Household Products Market Research Reports & Industry Analysis
Household Products Industry Research & Market Reports
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Laundry Care in Lithuania
... were still conscious when shopping for laundry care and concentrated on buying basic products they need the most. Buoyed by price inflation, current value sales of laundry care witnessed moderate growth in 2023. Euromonitor International's ... Read More
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Air Care in Georgia
... consumption of air care products in Georgia. Indeed, air care has become more accessible in regions and remote areas, giving brands an opportunity to target new consumers. The range of air care products in modern ... Read More
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Dishwashing in Dominican Republic
... the same time, home cooking has moved back to normal levels following the surge during the pandemic, which has dampened demand for dishwashing products. Euromonitor International's Dishwashing in Dominican Republic market report offers a comprehensive ... Read More
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Polishes in Portugal
... main challenge facing polishes is its niche status, with the category mostly appealing to older consumers. On the other hand, younger adult consumers tend to opt for multi-purpose products which can also be used for ... Read More
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Bleach in Croatia
... officially declared over in Croatia on 11 May 2023 and this dampened volume sales of bleach despite a strong unit price decline as consumers have become relaxed about COVID-19 and there was not the same ... Read More
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Home Care in Sweden
... year. Euromonitor International's Home Care in Sweden market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), ... Read More
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Home Care in Poland
... posed a significant challenge, with cost increases seen across raw materials, packaging, transportation, logistic and operational costs. This led to Euromonitor International's Home Care in Poland market report offers a comprehensive guide to the size ... Read More
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Home Care in Portugal
... were already imposed by major players in the second half of 2022. The private label segment reinforced its position in 2023, following an already strong performance in the previous year. Private label continued to benefit ... Read More
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Home Care in Hungary
... with many focusing on essential, necessary spending. Consumers actively looked for the best deals and discounts, buying larger quantities for cheaper prices or migrating to lower-cost brands or private labels. This led to a retail ... Read More
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Dishwashing in Norway
... review period, this was due partially to cannibalisation by the company’s own Klar brand, which is produced without synthetic fragrances and is targeted at consumers with sensitive skin. The brand is viewed as a sustainable ... Read More
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Air Care in Vietnam
... working patterns, they were keen to use these products to help create a pleasant and comfortable living environment, driving retail volume and current value sales. As in 2022, the market was dominated by spray/aerosol air ... Read More
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Toilet Care in Vietnam
... and better hygiene awareness. Toilet liquids/foam remained by far the most popular category within toilet care in Vietnam, reflecting the ubiquity of these products on retail shelves, and their lower prices in comparison with more ... Read More
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Bleach in Bolivia
... smuggled products from the country less attractive to Bolivian consumers. Low disposable incomes in Bolivia are also benefiting sales as bleach is a low-cost, multifunctional product that can be used for a variety of household ... Read More
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Toilet Care in New Zealand
... Russian invasion of Ukraine, the temporary removal of excise duty on petrol by the government in July led to increased costs passed on to consumers. Additionally, flooding and extreme weather events in early 2023 exerted ... Read More
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Bleach in Sweden
... price points. With inflation persisting at an elevated rate throughout 2023, households are exhibiting heightened price sensitivity. This results in a shift towards discounters and variety stores, along with a notable growth in the value ... Read More
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Bleach in Peru
... a preventive measure to prevent the spread of COVID-19. However, with the WHO declaring the health crisis to be over in 2023 consumer concerns around the need to disinfect homes softened with consumers instead switching ... Read More
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Laundry Care in Romania
... saw increases. The decline in the largest categories, fabric softeners and powder detergents, hurt the overall performance. Moreover, the overall performance can be read as a stabilisation of demand following strong growth in the wake ... Read More
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Bleach in Guatemala
... from other effective cleaning products within surface care, and which are not as abrasive as bleach. Euromonitor International's Bleach in Guatemala market report offers a comprehensive guide to the size and shape of the market ... Read More
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Surface Care in Greece
... value-added products which come with higher price tags. For example, as seen in starter kits/trigger device, which is a small and niche subcategory in which there is low availability of private label and economy options, ... Read More
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Polishes in the Netherlands
... some impact, as office workers spend time at home requiring fewer formal shoes. Players are thus focusing their efforts on providing different product lines to cater to the diverse needs of consumers, as well as ... Read More
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Polishes in Pakistan
... improving disposable incomes and purchasing power, which motivate them to seek specialist polishes to maintain the condition of surfaces, cutlery, furniture, shoes and floors. Thus, the growth in demand is fuelled by improved living standards ... Read More
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Air Care in Israel
... away from these products due to concerns over the impact of chemicals being released into the home. Further price increases were another negative factor forcing consumers to review their purchases of air care, certainly in ... Read More
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Polishes in Peru
... well below pre-pandemic levels with demand restricted by the challenging economic environment in Peru and elevated inflation. Sales of furniture, floor and metal polish benefited from consumers choosing to entertain friends and family at home ... Read More
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Toilet Care in the Netherlands
... offers, with discounts applied when purchasing three or four items – or example, Jumbo offered Witte Reus rim liquid in bundles of three for EUR5, whereas one single product costs EUR3.85. Such activity had a ... Read More
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Bleach in Hungary
... hygiene. Bleach was recommended during this time as a robust, effective, and cheap cleaning solution, which consumers used for general cleaning (floors, surfaces), as well as toilet cleaning. However, retail volume sales declined in 2021, ... Read More
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