Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Surface Care in Romania
... In addition, consumers went out more and cooked at home less as they resumed pre-pandemic lifestyles with the easing and lifting of lockdown and home seclusion measures. Consequently, after strong retail volume growth in 2020 ... Read More
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Laundry Care in Croatia
... sensitivity among Croatian consumers, and registered slight decline in the year. Demand for eco-friendly washing additives remained strong, although inflationary pressures resulted in more cautious spending and therefore slower growth for premium products. Sales of ... Read More
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Laundry Care in New Zealand
... to the Russian invasion of Ukraine, the Government's decision to reinstate excise duty on petrol in July resulted in increased costs for consumers. Moreover, flooding and extreme weather events in early 2023 led to widespread ... Read More
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Polishes in Poland
... growth, with the purpose of furniture polish going beyond aesthetics to help maintain the longevity and quality of furniture. Polish consumers appreciate that regular use of furniture polish can extend the lifespan of furniture, keeping ... Read More
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Air Care in Finland
... also linked to a growing trend towards sustainability. Consumers adopting sustainable lifestyle habits are less attracted to air care products due to their chemical ingredients that can trigger allergies and harm the environment. Euromonitor International's ... Read More
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Air Care in Costa Rica
... prices dampened volume demand and consumers prioritised essential home care products instead. With spray/aerosol being one of the most affordable offerings, they continued to account for most value and volume sales. However, candle air fresheners ... Read More
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Polishes in Costa Rica
... was muted, as competing products such as surface care increasingly also offer similar cleaning properties. Euromonitor International's Polishes in Costa Rica market report offers a comprehensive guide to the size and shape of the market ... Read More
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Home Care in Latvia
... volume growth benefited from an increased amount of people working from home, with remote and hybrid working leading to more use of home kitchens and bathrooms. As a result, there was an upsurge in demand ... Read More
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Home Care in Nigeria
... rising prices, and the sharp devaluation of the currency and inflationary pressure. These factors challenged retail volume sales throughout the year. This led to moderate retail volume growth in areas of home care that were ... Read More
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Bleach in Lithuania
... and constantly innovating. Bleach is championed by some consumers because of its low price and high effectiveness, as it helps to leave surfaces crystal clear and free from bacteria. Overall, it is not a popular ... Read More
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Surface Care in Bosnia and Herzegovina
... growth of home care disinfectants is lifting sales across the entire surface care category, especially as it is one of the largest product categories. All surface care categories except scouring agents, drain openers and descalers ... Read More
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Bleach in Bosnia and Herzegovina
... due to health concerns. Indeed, there is a myriad of other products available that are just as effective but not as toxic. Euromonitor International's Bleach in Bosnia and Herzegovina market report offers a comprehensive guide ... Read More
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Laundry Care in Lithuania
... were still conscious when shopping for laundry care and concentrated on buying basic products they need the most. Buoyed by price inflation, current value sales of laundry care witnessed moderate growth in 2023. Euromonitor International's ... Read More
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Air Care in Georgia
... consumption of air care products in Georgia. Indeed, air care has become more accessible in regions and remote areas, giving brands an opportunity to target new consumers. The range of air care products in modern ... Read More
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Dishwashing in Dominican Republic
... the same time, home cooking has moved back to normal levels following the surge during the pandemic, which has dampened demand for dishwashing products. Euromonitor International's Dishwashing in Dominican Republic market report offers a comprehensive ... Read More
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Polishes in Portugal
... main challenge facing polishes is its niche status, with the category mostly appealing to older consumers. On the other hand, younger adult consumers tend to opt for multi-purpose products which can also be used for ... Read More
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Bleach in Croatia
... officially declared over in Croatia on 11 May 2023 and this dampened volume sales of bleach despite a strong unit price decline as consumers have become relaxed about COVID-19 and there was not the same ... Read More
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Home Care in Sweden
... year. Euromonitor International's Home Care in Sweden market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), ... Read More
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Home Care in Poland
... posed a significant challenge, with cost increases seen across raw materials, packaging, transportation, logistic and operational costs. This led to Euromonitor International's Home Care in Poland market report offers a comprehensive guide to the size ... Read More
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Home Care in Portugal
... were already imposed by major players in the second half of 2022. The private label segment reinforced its position in 2023, following an already strong performance in the previous year. Private label continued to benefit ... Read More
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Home Care in Hungary
... with many focusing on essential, necessary spending. Consumers actively looked for the best deals and discounts, buying larger quantities for cheaper prices or migrating to lower-cost brands or private labels. This led to a retail ... Read More
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Dishwashing in Norway
... review period, this was due partially to cannibalisation by the company’s own Klar brand, which is produced without synthetic fragrances and is targeted at consumers with sensitive skin. The brand is viewed as a sustainable ... Read More
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Air Care in Vietnam
... working patterns, they were keen to use these products to help create a pleasant and comfortable living environment, driving retail volume and current value sales. As in 2022, the market was dominated by spray/aerosol air ... Read More
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Toilet Care in Vietnam
... and better hygiene awareness. Toilet liquids/foam remained by far the most popular category within toilet care in Vietnam, reflecting the ubiquity of these products on retail shelves, and their lower prices in comparison with more ... Read More
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Bleach in Bolivia
... smuggled products from the country less attractive to Bolivian consumers. Low disposable incomes in Bolivia are also benefiting sales as bleach is a low-cost, multifunctional product that can be used for a variety of household ... Read More
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