More

  • Dishwashing in Switzerland

    ... on dishwashing tasks appealing to busy consumers. Swiss consumers continued to prioritise the effectiveness of dishwashing detergents, as well as products that are formulated for other purposes than just washing, such as those that prevent ... Read More

  • Air Care in the Netherlands

    ... for more natural solutions instead. As a consequence, air care products such as candle air fresheners and eco-friendly variants are appreciated. In addition, with consumers wary of the use of chemicals, some manufacturers have started ... Read More

  • Laundry Care in Ireland

    ... Irish consumers were returning to pre-pandemic routines, reducing the frequency of their cleaning. Moreover, rising prices decreased demand for non-essential products, including starch/ironing aids, with consumers using fabric softeners and 2-in-one products, such as Bold ... Read More

  • Polishes in Switzerland

    ... clothing and interior design. It has also suffered from consumers' increasingly hectic lifestyles and reluctance to commit time and effort to tasks that are seen as unnecessary. Polishes also faces increasing competition from multi-purpose cleaners ... Read More

  • Bleach in Dominican Republic

    ... multipurpose benefits and lower unit price compared to specific surface cleaning products, has helped to support volume growth in 2023. Consumers continue to look for cheaper alternatives when purchasing household cleaning products and bleach has ... Read More

  • Bleach in Egypt

    ... other household tasks such as cleaning bathrooms, removing mildew, and cleaning glass dishes, which has contributed to its consistent growth in sales volumes. Although the inflation rate in 2023 exceeded 38% as of September, the ... Read More

  • Bleach in Israel

    ... hygiene concerns. Euromonitor International's Bleach in Israel market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), ... Read More

  • Air Care in Bosnia and Herzegovina

    ... choosing to economise and cut down on unnecessary purchases, which includes most air care products. Rising unit prices have been drive up by inflation, resulting in solid current value growth in 2023. Spray/aerosol fresheners remain ... Read More

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