Category: Demographics
Demographics market research reports by Euromonitor International
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Megatrends in Singapore
Megatrends in Singapore This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Singapore. Euromonitor's Megatrends ... Read More
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Megatrends in South Korea
Megatrends in South Korea This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in South Korea. Euromonitor's Megatre ... Read More
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Voice of the Consumer: Beauty Survey 2024 Key Highlights
Voice of the Consumer: Beauty Survey 2024 Key Highlights This report highlights the results of Euromonitor International’s 2024 Voice of the Consumer: Beauty Survey, covering the everyday beauty routines, skin care, hair care and colour cosmetics habits and trends of global consumers. Euromonitor In ... Read More
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United Arab Emirates: Consumer Profile
United Arab Emirates: Consumer Profile The population of the United Arab Emirates is forecast to continue growing over the period to 2040. The consumer landscape will remain young and diverse, primarily composed of immigrant populations. By 2040, Gen Z is expected to become the most influential cons ... Read More
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Australia: Consumer Profile
Australia: Consumer Profile The population of Australia will continue to steady growth over 2023-2040, driven primarily by immigration, rising life expectancy and stable birth rates. Single households will continue its prevalence, presenting opportunities for businesses in sectors such as leisure, e ... Read More
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Competitor Strategies in Toys and Games
Competitor Strategies in Toys and Games Sales of toys and games, buoyed by recent recovery, are poised for continued growth over the next five years. The rising influence of pop culture, the growing kidult market, and the increasingfuture digitalisation of play are shaping the of the industry. Eurom ... Read More
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Staple Foods in the US
Staple Foods in the US 2024 has presented a challenging year for consumers and players alike in staples in the US. While economic uncertainty and conservative spending, coupled with lifestyle changes and slowing prices, are set to contribute to retail volume recovery in a few key categories, overall ... Read More
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Top Global Consumer Trends 2025
Top Global Consumer Trends 2025 This report explores the top five trends projected to have the biggest impact across various industries and categories worldwide in the year ahead. These insights help business stay ahead of disruption, anticipate shopping motivations and fulfil unmet consumer needs. ... Read More
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Hong Kong, China: Consumer Profile
Hong Kong, China: Consumer Profile Expanding population, ageing, migration, and generational shifts are shaping Hong Kong’s demographic landscape. Economic turbulences are influencing consumers consumption patterns, but the majority of consumers believe they will be better off financially in the fut ... Read More
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Indonesia: Consumer Profile
Indonesia: Consumer Profile The demographic landscape in Indonesia is being shaped by its expanding population, high birth rate, large youth cohort and urbanisation. Spending patterns are being shaped by a generational shift, as consumer preferences move towards personalised and tech-driven solution ... Read More
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Consumer Types in Romania
Consumer Types in Romania Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better d ... Read More
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Singapore: Consumer Profile
Singapore: Consumer Profile Ageing, migration and generation shifts are shaping Singapore’s demographic landscape. Economic turbulence and high inflation has led consumers adopting more cautions spending habits. The number of senior citizens are predicted to increase substantially by 2040, alongside ... Read More
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Malaysia: Consumer Profile
Malaysia: Consumer Profile High birth rates and immigration sustain Malaysia’s youthful demographic, with millennials and Gen Z driving digital and eco-conscious preferences. While a saving culture influences spending, an expanding middle class boosts demand for value-orientated goods. Rising single ... Read More
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Global Overview of Income and Expenditure
Global Overview of Income and Expenditure As consumers grow more cautious, understanding shifts in global income and expenditure is essential for future-focused strategic planning. Businesses must adapt to evolving purchasing power and spending patterns to uncover actionable growth opportunities. Wi ... Read More
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Global Overview of Income and Expenditure
Global Overview of Income and Expenditure As consumers grow more cautious, understanding shifts in global income and expenditure is essential for future-focused strategic planning. Businesses must adapt to evolving purchasing power and spending patterns to uncover actionable growth opportunities. Wi ... Read More
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Consumer Types in Vietnam
Consumer Types in Vietnam Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better d ... Read More
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Consumer Types in the UK
Consumer Types in the UK Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better de ... Read More
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Consumer Types in Taiwan
Consumer Types in Taiwan Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better de ... Read More
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Consumer Types in South Korea
Consumer Types in South Korea Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can bett ... Read More
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Consumer Types in United Arab Emirates
Consumer Types in United Arab Emirates Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies ... Read More
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Consumer Types in the US
Consumer Types in the US Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better de ... Read More
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Consumer Types in Turkey
Consumer Types in Turkey Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better de ... Read More
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Consumer Types in New Zealand
Consumer Types in New Zealand Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can bett ... Read More
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Consumer Types in Peru
Consumer Types in Peru Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better deve ... Read More
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Consumer Types in Spain
Consumer Types in Spain Consumer Types can be a powerful tool to help companies better understand and appeal to their target markets. By going beyond typical demographic-based segmentation, such as age or gender, and grouping consumers based on shared traits and preferences, companies can better dev ... Read More
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