Category: Hair Care
Hair Care market research reports by Euromonitor International
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Premium Beauty and Personal Care in Vietnam
Premium Beauty and Personal Care in Vietnam Premium beauty and personal care in Vietnam saw current value growth driven by several factors in 2023. Rising income levels and an ageing population has meant that more Vietnamese consumers are now earmarking a greater proportion of their budgets for beau ... Read More
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Hair Care in Portugal
Hair Care in Portugal In 2023, retail volume sales of hair care in Portugal registered weak growth, with the performance of standard shampoo, a category with a high rate of penetration in Portuguese households, impacting the overall performance. In addition, mounting inflationary pressures caused ma ... Read More
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Hair Care in the Netherlands
Hair Care in the Netherlands In 2023, hair care in the Netherlands recorded a strong increase in retail current value sales, inflated by high inflationary pressure on prices, as retail volume sales decreased slightly overall. However, the retail volume performance was mixed, with some categories see ... Read More
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Premium Beauty and Personal Care in Portugal
Premium Beauty and Personal Care in Portugal The polarisation trends seen over the review period continued to be seen on Portugal's premium beauty and personal care landscape in 2023. Despite inflationary pressures from the ongoing conflict in Ukraine and eroded disposable incomes, premium beauty an ... Read More
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Hair Care in Hungary
Hair Care in Hungary The hair care market experienced a significant shift towards home treatments and wellness routines towards the end of the review period. This was driven by a combination of factors including the lingering impact of COVID-19 and rising inflation, which led consumers to seek more ... Read More
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Hair Care in Vietnam
Hair Care in Vietnam Hair care in Vietnam in 2023 benefitted from improved hygiene and living standards supporting steady volume and current value growth in both urban and rural areas. Products within hair care are diverse and cover all price points, ensuring broad appeal and accessibility. Local co ... Read More
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Premium Beauty and Personal Care in the Netherlands
Premium Beauty and Personal Care in the Netherlands Premium beauty and personal care in the Netherlands saw strong retail current value growth in 2023. This was the first year with no Coronavirus (COVID-19) restrictions on the opening hours of beauty and personal care retailers since the outbreak of ... Read More
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Mass Beauty and Personal Care in the Czech Republic
Mass Beauty and Personal Care in the Czech Republic Mass beauty and personal care saw current value growth in the Czech Republic in 2023. Brands and companies focused on adding extra value to boost sales, with some blurring the lines between the mass and premium segments. This was particularly visib ... Read More
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Hair Care in the Czech Republic
Hair Care in the Czech Republic Hair care saw current value growth in the Czech Republic in 2023. The skinification of hair was a notable shift in focus in the hair care category, as consumers looked to repair existing damage and/or to prevent damage. The scalp is an extension of the skin on the fac ... Read More
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Mass Beauty and Personal Care in Vietnam
Mass Beauty and Personal Care in Vietnam Mass beauty and personal care saw strong current value growth in Vietnam in 2023. This growth was primarily driven by the segment’s capacity to accommodate a wide demographic through accessible pricing and a diverse product range. During the year, many local ... Read More
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Hair Care in Slovakia
Hair Care in Slovakia Despite the decrease in retail volume sales, hair care recorded positive growth in current value sales, primarily due to price increases. Lower purchasing power led consumers to limit their spending, with more consumers choosing to dye their hair at home and buy more affordable ... Read More
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Hair Care in China
Hair Care in China Hair care has faced unexpected challenges in its journey to recovery post-pandemic, despite the relaxation of restrictions. After a year of slow decline for hair care in 2022, sales remained fairly stable in China in 2023, failing to recover any of the lost sales. This struggle ca ... Read More
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Beauty and Personal Care in China
Beauty and Personal Care in China Seeing a partial rebound from decline in 2022, beauty and personal care in China achieved a low single-digit current value growth rate in 2023, but value sales did not return to the level seen in 2021. This was mainly due to the continuation of COVID-19 and flu case ... Read More
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Mass Beauty and Personal Care in China
Mass Beauty and Personal Care in China After a year of notable decline in 2022, mass beauty and personal care returned to low current value growth in China in 2023, although sales were unable to reach the 2021 level. The largest category in the mass segment remained mass skin care. For years, the ma ... Read More
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Hair Care in Singapore
Hair Care in Singapore Hair care registered another year of solid current value growth in Singapore in 2023, driven by several key factors influencing consumer behaviour and market dynamics. Growing awareness amongst individuals about the importance of hair health and appearance has led to increased ... Read More
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Mass Beauty and Personal Care in Ireland
Mass Beauty and Personal Care in Ireland In 2023, economic factors have shaped the performance of mass beauty and personal care in Ireland. High inflation, rising prices in energy and transport, and a declining GDP growth have all had an impact on sales, with shrinking disposable incomes leading con ... Read More
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Premium Beauty and Personal Care in Spain
Premium Beauty and Personal Care in Spain Sales in premium beauty and personal care in Spain were somewhat hampered by the economic environment in 2023. Inflationary pressures have led to high unit prices against a backdrop of lower consumer spending power, in turn resulting in consumers minimising ... Read More
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Beauty and Personal Care in Bulgaria
Beauty and Personal Care in Bulgaria In 2023, beauty and personal care in Bulgaria performed noticeably better than in 2022. The relatively high inflation, especially in the first half of the year, led to significant growth in current value terms, with double-digit increases across most categories. ... Read More
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Hair Care in Ireland
Hair Care in Ireland Hair care in Ireland recorded positive retail value sales in 2023, while retail volume recorded growth in areas including colourants, conditioners and treatments, and shampoos. With high inflation and negative GDP, disposable incomes decreased. This benefited products in hair ca ... Read More
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Mass Beauty and Personal Care in South Korea
Mass Beauty and Personal Care in South Korea Although growth slowed from the previous year, mass beauty and personal care maintained solid current value growth in South Korea in 2023. Mass colour cosmetics and general purpose body care were amongst the categories that saw healthy growth. Mass colour ... Read More
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Hair Care in Spain
Hair Care in Spain Sales in hair care in Spain in 2023 were supported by “home salon” trends inspired by a time of economic uncertainty. While volume sales only just managed to achieve a positive trend, growth is improving compared to previous negative-volume figures; meanwhile, value is supported b ... Read More
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Beauty and Personal Care in South Korea
Beauty and Personal Care in South Korea Beauty and personal care maintained solid current value growth in South Korea in 2023. Mass beauty and personal care outpaced the growth rate of premium beauty and personal care in this year, although both saw growth. The upward standardisation of mass brands ... Read More
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Beauty and Personal Care in Spain
Beauty and Personal Care in Spain Sales in beauty and personal care in Spain returned to normal patterns in 2023, following the disruptions seen during the era of the pandemic. Notably, overall volume sales returned to small positive growth, while value sales continue to be supported by high unit pr ... Read More
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Mass Beauty and Personal Care in Spain
Mass Beauty and Personal Care in Spain Sales in mass beauty and personal care in Spain were supported by the economic environment in 2023. Specifically, inflationary pressures have led to high unit prices against a backdrop of lower consumer spending power, in turn resulting in consumers minimising ... Read More
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Premium Beauty and Personal Care in Ireland
Premium Beauty and Personal Care in Ireland In 2023, premium beauty and personal care ranges recorded a stronger performance than mass goods despite the challenging economic environment and ongoing high inflation. This was mainly due to the very strong performance of premium ranges within fragrances ... Read More
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