Category: Women's Apparel
Women's Apparel market research reports by Euromonitor International
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Sustainability in Luxury and Fashion: Time for Action
Sustainability in Luxury and Fashion: Time for Action In the context of climate crisis, shifting regulation and high inflation leading consumers to rethink their fashion spend, fashion and luxury market players need to review their operations to minimise their negative impact while helping to build ... Read More
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Jeans in the US
Jeans in the US In 2022, jeans experienced a slight drop in volume sales, while showing a marginal increase in current value terms, primarily attributed to surging inflation and economic uncertainties leading to higher prices, which in turn dampened consumer confidence and demand. As living costs ha ... Read More
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Apparel and Footwear in the US
Apparel and Footwear in the US Apparel and footwear in the US, which saw robust growth in 2021, encountered a noticeable deceleration in both current value and volume terms starting from 2022. This slowdown can primarily be attributed to the persistent inflation and ongoing economic uncertainty that ... Read More
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Womenswear in the US
Womenswear in the US Following robust growth in 2021, womenswear in the US experienced a pronounced deceleration in both value and volume growth in 2022, and this slower rate of growth is set to be maintained in 2023. This slowdown can be attributed to the return to the pre-pandemic level of sales, ... Read More
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Apparel and Footwear in South Africa
Apparel and Footwear in South Africa For many South Africans, apparel and footwear is perceived as a non-essential purchase, with price-sensitive consumers reducing their discretionary spending in 2023 due to the impact of high inflation on food, fuel and even electricity. Consumers are struggling t ... Read More
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Jeans in South Africa
Jeans in South Africa Many South Africans face tough economic conditions due to the rising cost of living. This is forcing them to reduce their discretionary spending. Due to economic difficulties in the country, increasing numbers of consumers are trading down from standard jeans to economy options ... Read More
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Womenswear in South Africa
Womenswear in South Africa The first live-action Barbie film was released in South Africa in 2023, encouraging many apparel and footwear specialists to stock various licensed clothing items featuring the Barbie logo. Watching the Barbie film for many local consumers was a major occasion. Some watche ... Read More
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What Fashion and Luxury Brands Should Know About Gen-Zers
What Fashion and Luxury Brands Should Know About Gen-Zers Born between 1995 and 2009, Generation Z (Gen Z) is coming of age alongside significant changes in post-pandemic economy, giving rise to the Gen Z luxury and fashion consumer’s tendencies for price sensitivity, individualistic expression, act ... Read More
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Shifting Channels in Luxury and Fashion
Shifting Channels in Luxury and Fashion After a dramatic rise during the pandemic, global growth in e-commerce sales in fashion has slowed with the easing of restrictions. As consumers become more discerning in their fashion spending in the context of high inflation and the climate emergency, buildi ... Read More
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Transforming Fashion Supply Chains in A High Inflation Environment
Transforming Fashion Supply Chains in A High Inflation Environment The global pandemic and the war in Ukraine have placed intense stress on global supply chains. Purely cost-based models have shown their limits, and fashion companies are now trying to pivot, as uncertainty is the “new normal”. They ... Read More
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Womenswear in the United Arab Emirates
Womenswear in the United Arab Emirates One of Euromonitor International’s 10 Global Consumer Trends (2023 edition) is She Rises, which is the greater focus on diversity and inclusion globally, and its local adaptations. Providing equity for women is crucial, not only to lead to women’s empowerment, ... Read More
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Apparel and Footwear in the United Arab Emirates
Apparel and Footwear in the United Arab Emirates Apparel and footwear showed further strong signs of recovery in 2022 in both current value and volume terms. The bounce-back was a result of a combination of government initiatives, consumer desires, and businesses’ receptiveness to this. The governme ... Read More
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Jeans in the United Arab Emirates
Jeans in the United Arab Emirates Jeans continue to be a popular and comfortable fashion staple in Dubai, with many people wearing jeans regularly, mostly as casualwear, or sometimes smart causalwear. As a global fashion hub, Dubai is also home to many international denim brands and designers, which ... Read More
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Jeans in Indonesia
Jeans in Indonesia Sales of jeans plummeted during COVID-19 pandemic and the measures taken to contain it resulted in consumers exercising greater caution in their spending and delaying making non-essential purchases. While many areas of apparel and footwear saw double-digit growth in 2021 as restri ... Read More
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Apparel and Footwear in Italy
Apparel and Footwear in Italy Apparel and footwear in Italy saw double-digit current value growth in 2022 and solid volume growth, though in both cases growth was substantially slower than in 2021. Apparel and footwear overall did not recover to pre-pandemic sales levels in either volume or value te ... Read More
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Womenswear in Italy
Womenswear in Italy Womenswear showed positive growth in 2022, continuing its way towards recovery but still below pre-pandemic levels in both value and volume terms. The year 2021 saw the beginnings of post-pandemic recovery, with more opportunities for purchases of apparel and a significant improv ... Read More
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Jeans in Italy
Jeans in Italy Jeans sales were hit hard by the COVID-19 pandemic. In general, consumers limited their spend on apparel, focusing on intimate clothing and home wear. Fewer social occasions, compared with the pre-pandemic period, and remote working for most of the year (office work recommenced for ma ... Read More
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Womenswear in Indonesia
Womenswear in Indonesia Womenswear in Indonesia recorded double-digit volume growth in 2021’s rebound surge following deep dips during the height of the COVID-19 pandemic. The adverse economic environment that unfolded over the course of 2020 due to the COVID-19 pandemic placed substantial pressure ... Read More
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Apparel and Footwear in Indonesia
Apparel and Footwear in Indonesia 2022 was an important transition year for Indonesia as the COVID-19 situation moved towards endemic. Though life began to return more fully to pre-pandemic patterns, positive cases of coronavirus contagion still arose, just in a more controlled situation. The year s ... Read More
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Jeans in Australia
Jeans in Australia Demand for jeans continued to rise in 2022, as this type of apparel offers a broad range of prices and styles to meet local consumers’ needs. Jeans are a staple item in many Australians’ wardrobes and in 2022, the category benefitted from its versatile nature as fashion trends blu ... Read More
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Womenswear in Australia
Womenswear in Australia Demand for womenswear continued to increase in Australia in 2022, with local consumers emerging out of lockdowns with greater interest in updating their current wardrobes. This resulted in womenswear’s retail volume and value sales fully recovering to pre-pandemic levels in 2 ... Read More
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Apparel and Footwear in Australia
Apparel and Footwear in Australia Apparel and footwear remained resilient in 2022, despite many retailers in certain states experiencing closures as part of Australia’s lockdowns at the beginning of the year. In 2022, local consumers gradually resumed outdoor lifestyles as restrictions were eased. T ... Read More
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Apparel and Footwear in Japan
Apparel and Footwear in Japan The impact of COVID-19 continued in 2022, but after the quasi-state of emergency which was implemented in major Japanese cities such as Tokyo and Osaka from January to March 2022 was lifted, consumers had more opportunities to go out, and leisure opportunities for trave ... Read More
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Apparel and Footwear in Hong Kong, China
Apparel and Footwear in Hong Kong, China After experiencing a difficult time in 2020 due to COVID-19, followed by a rebound in 2021, 2022 was another challenging year for Hong Kong in terms of COVID-19. The fifth wave of the virus impacted the country in Q1 and Q2, resulting in a plunge in footfall ... Read More
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Womenswear in Hong Kong, China
Womenswear in Hong Kong, China After a year of strong growth in 2021, womenswear turned to double-digit current value decline in 2022, performing slightly better than the industry average. The fifth wave of COVID-19 resulted in a plunge in footfall and sales in offline stores during Q1 and Q2 of 202 ... Read More