Category: Age
Age market research reports by Euromonitor International
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Megatrends in Saudi Arabia
Megatrends in Saudi Arabia This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Saudi Arabia. Euromonitor's Megat ... Read More
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Amsterdam in the Netherlands
Amsterdam in the Netherlands The Amsterdam in the Netherlands report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and oth ... Read More
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Megatrends in the US
Megatrends in the US This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in the US. Euromonitor's Megatrends in the ... Read More
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Denmark: Consumer Profile
Denmark: Consumer Profile The Danish population is expanding due to an influx of immigrants, while businesses are becoming more diverse and inclusive. Strong economic performance driven by GDP growth means consumer expenditure is increasing, with consumers focusing on environmental concerns and equa ... Read More
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Consumer Lifestyles in Mexico
Consumer Lifestyles in Mexico Consumer Lifestyles offers valuable insights into key consumer attitudes and current thinking, and their impact on purchasing and consumption habits; quantifying behaviours, preferences and motivations, and aligning them with broader trends. Euromonitor's Consumer Lifes ... Read More
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Global Household Trends
Global Household Trends Households are undergoing significant transformations globally, influenced by the shifts in demographics, economics, and technology. With ageing populations and smaller household sizes becoming more prevalent, there is a growing demand for personalised products and services t ... Read More
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World in 2040: The Future Demographic
World in 2040: The Future Demographic Positive natural change will drive overall population growth across 2021-2040. Ageing is a key global trend, influenced by rising life expectancy and declining birth rates. The population aged 65+ will continue to expand, impacting global trends. Health risks in ... Read More
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Latin America in 2040: The Future Demographic
Latin America in 2040: The Future Demographic Positive natural change will drive population growth across Latin America, as net migration remains negative. Ageing will remain a key trend, influenced by the falling birth rate and rising life expectancy. Urbanisation will continue, placing pressure on ... Read More
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USA in 2040: The Future Demographic
USA in 2040: The Future Demographic Positive net migration rates and natural change will drive population expansion in the USA between 2021-2040. Ageing will remain a key theme, with the rise of 65+ citizens influencing consumer trends. However, the climbing old-age dependency ratio will challenge t ... Read More
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Morocco in 2040: The Future Demographic
Morocco in 2040: The Future Demographic Population growth between 2021-2040 results from positive natural change as net migration remains negative. Rising living standards and healthcare improvements will increase life expectancy, while significant growth in the 65+ population will influence consume ... Read More
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Ecuador in 2040: The Future Demographic
Ecuador in 2040: The Future Demographic Ecuador will experience population growth between 2021-2040, driven by positive natural change, as net migration declines. Rising life expectancy and a drop in the population under 30 years will drive ongoing ageing, with 65+ citizens impacting consumer trend ... Read More
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Future of Consumption: Unlocking Gen Z Behaviour for Crafting Powerful Strategies
Future of Consumption: Unlocking Gen Z Behaviour for Crafting Powerful Strategies Generation Z, comprising one-fifth of the global population, is poised to wield significant consumer influence. However, their polarized behaviours toward social activism, technology, and spending present challenges fo ... Read More
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Canada in 2040: The Future Demographic
Canada in 2040: The Future Demographic The population increase in Canada from 2021 to 2040 will be driven by positive net migration and natural change, with births outweighing deaths in the country. High living standards and quality healthcare will support ageing, driving growth in the 65+ populatio ... Read More
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Tunisia in 2040: The Future Demographic
Tunisia in 2040: The Future DemographicPopulation expansion in Tunisia up to 2040 will be driven by natural increase in 2021-2040, as net migration remains negative. Ageing will be a key theme, impacting consumer trends and putting more pressure on state resources. Tunisia’s appeal as a consumer mar ... Read More
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Estonia in 2040: The Future Demographic
Estonia in 2040: The Future DemographicDepopulation in Estonia in 2021-2040 will be driven by natural decrease. Ageing will be a key trend, impacting consumer trends and putting further pressure on state resources. Urbanisation will slow slightly while Tallinn remains the dominant city. Despite its ... Read More
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Bahrain in 2040: The Future Demographic
Bahrain in 2040: The Future Demographic Driven by natural increase, Bahrain’s population is set to expand rapidly in 2021-2040, as net migration rates become neutral after 2022. Ageing is set to accelerate with the median age remaining elevated in a regional context, therefore consumer trends may b ... Read More
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Megatrends in Nigeria
Megatrends in Nigeria This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Nigeria. Euromonitor's Megatrends in N ... Read More
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Iraq in 2040: The Future Demographic
Iraq in 2040: The Future Demographic Natural increase will drive brisk population expansion in Iraq in 2021-2040. Falling fertility and birth rates will drive an acceleration in ageing, however the median age will remain youthful in a global context. Faster growth in the working age population compa ... Read More
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Healthy Ageing – Dietary Products Targeting the Older Adult in Asia Pacific
Healthy Ageing – Dietary Products Targeting the Older Adult in Asia Pacific Older adults are a key consumer group, as companies explore opportunities in the context of an ageing population across Asia Pacific markets. This report investigates the evolving consumption habits not only of senior consum ... Read More
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Tanzania in 2040: The Future Demographic
Tanzania in 2040: The Future Demographic Positive, yet declining, rates of natural change will drive population expansion in Tanzania in 2021-2040. Ageing will accelerate but the country will remain overwhelming young in a global context due to high fertility and birth rates. Urbanisation will be ra ... Read More
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Ethiopia in 2040: The Future Demographic
Ethiopia in 2040: The Future Demographic Robust population expansion in Ethiopia will be determined by natural increase in 2021-2040. While ageing will speed up, more than two-thirds of the population will be aged under 40 in 2040. Longevity will climb but many health challenges will persist. Urbani ... Read More
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Côte d'Ivoire in 2040: The Future Demographic
Côte d'Ivoire in 2040: The Future Demographic Natural increase will be the key driver of population expansion in Côte d’Ivoire in 2021-2040. The country will continue to be one of the youngest globally in 2040, influenced by high birth rates and low life expectancy. Urbanisation will remain swift an ... Read More
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Ukraine in 2040: The Future Demographic
Ukraine in 2040: The Future Demographic Ukraine’s population will plummet in 2021-2040 as a result of millions leaving the country in 2022-2024, following the commencement of the war, triggering a demographic crisis in the country. At the same time, natural increase will remain negative for the enti ... Read More
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Global Population Trends
Global Population Trends Ageing, urbanisation and migration remain the major drivers shaping the global population. The number of seniors worldwide was increasing in 2022 and is expected to continue growing to 2040. The number of births is declining globally due to falling fertility rates, later mar ... Read More
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Megatrends in the Netherlands
Megatrends in the Netherlands This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in the Netherlands. Euromonitor's ... Read More
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