Category: Consumer Goods
Consumer Goods market research reports by IDC
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Consumers: Extending Smartphones to a Smart Wearable Set
Consumers: Extending Smartphones to a Smart Wearable Set This IDC Market Note presents an analysis of extending smartphones to a smart wearable set to assist customers. "Smart earbuds and watches extend the smartphone user interface across the body and into real life, creating a smart set of wearabl ... Read More
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The Future of Industries in Latin America
The Future of Industries in Latin America The future of Latin American industries and organizations looks exciting but still challenging. Most consumers have turned to the Internet for whatever product or service they want; they also want secure payment methods and effective delivery. This translate ... Read More
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Worldwide Smart Home Device Market Shares, 2021: Amazon, Samsung, and Xiaomi Take Top Spots
Worldwide Smart Home Device Market Shares, 2021: Amazon, Samsung, and Xiaomi Take Top Spots This IDC study discusses worldwide smart home device market shares for 2021."The COVID-19 pandemic served as a net boon to the worldwide smart home market in 2020 and 2021 as consumers shifted their spending ... Read More
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Worldwide Home Video Game Console Forecast, 2022–2026
Worldwide Home Video Game Console Forecast, 2022–2026 This IDC study estimates home video game console hardware, software, and related service use and spending through 2026. 7th-, 8th-, 9th-, and 10th-gen consoles are considered in grouped categories. Packaged game discs/cards are broken out from di ... Read More
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Worldwide CDN Provider Market Shares, 2021: Competition Remains Fierce and Drives Transformation
Worldwide CDN Provider Market Shares, 2021: Competition Remains Fierce and Drives Transformation This IDC Market Share report provides the 2021 shares of the worldwide commercial CDN vendors worldwide. The document covers market shares of key CDN providers and an "others" category. It includes infor ... Read More
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The Rise of Retail Media Networks
The Rise of Retail Media Networks This IDC Perspective discusses the rise of retail media networks. Recent growth in ecommerce combined with a host of other factors have led to retailers introducing a new digital advertising channel in the form of retail media networks (RMNs). The advertising is des ... Read More
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IDC PlanScape: Meetings in Virtual Reality
IDC PlanScape: Meetings in Virtual Reality This IDC PlanScape provides insights into meetings in virtual reality."Meetings in virtual reality is a stepping-stone toward the future of work in the metaverse," says Ramon T. Llamas, research director with IDC's Augmented and Virtual Reality team. "These ... Read More
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Leveraging "See What I See" Technology to Assist Frontline Workers
Leveraging "See What I See" Technology to Assist Frontline Workers This IDC Perspective examines See What I See Augmented Reality (AR) technologies. The easiest way to understand See What I See is as videoconferencing for frontline workers who need support from a remote colleague. This assistance m ... Read More
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The Inflation Challenge and Retail Price Optimization
The Inflation Challenge and Retail Price Optimization This IDC Perspective discusses the inflationary pressures that retailers face and the implications of pricing tied to merchandising and operating when under these pressures. This study outlines the causal insights that lead to dynamic events duri ... Read More
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Create Multilayered, Digital Retail Experiences for the Customer Using Smart Shelves, Computer Vision, and Artificial Intelligence
Create Multilayered, Digital Retail Experiences for the Customer Using Smart Shelves, Computer Vision, and Artificial Intelligence This IDC study discusses how the future of retail is a continuum of multilayered, digital shopping environments in which invisible streams of data drive personalized exp ... Read More
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Worldwide Smart TV Device Market Shares, 2021: Samsung, LG, and TCL Capture Half of the Total Market Volume
Worldwide Smart TV Device Market Shares, 2021: Samsung, LG, and TCL Capture Half of the Total Market Volume This IDC study examines the 2021 market shares of the major vendors in the worldwide smart TV device market."The COVID-19 pandemic served as a net boon to the U.S. smart home market in 2020 an ... Read More
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Microsoft Azure Platforms Key to Support New Ventures in 365 Business Applications, Metaverse, Cloud Gaming, and More
Microsoft Azure Platforms Key to Support New Ventures in 365 Business Applications, Metaverse, Cloud Gaming, and More This IDC Market Note highlights Microsoft's announcement of new products and services for wave 1 (April to September 2022) by taking into context the impact it will have on the Azure ... Read More
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Reframing the Digital-First Customer Journey: Key Takeaways from IDC's Global CIO Advisory Board — April 2022 Edition
Reframing the Digital-First Customer Journey: Key Takeaways from IDC's Global CIO Advisory Board — April 2022 Edition This IDC Market Perspective focuses on reframing the digital-first customer journey. Drawing from the CIO Advisory Board discussion held in April 2022 and moderated by IDC, this IDC ... Read More
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Worldwide Home Video Game Console Market Shares, 2021: The Ninth-Generation Race Tightens
Worldwide Home Video Game Console Market Shares, 2021: The Ninth-Generation Race Tightens This IDC study examines and contrasts the major video game console platforms from several market share angles in particular in the 2012–2021 period, with an emphasis on the 2020-2021 dynamic. Global market shar ... Read More
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U.S. Smart Speaker Market Shares, 2021: Amazon and Google Maintain Dominance, But Market Shows Signs of Cooling
U.S. Smart Speaker Market Shares, 2021: Amazon and Google Maintain Dominance, But Market Shows Signs of Cooling This IDC study discusses the U.S. smart speaker market shares for 2021."The COVID-19 pandemic inflated demand in 2020 and 2021 as consumers shifted spending priorities in-house, but now in ... Read More
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Worldwide Smart Speaker Market Shares, 2021: Amazon, Google, and Baidu Maintain Dominance in a Rapidly Cooling Market
Worldwide Smart Speaker Market Shares, 2021: Amazon, Google, and Baidu Maintain Dominance in a Rapidly Cooling Market This IDC study discusses worldwide smart speaker market shares for 2021."The COVID-19 pandemic inflated demand in 2020 and 2021 as consumers shifted spending priorities in-house, bu ... Read More
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IDC Perspective: Future of Digital Innovation Awards: Lessons from the Leaderboard
IDC Perspective: Future of Digital Innovation Awards: Lessons from the Leaderboard Digital innovation is harder than it looks. IDC's 2021 Future Enterprise Award winners (Future of Digital Innovation category) showcased the successful efforts of organizations across Asia/Pacific. "This year's winner ... Read More
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Worldwide Augmented Reality Hardware Market Shares, 2021: Microsoft, Shadow Creator Grow Volumes Despite Market Slide
Worldwide Augmented Reality Hardware Market Shares, 2021: Microsoft, Shadow Creator Grow Volumes Despite Market Slide This IDC study provides a view of worldwide augmented reality hardware market shares by vendor for 2021."Growth remained uneven in the AR headset market during 2020," said Tom Mainel ... Read More
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Canadian Wearable Computing Device Forecast, 2022–2026
Canadian Wearable Computing Device Forecast, 2022–2026 This IDC study presents the Canadian wearable computing device forecast for the 2022–2026 period. IDC Canada's wearables forecast incorporates multiple metrics to determine the outcomes, including growth rates, average selling prices (ASPs), and ... Read More
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Wearable Devices in the Middle East, Turkey, and Africa: Market Analysis and Vendor Highlights, 2021
Wearable Devices in the Middle East, Turkey, and Africa: Market Analysis and Vendor Highlights, 2021 This IDC study covers market unit, value ($M), and share (%) data for wearable computing devices in the Middle East, Turkey, and North Africa from 2020 to 2021. It also identifies the top-performing ... Read More
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U.S. Smart Home Device Market Shares, 2021: Amazon and Google Lead in Volume, Samsung Leads in Value
U.S. Smart Home Device Market Shares, 2021: Amazon and Google Lead in Volume, Samsung Leads in Value This IDC study discusses the U.S. smart home device market shares for 2021."The COVID-19 pandemic served as a net boon to the U.S. smart home market in 2020 and 2021 as consumers shifted their spendi ... Read More
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IDC PlanScape: Real-Time Payments to Drive Change
IDC PlanScape: Real-Time Payments to Drive Change This IDC PlanScape discusses real-time payments as a driver for change."The rise of real-time payments is part of an overall shift in the way banks use and leverage technology," says Aaron Press, research director, IDC Insights' Worldwide Payment Str ... Read More
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U.S. Digital Media Adapter Market Shares, 2021: Amazon Edges Out Roku for Top Spot
U.S. Digital Media Adapter Market Shares, 2021: Amazon Edges Out Roku for Top Spot This IDC study examines the market share of the major vendors in the U.S. digital media adapters market in 2021."Despite the proliferation of smart TVs in recent years, streaming players remained broadly popular in 20 ... Read More
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Kornit Announces Vision, Products, and Services to Disrupt Fashion
Kornit Announces Vision, Products, and Services to Disrupt Fashion This IDC Market Perspective highlights some of the takeaways from the recent Kornit event wherein the company revealed its vision for the future."Kornit's ambitious goals include creating a new model for the fashion industry," said ... Read More
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GDC 2022 Postmortem: IaaS Stepped Forward
GDC 2022 Postmortem: IaaS Stepped Forward This IDC Market Note summarizes and contextualizes several game development–related sessions and meetings from GDC 2022, which took place in San Francisco in late March. "A prominent theme at this year's conference was the importance of supporting distribute ... Read More
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