Category: Cosmetics
Cosmetics market research reports by Euromonitor International
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Romania Beauty and Personal Care
Romania Beauty and Personal Care Although beauty and personal care saw only low growth in volume terms in Romania in 2023, strong growth was seen in current value terms. Rising inflation, the pandemic, and the danger of war in Ukraine all led to changes in consumers’ priorities, making them more cau ... Read More
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Romania Premium Beauty and Personal Care
Romania Premium Beauty and Personal Care Premium beauty and personal care experienced a third year of double-digit current value growth in Romania in 2023; albeit at a lower rate than seen in the previous two years. This continued strong performance was tied to the loyalty consumers often feel towar ... Read More
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United Kingdom Colour Cosmetics
United Kingdom Colour Cosmetics Overall demand for colour cosmetics in the UK stagnated in 2023, while value sales continued to grow. In 2022, inflation in the UK surged to 9.1%, due to the aftermath of the pandemic and the war in Ukraine. While this rate slowed in 2023, further price increases impa ... Read More
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Romania Colour Cosmetics
Romania Colour Cosmetics Colour cosmetics in Romania maintained retail volume and current value growth in 2023, as consumers’ lives continued to normalise after the end of COVID-19, although volume sales were still unable to recover to the pre-pandemic level. All the main categories saw volume and v ... Read More
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United Kingdom Premium Beauty and Personal Care
United Kingdom Premium Beauty and Personal Care As already evident the previous year, even in times of restricted disposable incomes, consumers continued to purchase premium products in the UK over 2023. However, they remained discerning in terms of the specific products they used and the brands the ... Read More
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Poland Beauty and Personal Care
Poland Beauty and Personal Care After rapidly changing circumstances in recent years, beauty and personal care in Poland experienced a certain level of stabilisation in 2023, with slow retail volume growth and dynamic current value growth. A major challenge for players was to operate in conditions o ... Read More
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Poland Premium Beauty and Personal Care
Poland Premium Beauty and Personal Care Premium beauty and personal care saw another year of dynamic double-digit current value growth in Poland in 2023, although from a lower base than the mass segment. The momentum of the premium segment was higher than the mass segment, and in fact stood amongst ... Read More
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Poland Mass Beauty and Personal Care
Poland Mass Beauty and Personal Care Although growth was lower than premium beauty and personal care, mass beauty and personal care witnessed a second year of double-digit current value growth in Poland in 2023. High current value growth was seen across all mass beauty and personal care categories i ... Read More
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Poland Colour Cosmetics
Poland Colour Cosmetics Despite the challenges posed by rising inflation, colour cosmetics has emerged as a beacon of success for manufacturers and retailers alike. The year 2023 saw low overall retail volume growth, along with a dynamic increase in current value terms – robust double-digit value in ... Read More
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Uzbekistan Mass Beauty and Personal Care
Uzbekistan Mass Beauty and Personal Care Economic instability and geopolitical turbulence eroded the purchasing power of Uzbekistan's population in 2023, leading to a notable shift towards mass beauty and personal care over premium alternatives. Escalating prices coupled with stagnant incomes have p ... Read More
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Uzbekistan Beauty and Personal Care
Uzbekistan Beauty and Personal Care In 2023, beauty and personal care in Uzbekistan witnessed a remarkable rebound from the challenges posed by the COVID-19 pandemic, as well as ongoing global geopolitical shifts, including the Russian invasion of Ukraine. The competitive landscape showed significan ... Read More
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Kenya Beauty and Personal Care
Kenya Beauty and Personal Care Beauty and personal care in Kenya grew in 2023, though volume sales slowed compared to previous review period years. The industry has witnessed a rise in internet-based enterprises offering diverse beauty and personal care treatments and items online – for example Unco ... Read More
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Kenya Colour Cosmetics
Kenya Colour Cosmetics Kenya’s colour cosmetics markets saw a continued shift towards online shopping in 2023, as the e-commerce channel expanded. The trend has been advancing during the review period, significantly accelerated by the global pandemic. Though growth for the e-commerce channel in colo ... Read More
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Uzbekistan Colour Cosmetics
Uzbekistan Colour Cosmetics Colour cosmetics in Uzbekistan witnessed a gradual recovery following the easing of quarantine restrictions in 2023. However, international companies faced significant hurdles due to geopolitical shifts and disruptions in the supply chain. While some brands like Maybellin ... Read More
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Sri Lanka Beauty and Personal Care
Sri Lanka Beauty and Personal Care Many categories of beauty and personal care saw a decline or stagnation in retail volume terms in 2023. Despite the easing of import restrictions the availability of some products and brands still remained limited. This coupled with high inflation and a sharp rise ... Read More
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Kenya Premium Beauty and Personal Care
Kenya Premium Beauty and Personal Care Premium beauty and personal care in Kenya suffered from high inflation in 2023, continuing from 2022, leaving consumers with limited budgets – especially those in lower-income segments – and encouraging a shift away from premium-positioned products in most beau ... Read More
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Uzbekistan Premium Beauty and Personal Care
Uzbekistan Premium Beauty and Personal Care Premium beauty and personal care products faced significant affordability challenges for a considerable number of consumers in Uzbekistan in 2023, particularly among the majority residing in major cities like the capital, Tashkent. This affordability issue ... Read More
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Kenya Mass Beauty and Personal Care
Kenya Mass Beauty and Personal Care Mass beauty and personal care in Kenya in 2023 saw demand driven largely by low- and mid-income consumers. Mass products’ relative affordability held high appeal given high inflation across 2022 and 2023, with budget-conscious consumers seeking out cost-friendly o ... Read More
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Australia Premium Beauty and Personal Care
Australia Premium Beauty and Personal Care In 2023, premium beauty and personal care in Australia experienced a strong rebound after a period of slowing value sales growth the previous year. This slowdown in 2022 was influenced by various factors, including exceptional performances the preceding yea ... Read More
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Myanmar Beauty and Personal Care
Myanmar Beauty and Personal Care Beauty and personal care players continued to adjust to shifting consumer habits and fluctuations in the economy in 2023 by launching smaller pack sizes and low-cost alternatives to fight inflation, marketing initiatives including price discounts, and personal sellin ... Read More
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Australia Beauty and Personal Care
Australia Beauty and Personal Care Despite facing significant cost-of-living pressures in 2023, beauty and personal care in Australia exhibited resilience amid economic challenges. This resilience was particularly evident in the premium segment, which recorded strong growth despite a previous slowdo ... Read More
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US Beauty and Personal Care
US Beauty and Personal Care In 2023, beauty and personal care in the US posted high single-digit current value growth for the second year in a row, with an improving volume performance. It is a dynamic and fast-growing industry that continues to evolve along with changing consumer preferences and tr ... Read More
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Australia Colour Cosmetics
Australia Colour Cosmetics In 2023, colour cosmetics in Australia experienced notable volume and value growth as consumers returned to pre-pandemic lifestyles, resulting in a further normalisation of daily routines. Within this category, lip products emerged as a standout, witnessing significant mom ... Read More
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Australia Mass Beauty and Personal Care
Australia Mass Beauty and Personal Care Despite the persistent impact of cost-of-living pressures over 2023, beauty and personal care in Australia showed resilience. Local consumers did not necessarily reduce their purchases of beauty products but instead sought more affordable options. This resulte ... Read More
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US Premium Beauty and Personal Care
US Premium Beauty and Personal Care In 2023, premium beauty and personal care continued to outpace the current value growth rate of overall beauty and personal care in the US, as well as its mass counterpart, maintaining double-digit growth. However, premium beauty and personal care saw its current ... Read More
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