Category: Soft Drinks
Soft Drinks market research reports by Euromonitor International
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Carbonates in Hungary
Carbonates in Hungary 2023 was a very difficult year for carbonates in Hungary for many reasons: high inflation, rising costs, changes in taxation and players’ preparations to implement the Deposit Return Scheme (DRS). Strong pressure on purchasing power led to decreases in off-trade volume sales in ... Read More
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Carbonates in Peru
Carbonates in Peru The sustained hot weather in Peru during early 2024, intensified by the El Niño phenomenon, supported growth in demand for carbonates as consumers sought more hydration options. Although temperatures began to decline in May, stabilising the demand, the initial heatwave set a posit ... Read More
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Concentrates in Peru
Concentrates in Peru The relatively warm first half of 2024 has positively impacted concentrates, with increased consumption as Peruvians seek more hydration options. Powder concentrates continue to be considered an ideal product for weekly consumption by many traditional consumers. Despite a challe ... Read More
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Soft Drinks in Spain
Soft Drinks in Spain Following a difficult economic situation in 2023, which came following the challenging pandemic years, it was hoped that the operating environment would improve for soft drinks brands in Spain in 2024. In general, it can be said that the economic situation has improved in this y ... Read More
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Soft Drinks in Romania
Soft Drinks in Romania Although inflation slowed in 2024, the purchasing power of Romanian consumers remained low due to the inflation-wage gap from 2023. This was reflected in a negative volume performance for soft drinks. Changes in taxation were a significant factor affecting the market, with the ... Read More
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Soft Drinks in Hong Kong, China
Soft Drinks in Hong Kong, China Soft drinks in Hong Kong is experiencing stable growth rates in 2024. However, Hong Kong's slow economic recovery means that value and volume sales for on-trade beverages have yet to return to pre-pandemic levels, primarily due to increased prices impacting both touri ... Read More
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Soft Drinks in Peru
Soft Drinks in Peru The exceptionally hot weather of 2024, exacerbated by the global El Niño phenomenon, resulted in higher temperatures, similar to the atypical year of 2023, which was influenced by the Coastal El Niño. This climatic shift greatly boosted the demand for soft drinks, particularly bo ... Read More
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Soft Drinks in Portugal
Soft Drinks in Portugal In 2024, value sales of soft drinks in Portugal grew in both the off-trade and on-trade channels, although at a slower pace than in previous years. While off-trade volume sales increased, the biggest uplift was noted in the on-trade, positively impacted by high tourism number ... Read More
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Soft Drinks in Hungary
Soft Drinks in Hungary Soft drinks in Hungary faced significant challenges in 2022-2023, due to high inflation, tax changes and preparations for the Deposit Return Scheme (DRS). These factors, along with strong pressure on consumer purchasing power, led to decreases in off-trade volume sales amid pr ... Read More
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Carbonates in Spain
Carbonates in Spain A clear split has been seen in carbonates in Spain in 2024, with reduced sugar carbonates set to see off-trade volume growth during the year, whilst regular carbonates is expected to maintain its declining trend. Although sales of regular carbonates are still higher in off-trade ... Read More
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Concentrates in Hungary
Concentrates in Hungary Like other categories of soft drinks, concentrates in Hungary was affected by unfavourable developments and changes over 2022-2023, characterised by high inflation, rising costs and prices and taxation. In 2024, a slowdown in the rate of inflation and unit price rises and ada ... Read More
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Carbonates in Romania
Carbonates in Romania Carbonates continues to face challenges, with a decline in volume sales as more Romanians turn to healthier beverage alternatives. Carbonates have been among the most affected soft drinks categories, hit by inflation and low consumer confidence. This category also experienced a ... Read More
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Concentrates in Hong Kong, China
Concentrates in Hong Kong, China Despite stagnation in terms of demand, off-trade value sales of liquid concentrates in Hong Kong are gradually rising, driven by the appeal as a cost-effective alternative to juice, particularly because vitamin C is often included in these products. Juice-flavoured c ... Read More
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Carbonates in Portugal
Carbonates in Portugal Carbonates registered a positive performance in both volume and value terms in 2024 throughout the on-trade and off-trade channels. Consumption outside the home saw a rise, driven in part by the rise in tourism, which positively impacted the consumption of carbonated beverages ... Read More
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Soft Drinks in the Netherlands
Soft Drinks in the Netherlands Soft drinks came under severe pressure from the higher consumption tax introduced at the start of 2024, which negatively impacted volume sales of most soft drinks in the Netherlands. The consumption tax was increased from 9 cents per litre to 26 cents per litre, with m ... Read More
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Concentrates in Spain
Concentrates in Spain 2024 has proved to be yet another challenging year for concentrates in Spain. In the off-trade channel, both liquid and powder concentrates are set to see RTD volume declines, which will resume the longer-term trend of decline in this category. Off-trade value sales are expecte ... Read More
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Concentrates in Portugal
Concentrates in Portugal In Portugal, the consumer landscape shifted towards the on-trade in 2024, with more consumers eating out. This growing trend of dining outside the home led to a fall in retail volume sales, contributing to a slowdown in its overall growth. While the liquid concentrates segme ... Read More
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Concentrates in Romania
Concentrates in Romania Despite being widely perceived as an outdated product category, concentrates have managed to achieve positive growth in volume terms in 2024. This resilience is largely due to certain niche products, particularly those designed for sports enthusiasts, which have driven demand ... Read More
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Carbonates in the Netherlands
Carbonates in the Netherlands The new soft drinks consumption tax launched in the Netherlands hit the carbonates category hard in 2024. Already under pressure from the shift to healthier beverages, carbonates witnessed steady decline in off-trade volume sales throughout the review period. The new co ... Read More
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Concentrates in the Netherlands
Concentrates in the Netherlands In 2024, liquid concentrates lost further ground in the Netherlands. The steep price increases in recent years have created challenges for consumers and players alike. Many consumers see liquid concentrates as great value for money and this price perception has always ... Read More
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Asian Speciality Drinks in Hong Kong, China
Asian Speciality Drinks in Hong Kong, China A rising focus on reduced sugar content is gaining traction across beverages in Hong Kong, and Asian speciality drinks is no exception. Leading category player Hung Fook Tong has successfully differentiated its products by updating the packaging of its ran ... Read More
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Carbonates in Hong Kong, China
Carbonates in Hong Kong, China The resurgence of tourism has greatly boosted sales of carbonates in Hong Kong, especially in convenience stores that are well-positioned to attract demand from both locals and inbound arrivals through new product development. Despite the dominance of cola carbonates, ... Read More
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Soft Drinks in Italy
Soft Drinks in Italy Price spikes in 2023 had a negative effect on off-trade volume sales of soft drinks, but the category saw a slight recovery in 2024 as prices stabilised which boosted demand. Nonetheless, growth was modest with several factors contributing to the relatively stagnant performance ... Read More
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Soft Drinks in Finland
Soft Drinks in Finland The soft drinks landscape in Finland showcased a mixed performance in 2024. While traditional soft drinks, such as cola and basic carbonated soft drinks, continued to face maturity, other trend-driven categories experienced growth and increased demand. These include healthier, ... Read More
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Concentrates in Australia
Concentrates in Australia Despite slowing inflation and price stabilisation in 2024, cost-of-living pressures continue to drive households towards at-home consumption, fuelling growth of DIY beverages. As dining out declines, consumers are investing in alternative drinks solutions such as SodaStream ... Read More
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