Category: Food
Asia Food
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Better For You Beverages in Indonesia
... 2020. The main influence on this situation was the government's implementation of policies intended to relax the social distancing regulations that applied during 2020 in an effort to curb the spread of the COVID-19 virus ... Read More
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Fortified/Functional Beverages in Indonesia
... the strong recovery of category sales during the year was the promotional activity being undertaken by leading players. Various promotional campaigns were applied to popular brands during the year and these proved particularly effective in ... Read More
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Naturally Healthy Beverages in Malaysia
... during the pandemic. More consumers have become conscious of their food and drink intake and are opting for healthier products with a natural positioning. Although growth slowed in 2021 this was largely due to economic ... Read More
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Fortified/Functional Beverages in Malaysia
... category of FF sports drinks. These products are used to rehydrate and replace lost electrolytes during and after exercise. With COVID-19 limiting access to gyms and sports clubs this resulted in a significant drop off ... Read More
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Fortified/Functional Beverages in Turkey
... addition, the prices of FF beverages are similar to the prices of regular products, which has also made them affordable to most consumers. Moreover, the value growth of FF hot drinks, namely FF fruit/herbal tea, ... Read More
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Fresh Food in Russia
... major category of potatoes, continued to post declining retail volume sales, while fruits witnessed the trend for economising, which positively impacted more affordable types of fruit such as apples, oranges, tangerines and mandarins which are ... Read More
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Organic Beverages in Turkey
... share under organic black tea and 80% value share under organic green tea. Thus, the sales growth of organic beverages largely depended on the sales performance of Caykur. The company’s value sales of organic tea ... Read More
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Fish and Seafood in Russia
... the dominant fish drive the entire category’s development. However, the partial recovery of the foodservice and institutional channels positively influenced total volume sales. Despite the positive dynamics of fish and the perception of this product ... Read More
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Better For You Packaged Food in Turkey
... 2021 overall. With the COVID-19 pandemic students and children stayed at home while many consumers did not go out for work. This negatively affected demand for gum since consumers usually chew gum when outside of ... Read More
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Organic Packaged Food in Turkey
... are becoming more concerned about the potential unhealthy content in the standard food they buy, and the potentially harmful effects that pesticides, additives and genetically modified foods could have on their babies’ health and growth. ... Read More
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Fortified/Functional Packaged Food in Malaysia
... intake but are also scrutinising the nutritional information printed on packaging. Many consumers started looking for products that are fortified with vitamins and pre/probiotics that are able to boost the immune system and the digestive ... Read More
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Health and Wellness in Malaysia
... pandemic began to take its toll. Nonetheless, while consumers have increased their focus on health and wellness the pandemic has also had a huge impact on the local economy with many businesses struggling and jobs ... Read More
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Fortified/Functional Packaged Food in Turkey
... to the launch of new products, mostly containing extra protein. Many consumers are becoming aware that increased protein intake from healthy sources can help lead to a healthier and slimmer body. In response to the ... Read More
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Naturally Healthy Beverages in Turkey
... the volume and current value sales of bottled water has registered good growth as on-trade sales have shifted to the home, following the closure of foodservice establishments. Likewise, since people continued working from home in ... Read More
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Fruits in Russia
... of borders a result of the pandemic (in March 2020, the entry of foreign labour was banned), although this scenario continued to have an impact heading into the following year. Labour shortages encouraged some players ... Read More
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Naturally Healthy Packaged Food in Malaysia
... consumers. Hence, sales of NH olive oil continued to thrive despite the challenges presented by the COVID-19 pandemic thanks to the convenience and value offered by these smaller pack sizes. Although sales remain well below ... Read More
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Eggs in Russia
... usage and consumption occasions. These include as an ingredient in home-made cakes and pancakes and as a breakfast food. Weakened consumer purchasing power as a result of the pandemic positively impacted demand for eggs through ... Read More
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Naturally Healthy Packaged Food in Turkey
... of high fibre bread is directly linked to the health and wellness trend which has been gathering pace in response to the health crisis. The consumption of bread is very high in Turkey, and many ... Read More
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Free From in Indonesia
... In particular, many parents of babies and infants have become increasingly aware of the health benefits of free from lactose special baby milk formula since the onset of the COVID-19 pandemic, with any options that ... Read More
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Free From in Malaysia
... soy. Due to the ongoing threat from COVID-19 consumers continued to spend more time at home during 2021, with people cooking and eating more meals at home. As such this boosted sales of free from ... Read More
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Organic Packaged Food in Malaysia
... earners who wish to provide their babies with high-quality and clean label nourishment. As this is a limited audience in the country, sales remained niche at the end of the review period, with even some ... Read More
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Organic Packaged Food in Indonesia
... with volume growth rates accelerating over the course of the year. This can be seen as part of the overall health and wellness trend that has become more deeply entrenched among the Indonesian population since ... Read More
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Vegetables in Russia
... a number of dishes. The poor harvest in 2020 did not allow the category to grow significantly considering consumers spent prolonged time at home and cooked more often, with 2021 seeing overall stagnant demand as ... Read More
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Fortified/Functional Packaged Food in Indonesia
... the edible oils sold in the country with a range of vitamins. To maximise the effectivity of this move and promote the success of its food fortification programme, the government of Indonesia has implemented the ... Read More
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Better For You Beverages in Turkey
... been more mindful about their sugar intake, amongst others. Sales of reduced-sugar drinks have therefore risen. The sedentary lifestyle many have been leading since the inception of the pandemic has also led many consumers to ... Read More
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