Category: Consumer Goods
Consumer Goods market research reports by IDC
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Worldwide Home Video Game Console Market Shares, 2022: Xbox Shined Digitally While Nintendo Switch Slid
Worldwide Home Video Game Console Market Shares, 2022: Xbox Shined Digitally While Nintendo Switch Slid This IDC study assesses and contrasts the major home video game console platforms from several market share angles in the 2013–2022 period, with an emphasis on the 2021-2022 dynamic. Global market ... Read More
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Sharp Looks to Build on Recent Momentum at Dealer Meeting in Las Vegas
Sharp Looks to Build on Recent Momentum at Dealer Meeting in Las Vegas This IDC Market Perspective discusses Sharp's most recent successes while unveiling several important products and services that will serve as a foundation for future growth. Putting the puzzle pieces in place was an oft-repeated ... Read More
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Worldwide Video Surveillance Camera Market Shares, 2022: Increasing Competition and a Focus on Business
Worldwide Video Surveillance Camera Market Shares, 2022: Increasing Competition and a Focus on Business This IDC study reviews the worldwide video surveillance camera market shares for 2022. As a companion piece to the upcoming video surveillance camera market forecast, this document can be used to ... Read More
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IDC Market Forecast: Computer Vision AI Software in APEJ 2021-2026
IDC Market Forecast: Computer Vision AI Software in APEJ 2021-2026 IDC estimates that the APEJ Computer Vision AI software market reached US$278.1 million in 2022. The total vendor revenue is forecast to grow to nearly US$836.8 million in 2026 at a five-year compound annual growth rate (CAGR) of 31. ... Read More
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Channels and Alliances Predictions in Latin America, 2023 and Beyond
Channels and Alliances Predictions in Latin America, 2023 and Beyond Vendors continue to express interest in the distribution channel. Especially, cloud platform vendors are interested in securing cloud commits that enhance their value and attract third-party intellectual property (IP) that compleme ... Read More
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U.S. Wearables Market Shares, 2022: Apple Maintains Leadership
U.S. Wearables Market Shares, 2022: Apple Maintains Leadership This IDC study examines the market shares of major vendors in the U.S. wearables market in 2022."The U.S. wearables market retreated in 2022 following numerous years of steady growth," says Ramon T. Llamas, research director with IDC's ... Read More
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U.S. Smartwatch Forecast, 2023–2027: CY 2Q23
U.S. Smartwatch Forecast, 2023–2027: CY 2Q23 This IDC study presents the five-year forecast for smartwatch shipments in the United States."Total smartwatch volumes will dip down to levels seen prior to the pandemic," says Ramon T. Llamas, research director for IDC's Wearables program. "Multiple devi ... Read More
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U.S. Smartwatch Market Shares, 2022: Apple Stays Out in Front
U.S. Smartwatch Market Shares, 2022: Apple Stays Out in Front This IDC study examines the market shares of the major vendors in the U.S. smartwatch market in 2022. "Smartwatches were one of the few bright spots in the U.S. wearables market in 2022," points out Ramon T. Llamas, research director for ... Read More
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U.S. Virtual Reality Market Shares, 2022: Meta Claims Nearly 100% Market Share
U.S. Virtual Reality Market Shares, 2022: Meta Claims Nearly 100% Market Share This IDC examines the market share of the major vendors in the U.S. virtual reality market in 2022."With few new device launches forcing vendors to lead with legacy devices, the U.S. virtual reality market faced major cha ... Read More
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U.S. AR/VR Game Development Trends from GDC 2023: Meta Sets the Table for Quest 3 and Niantic's Lightship Shines
U.S. AR/VR Game Development Trends from GDC 2023: Meta Sets the Table for Quest 3 and Niantic's Lightship Shines This IDC Market Note assesses VR and AR news, trends, and best practices that emerged from the 2023 Game Developers Conference (GDC), which took place in San Francisco in late March."Met ... Read More
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Worldwide Smartwatch Forecast, 2023–2027: CY 2Q23
Worldwide Smartwatch Forecast, 2023–2027: CY 2Q23 This IDC study discusses the forecast for the worldwide smartwatch market for 2023–2027."While we have maintained our overall upward trajectory for the worldwide smartwatch market, growth in the coming years will be slower compared to years past," sa ... Read More
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U.S. Smart Earwear Market Shares, 2022: Apple Maintains Leadership
U.S. Smart Earwear Market Shares, 2022: Apple Maintains Leadership This IDC study discusses about the U.S. smart earwear market shares for 2022."The past two years have been extraordinarily strong for the hearables market, but 2022 saw a realization that demand has been met," says Ramon T. Llamas, ... Read More
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Worldwide Smart Earwear Market Shares, 2022: Apple Leads in a Down Year
Worldwide Smart Earwear Market Shares, 2022: Apple Leads in a Down Year This IDC study provides insights into the 2022 hearables market. Apple accounted for 38.2% of the truly wireless hearables market by volume in 2022, slightly lower from 2021 levels despite the release of its AirPods Pro 2. Xiaom ... Read More
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Worldwide Smartwatch Market Shares, 2022: Apple Leads as Market Slows Down
Worldwide Smartwatch Market Shares, 2022: Apple Leads as Market Slows Down This IDC study examines the market shares of vendors in the worldwide smartwatch market in 2022."The worldwide smartwatch market continues to show signs of maturity," says Ramon T. Llamas, research director for IDC's Wearable ... Read More
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Future of Customer Experience: Who Do Enterprises See as Their Most Strategic Partner for CX Transformation?
Future of Customer Experience: Who Do Enterprises See as Their Most Strategic Partner for CX Transformation? This IDC Market Perspective covers the factors that will most impact future CX transformation with the shift to digital business models, where enterprises are seeking help and, crucially, who ... Read More
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SaaS Company Compressed Valuations Make Attractive Takeover Targets
SaaS Company Compressed Valuations Make Attractive Takeover Targets This IDC Market Perspective focuses on functional areas in which SaaS spending is expected to increase. SaaS company valuations have been depressed over the past two years, leading to a number of acquisitions of SaaS companies in ou ... Read More
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Worldwide Mobile In-App and In-Game Advertising Forecast, 2023–2027: ATT Keeps Rocking the Boat as Privacy Sandbox Looms
Worldwide Mobile In-App and In-Game Advertising Forecast, 2023–2027: ATT Keeps Rocking the Boat as Privacy Sandbox Looms This IDC study captures revenue derived from in-app and in-game mobile advertising as well as direct spending by users on mobile games and nongame mobile apps. Mobile advertising ... Read More
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Advertising on Connected TV
Advertising on Connected TV This IDC Perspective focuses on advertising on CTV. Advertising revenue across local U.S. media will decline by 0.5% in the coming year, projects the latest forecast from BIA Advisory Services. In addition, buyers estimate spending less on traditional cable and broadcast ... Read More
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The "Inverted Perspective" Approach in the Retail Value Chain
The "Inverted Perspective" Approach in the Retail Value Chain This IDC Perspective proposes additional models and approaches to retail companies in defining and managing internal processes throughout the entire retail value chain. As operational efficiency is a relevant priority and challenge for re ... Read More
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TPIsoftware: Helping Create Digital Businesses Through Software Innovation
TPIsoftware: Helping Create Digital Businesses Through Software Innovation This IDC Market Note discusses the key takeaways from a strategy update provided by TPIsoftware, a specialized enterprise software and services partner based in Taiwan and operating in multiple countries in the Asia/Pacific r ... Read More
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Pricing Excellence Buyer Case Study: Promotional Product Wholesaler Improves Company Profit, Efficiency, and Customer Experience with Zilliant
Pricing Excellence Buyer Case Study: Promotional Product Wholesaler Improves Company Profit, Efficiency, and Customer Experience with Zilliant This IDC Perspective presents a case study that unveils the experience that promotional products wholesaler, PromoProducts, had with transforming the way it ... Read More
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Retail Forecasting — The Value of the Crystal Ball
Retail Forecasting — The Value of the Crystal Ball This IDC Perspective puts the essential function of demand forecasting on display because it is the foundation for the basic role of retail merchandising. The value of demand forecasting has been growing dramatically across the past few years in ret ... Read More
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The Future of Health and Fitness as a Service
The Future of Health and Fitness as a Service This IDC Market Perspective examines the consumer-centric trends around health and fitness as a service and safety as a service. In addition to discussing the challenges and opportunities associated with these trends, it brings to light examples of curre ... Read More
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The Year Ahead for the Future Consumer as Seen Through the Lens of the 2023 Consumer Electronics Show
The Year Ahead for the Future Consumer as Seen Through the Lens of the 2023 Consumer Electronics Show This IDC Market Perspective examines what to look for in consumer technology in 2023 coming out of this year's Consumer Electronics Show."A seismic shift is underway and new services, technology, an ... Read More
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Five Key Unified Communications and Collaboration Trends for 2023
Five Key Unified Communications and Collaboration Trends for 2023 This IDC Perspective provides insight for technology buyers into five key areas that we feel will impact the worldwide unified communications and collaboration (UC&C) market in 2023 and beyond."Although expectations are that orga ... Read More