Category: Breakfast Foods
Breakfast Foods market research reports by Euromonitor International
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Breakfast Cereals in Israel
Breakfast Cereals in Israel In November 2022, Unilever increased the prices of cereal for retailers. These increases went into effect over the succeeding three months. In May 2023, Osem announced a price rise for its products, including cereals, by an average of 4.7%. In May 2023, Unilever announced ... Read More
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Breakfast Cereals in Slovakia
Breakfast Cereals in Slovakia With the lifting of pandemic restrictions and the restoration of consumer mobility, Slovaks are now leading more hectic lifestyles, spending less time at home and opting for breakfast at home less frequently than in 2021 or 2022. This, coupled with the weaker purchasing ... Read More
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Breakfast Cereals in Bulgaria
Breakfast Cereals in Bulgaria Although a relatively small category in Bulgaria, breakfast cereals is reporting solid growth in retail volume and current value terms in 2023, due to the rising importance of health. Players are keen to develop healthier options, as with Dr Oetker's Vitalis muesli laun ... Read More
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Breakfast Cereals in Ecuador
Breakfast Cereals in Ecuador Breakfast cereal prices have witnessed a significant rise in 2023, the result of the ongoing inflations and the rising costs of raw materials. Many prominent cereal brands, including Chocapic, Froot Loops, Trix, and Zucaritas, are imported, rendering them susceptible to ... Read More
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Breakfast Cereals in Bolivia
Breakfast Cereals in Bolivia Breakfast cereals is expected to register healthy value and volume growth in 2023. With consumers leading increasingly busy lives, the convenience of breakfast cereals supports volume sales. Also, in addition, to family packs, there is an increasing offering of single se ... Read More
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Breakfast Cereals in Finland
Breakfast Cereals in Finland Breakfast cereals witnessed the normalisation of demand towards the end of the review period as foodservice continued to bounce back from the devastating impact of the Coronavirus (COVID-19) pandemic. As foodservice volume sales rebounded, retail volume sales declined ba ... Read More
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Breakfast Cereals in Croatia
Breakfast Cereals in Croatia Whilst the rising production and logistics costs of 2022 have eased, breakfast cereals prices continue their upward trajectory in 2023 as retailers seek to maintain high margins, with no government system to keep them in check. The category still manages to record volume ... Read More
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Breakfast Cereals in the Netherlands
Breakfast Cereals in the Netherlands Consumers are increasingly viewing breakfast cereal as a healthy option, driving the growth of muesli and granola while hindering the expansion of children's cereals, which tend to be high in sugar. In response to this, manufacturers of children's cereals are inc ... Read More
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Breakfast Cereals in Bosnia and Herzegovina
Breakfast Cereals in Bosnia and Herzegovina Consumer demand for breakfast cereals remains stable in 2023, despite the challenges posed by population decline in the country, which is limiting the potential consumer base. The shift towards healthier eating is driving volume growth, as health-conscious ... Read More
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Breakfast Cereals in Costa Rica
Breakfast Cereals in Costa Rica Kids' cereals have long been a popular choice among parents, as they offer a convenient and enjoyable breakfast option for their children. In 2023, innovation from established brands is driving consumer interest, such as General Mill’s Trix Bunnies and Marshmallows an ... Read More
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Breakfast Cereals in Morocco
Breakfast Cereals in Morocco A majority of Moroccans have a longstanding breakfast tradition of consuming bread with spreads, olive oil, or cheese. Breakfast cereals remain an unpopular choice in the country due to their higher cost and less satisfying nature compared to traditional alternatives. Ma ... Read More
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Breakfast Cereals in South Korea
Breakfast Cereals in South Korea While retail volume sales of both children's breakfast cereals and family breakfast cereals continue to decline in 2023 due to greater mobility following the easing of restrictions in South Korea, demand remains above pre-pandemic levels. Players in RTE cereals are d ... Read More
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Breakfast Cereals in Belgium
Breakfast Cereals in Belgium In 2023, Belgian breakfast habits have undergone a notable shift with a pronounced inclination towards home consumption amidst the ongoing strain on disposable incomes. As such, breakfast cereals is seeing a rise in demand, recording positive volume growth due to this ch ... Read More
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Breakfast Cereals in Vietnam
Breakfast Cereals in Vietnam Demand for breakfast cereals remained very limited in Vietnam in 2023, due to the overwhelming importance of traditional specialities such as xoi (sticky rice), pho (a broth containing rice noodles, meat and herbs), bun bo (a spicy broth associated with the city of Hue) ... Read More
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Breakfast Cereals in the United Arab Emirates
Breakfast Cereals in the United Arab Emirates Retail demand for breakfast cereals continues to grow in the United Arab Emirates. Since local consumers have resumed busy schedules, many of them find breakfast cereals a quick and convenient option. RTE cereals are easy to prepare, thereby saving on ti ... Read More
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Breakfast Cereals in Algeria
Breakfast Cereals in Algeria The ongoing challenging economic environment is impacting household budgets, with rising inflation, a significant increase in average unit prices and the local currency devaluation impacting consumer purchasing decisions. Increased caution around discretionary spending h ... Read More
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Breakfast Cereals in Argentina
Breakfast Cereals in Argentina In 2022, breakfast cereals in Argentina suffered stagnant sales in volume terms, and in 2023 the category is seeing a marginal decline. This dip is down to the repercussions of the labelling law introduced towards the end of 2021, which has altered consumer perceptions ... Read More
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Breakfast Cereals in the US
Breakfast Cereals in the US In 2022, hot cereals, and to a lesser extent muesli and granola, displayed the most resilience against the continued declines in retail volumes across breakfast cereals. Combining active on-the-go lifestyles with the aim of healthier eating, consumers were seen to favour ... Read More
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Breakfast Cereals in Japan
Breakfast Cereals in Japan Breakfast cereals in Japan is set to suffer a significant retail volume decline in 2023, due to the normalisation of sales from the strong growth seen during COVID-19 in 2020. Breakfast cereals, which had been suffering from a declining trend from 2017, due to a fair degre ... Read More
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Staple Foods in the US
Staple Foods in the US Similar to 2022, 2023 is set to be a challenging year for staple foods. While most of the supply chain issues from the pandemic have subsided, commodities still present an issue, some to more elevated levels, due to the persistence of the war in Ukraine as well as an unprecede ... Read More
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Breakfast Cereals in South Africa
Breakfast Cereals in South Africa Many consumers in South Africa are price sensitive, but within the context of the review period, they are more cash-strapped than ever before. There are numerous compounding factors reducing the spending power of local consumers, including elevated electricity, fuel ... Read More
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Breakfast Cereals in Austria
Breakfast Cereals in Austria Breakfast cereals was one of the beneficiaries of the pandemic years as consumers in Austria ate their breakfast at home more frequently, which helped drive strong volume growth in 2020 and to a lesser extent in 2021. However, with the good progress of Austria’s vaccinat ... Read More
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Breakfast Cereals in South Korea
Breakfast Cereals in South Korea Sales of breakfast cereals are expected to continue their growth trajectory in retail current value terms in 2022, with growth backed by price increases for grains, resulting from issues in global supply chains. However, while all categories are set to record healthy ... Read More
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Breakfast Cereals in South Africa
Breakfast Cereals in South Africa Consumers in South Africa have always been price sensitive; however, within the context of the review period, they are more cash-strapped than ever before. There are numerous compounding factors reducing the spending power of local consumers, including rising electr ... Read More
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Breakfast Cereals in Mexico
Breakfast Cereals in Mexico Breakfast cereals benefited from lockdown and the shift to remote working, as consumers looked for quick and convenient options for breakfast at home. Prior to the COVID-19 crisis, there had been signs of consumers increasingly looking for healthier breakfast alternatives ... Read More
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