Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Dishwashing in Kazakhstan
... dishwashers remaining quite low in the country. Many local consumers continued to seek out the lowest-cost options for their home care needs overall, switching away from what they deem to be non-essential products in some ... Read More
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Toilet Care in Norway
... down to cheaper products, including private labels. Euromonitor International's Toilet Care in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest ... Read More
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Bleach in Costa Rica
... impacts. As such, consumers are looking to reduce bleach usage and to opt for bleach-free disinfectants instead. Euromonitor International's Bleach in Costa Rica market report offers a comprehensive guide to the size and shape of ... Read More
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Surface Care in Costa Rica
... lead in surface care, thanks to its wide portfolio, with popular brands being Brasso and Lysol in particular. Other leading players are also global multinationals - they are SC Johnson, Clorox and Colgate-Palmolive. All top ... Read More
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Polishes in Bolivia
... year, albeit at a slower pace, impacting stronger rates of growth. Furniture polishes is the best performing category in 2023, benefiting from affordable prices, promotional activities at point of sale and product innovation. Euromonitor International's ... Read More
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Dishwashing in Ireland
... sustainably, waiting for a full load before using the machine. As such, even in times of economic uncertainty and rising price points, the landscape remained comparably stable, with automatic dishwashing driving retail value sales on ... Read More
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Toilet Care in Poland
... heightened awareness of hygiene, emphasising toilet care products that provide enhanced germ protection. Euromonitor International's Toilet Care in Poland market report offers a comprehensive guide to the size and shape of the market at a ... Read More
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Surface Care in Vietnam
... an enhanced focus on hygiene, despite the easing of the pandemic. Many Vietnamese consumers continued to clean their homes more thoroughly and more often, with products with antibacterial claims, performing particularly well. In urban areas, ... Read More
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Polishes in Bosnia and Herzegovina
... as less important. In a difficult economic climate with rampant inflation, households have come under pressure. Rising unit prices have largely helped polishes to achieve the strong current value growth seen in 2023. Euromonitor International's ... Read More
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Laundry Care in Ecuador
... political situation and escalating security issues on top of price rises have encouraged spending caution among consumers and a consequent shift to from liquid powder detergent. Powder detergent is seen as a more economical choice ... Read More
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Home Care in Georgia
... general and improved employment levels, which has raised purchasing power for some. However, the rising cost of production has urged producers and importers to increase retail prices. Intense competition between home care manufacturers and retailers ... Read More
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Home Care in Lithuania
... such as rising interest rates, which is squeezing household budgets. In this context, many consumers remain very cautious with household spending and continue to seek out promotional deals. Major retailers, such as Maxima, remain committed ... Read More
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Home Care in Jordan
... care product prices have witnessed a slight decline, leading to an increase in volume sales compared to current value. This trend reflects a dynamic market landscape where consumer preferences for on-trade purchases have influenced overall ... Read More
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Air Care in New Zealand
... 2022 due to lockdowns and various restrictions, there was a notable surge in demand for cleaning products. Although work-from-home trends prevented the air care category from fully returning to pre-COVID-19 levels, there was a temporary ... Read More
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Polishes in Egypt
... suffered significant declines in sales volumes as consumers reallocated their budgets to more essential household needs. Instead, consumers turned to more affordable products for polishing or used multi-purpose surface care products with integrated polishing features. ... Read More
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Air Care in Bolivia
... peso. In 2023, inflation in Argentina has resulted in price increases, especially for spray/aerosol air fresheners, which reduced demand for contraband to the benefit of local products and players. Euromonitor International's Air Care in Bolivia ... Read More
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Laundry Care in Bosnia and Herzegovina
... of laundry care. Outdated products, such as bar detergents and hand wash detergents continue to face decline in retail volume terms. The underlying decrease in the population is also a key issue for laundry care ... Read More
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Toilet Care in Pakistan
... the call for products that could ensure cleanliness and hygiene in homes. Leading brand owners capitalised on this trend by communicating the effectiveness of their products in providing 100% germ and virus protection. This communication ... Read More
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Laundry Care in Sweden
... value and seeking cost-effective solutions. The higher retail price points observed in 2023 have led to a reshaping of household purchase patterns. Households are becoming more price-sensitive, actively seeking opportunities to purchase laundry care during ... Read More
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Dishwashing in North Macedonia
... one of the better-performing product areas, also recording double-digit current value growth. Automatic dishwashing benefits from substantial activity in terms of innovation, with interesting new product launches regularly seen within automatic dishwashing tablets - the ... Read More
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Toilet Care in Guatemala
... high, consumers traded down as much as possible and sometimes switched to bleach or surface care products. Products specifically designed for toilet care are usually more expensive than bleach or multi-purpose cleaning products such as ... Read More
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Toilet Care in North Macedonia
... also posted robust double-digit current value growth. Innovation and premiumisation were the key drivers of overall category growth throughout the review period, while sales through the e-commerce distribution channel continued to rise rapidly and contributed ... Read More
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Dishwashing in New Zealand
... Russian invasion of Ukraine, the Government's decision to reinstate excise duty on petrol in July led to increased costs passed on to consumers. Concurrently, widespread flooding and extreme weather events in early 2023 placed significant ... Read More
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Air Care in Romania
... are placing a higher importance on having a pleasant environment at home. Consequently, air care registered another year of growth in both retail current value and volume terms in 2023. Ubiquity and high product diversity ... Read More
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Home Care in Qatar
... hygiene in the home, thanks to the continuation of a trend that developed as a result of the COVID-19 crisis. Meanwhile, strong value growth was also fuelled by high inflation, with manufacturers facing a significant ... Read More
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