Category: Pharmaceuticals
Pharmaceuticals market research reports by Euromonitor International
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Digestive Remedies in Taiwan
Digestive Remedies in Taiwan Consumption of digestive remedies in Taiwan is anticipated to continue its upward trajectory in 2024, with antacids serving as a primary driver of this growth. This trend underscores the widespread prevalence of gastrointestinal issues among the Taiwanese population, esp ... Read More
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Vitamins in Serbia
Vitamins in Serbia Rising consumer health awareness is driving demand for vitamins in Serbia in 2024 where a core base use supplements to maintain a healthy lifestyle. Growing awareness about the benefits of various types of vitamins is supporting sales. Consumer demand is also stimulated by the gro ... Read More
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Herbal/Traditional Products in Slovenia
Herbal/Traditional Products in Slovenia The herbal/traditional products category is experiencing further moderate growth in Slovenia in 2024 as, with stronger consumer emphasis on health and wellbeing, there is an emerging preference for herbal/traditional products over standard non-herbal alternati ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Sweden
Cough, Cold and Allergy (Hay Fever) Remedies in Sweden Cough, cold and allergy (hay fever) remedies remained the largest product area within consumer health in Sweden in 2024. Consumer demand continues to normalise after the highs of the pandemic, but there are diverging results depending on the cat ... Read More
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Dietary Supplements in Kenya
Dietary Supplements in Kenya Consumer spending on dietary supplements in Kenya is growing well, with a notable focus on immune-boosting products since the COVID-19 pandemic. There is a growing awareness of the significance of a balanced diet and the role that dietary supplements can play in addressi ... Read More
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Vitamins in Pakistan
Vitamins in Pakistan Vitamins continue to be a sizeable product area in Pakistan and in 2024 it is expected to register the highest current value growth of all consumer health products. Following the unprecedented boom in sales of vitamins during the pandemic, the product area has now returned to st ... Read More
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Dermatologicals in Uzbekistan
Dermatologicals in Uzbekistan Retail sales of dermatologicals show positive growth in 2024; however, the category in Uzbekistan lacks development, largely due to the limited emphasis that locals place on dermatological practices. As a consequence, there is a tendency for Uzbeks to economise when buy ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Ukraine
Cough, Cold and Allergy (Hay Fever) Remedies in Ukraine Cough, cold and allergy (hay fever) remedies is the biggest category in OTC in Ukraine with the most popular products being decongestants, pharyngeal preparations and combination products – cough, cold and allergy (hay fever) remedies. In many ... Read More
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Digestive Remedies in South Africa
Digestive Remedies in South Africa Ongoing dietary challenges continue to support demand for digestive remedies in South Africa. The country regularly suffers from rolling electricity blackouts, or loadshedding, with these scheduled blackouts often occurring in some areas two to three times a day. I ... Read More
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Analgesics in Taiwan
Analgesics in Taiwan The market for analgesics in Taiwan is projected to continue growing in current value terms in 2024, with topical analgesics leading the way. These products present several advantages over oral pain relievers, including ease of use and the absence of a prescription requirement. ... Read More
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Dietary Supplements in Uzbekistan
Dietary Supplements in Uzbekistan In Uzbekistan, there is relatively high public awareness regarding dietary supplements, aiding the products to experience favourable growth in 2024. Local consumers are particularly loyal to this category, especially in the country's regional areas. Approximately 6% ... Read More
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Analgesics in Uzbekistan
Analgesics in Uzbekistan Although one of the fastest-growing landscapes for retail value sales, analgesics recorded a decline in retail volume sales in 2023, which is predicted for 2024. In 2021, around 100 million units of analgesics were sold in the OTC retail market; however, in 2024, this number ... Read More
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Paediatric Consumer Health in Pakistan
Paediatric Consumer Health in Pakistan Paediatric consumer health is expected to register moderate current value growth in Pakistan in 2024. Cough and cold remedies continue to account for most value sales, though in 2024, it is expected that paediatric dietary supplements and vitamins will register ... Read More
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Herbal/Traditional Products in Ukraine
Herbal/Traditional Products in Ukraine Herbal/traditional products have a long history of usage in Ukraine with many people having some knowledge about a diverse range of medicinal herbs and their healing properties. Some Ukrainians used to brew tea made with self-picked herbs (eg camomile, valerian ... Read More
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Paediatric Consumer Health in Sweden
Paediatric Consumer Health in Sweden In 2024, paediatric consumer health registered an increase in constant value growth, as inflation decreased, and the Swedish economy began to improve. The category has received an impetus from the influx of refugees from Ukraine - predominantly women and children ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Switzerland
Cough, Cold and Allergy (Hay Fever) Remedies in Switzerland The market for cough, cold, and allergy remedies in Switzerland is anticipated to continue its growth trajectory in 2024, fuelled by erratic weather patterns and a return to normal lifestyles following the pandemic. Cough remedies are expec ... Read More
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Vitamins in Uzbekistan
Vitamins in Uzbekistan Local consumers are becoming more aware of the benefits of regular vitamin intake. An uplift in demand and sales was noted during the outbreak of COVID-19, when consumers were interested in protecting their immune system and preventative health. However, following this uplift, ... Read More
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Dermatologicals in South Africa
Dermatologicals in South Africa Value sales of dermatologicals in South Africa continue to rise in 2024, with demand increasing across the category. Strong contributors to value sales include topical germicidals/antiseptics (Zam-Buk, Dettol), topical allergy remedies/antihistamines (Phenergan), topi ... Read More
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Herbal/Traditional Products in Uzbekistan
Herbal/Traditional Products in Uzbekistan Following the COVID-19 pandemic, herbal remedies experienced a notable boost in sales, particularly as seasonal viruses made a resurgence. The shortage of non-herbal medicines further influenced local consumer choices, leading to an increased preference for ... Read More
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Vitamins in South Africa
Vitamins in South Africa Demand for vitamins in South Africa, both multivitamins and single vitamins, remains considerably higher than pre-pandemic levels in 2024, as consumers remain vigilant and want to support their immune systems to prevent or avoid the worse symptoms of viruses and common illne ... Read More
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Vitamins in Taiwan
Vitamins in Taiwan Demand for vitamins in Taiwan is expected to continue rising in 2024, reflecting the growing willingness of local consumers to take preventive measures to improve their general physical and mental wellbeing. While this trend is well-established, it has gained momentum in recent ye ... Read More
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Analgesics in Sweden
Analgesics in Sweden Analgesics is a key product area within consumer health in Sweden, accounting for over one-fifth of overall OTC value sales in 2024. The category witnessed moderate current value growth in 2024 as concerns regarding the economy abated and inflation decreased significantly. The c ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Turkey
Cough, Cold and Allergy (Hay Fever) Remedies in Turkey Manufacturers have raised their prices, leading to double-digit retail value growth on the landscape. Nonetheless, in many cases, consumers have continued to buy expensive branded options, having more confidence in items they are familiar with. ... Read More
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Consumer Health in Pakistan
Consumer Health in Pakistan It is expected to be a positive picture for consumer health in Pakistan in 2024, with healthy constant value and volume growth, partly supported by population growth. This positive picture is in spite of continuing soaring inflation, though growth has eased significantly ... Read More
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Consumer Health in Uzbekistan
Consumer Health in Uzbekistan In 2024, Uzbekistan's consumer health landscape faces various challenges, with the other-the-counter (OTC) goods set to record a decline in retail volume. Government regulations requiring mandatory marking on all OTC products, led to limited availability and instability ... Read More