Category: Alcoholic Beverages
Alcoholic Beverages market research reports by Euromonitor International
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Alcoholic Drinks in Qatar
Alcoholic Drinks in Qatar In 2022, there was a huge rise in demand, which the FIFA World Cup generated in the country. With over three million football fans visiting in November and December, all alcoholic drinks benefited from a sudden surge in consumption. Qatar is a conservative country when it c ... Read More
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Cider/Perry in New Zealand
Cider/Perry in New Zealand Cider/perry experienced strong growth during the early stages of the review period, with premiumisation trends driving the reinvigoration of the category. However, the same underlying growth drivers that benefited the category are now hurting it, as they are fuelling growt ... Read More
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Spirits in Kazakhstan
Spirits in Kazakhstan Vodka remains a notably sizeable category among spirits, therefore, the dynamics in spirits in general depend on the dynamics in vodka. In 2022, production from branded players continued to increase at a significant pace, driven by the fact the local authorities are “whitewashi ... Read More
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Spirits in Greece
Spirits in Greece Bars were more affected by COVID-19 measures, such as bans on indoor sitting, people not allowed to stand and music prohibited in indoor spaces. Pandemic-related measures were more favourable to traditional on-trade outlets. Therefore, in general, the on-trade volume sales losses i ... Read More
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Cider/Perry in Morocco
Cider/Perry in Morocco Cider/perry was not present in Morocco at the end of the review period and the category is not expected to make a significant entry into the market over the forecast period. Euromonitor International's Cider/Perry in Morocco report offers a comprehensive guide to the size and ... Read More
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Cider/Perry in the Netherlands
Cider/Perry in the Netherlands At the beginning of the review period, Heineken heavily invested in cider/perry. The company had the ambition of making cider/perry a mainstream category within alcoholic drinks, with the goal of making both the Jillz brand and Apple Bandit major players. Unfortunately ... Read More
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Spirits in the Netherlands
Spirits in the Netherlands In 2022 sales of spirits through the off-trade were under pressure, with sales declining in volume terms after the strong growth seen during the pandemic. As restrictions were lifted and COVID-19 fears subsided consumers started to spend less time at home and more time in ... Read More
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Cider/Perry in Ireland
Cider/Perry in Ireland Following a two-year period of decline, cider/perry volumes saw buoyant growth in 2022, with sales approaching pre-pandemic levels. This was driven by the recovery of the on-trade, following two years of social distancing and lockdown measures, due to COVID-19. With the liftin ... Read More
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Spirits in Tunisia
Spirits in Tunisia On-trade sales account for a significant proportion of sales in spirits and so the category was more heavily impacted by the COVID-19 pandemic compared to other alcoholic drinks. During the two years of the pandemic, almost all bars, pubs and nightclubs remained closed due to the ... Read More
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Spirits in Ecuador
Spirits in Ecuador The spirits category has been greatly affected by the increase in ICE tax (Special Consumption Tax) for alcoholic beverages, which is a tax levied on each litre of pure alcohol. Since the spirits category has the highest levels of alcohol, it has also faced the largest increases i ... Read More
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Cider/Perry in Canada
Cider/Perry in Canada Cider/perry has experienced a sluggish recovery, with sales slightly declining in 2022. The category has relied heavily on the on-trade sector for growth, while the off-trade sector has faced challenges. The lacklustre performance can be attributed to the limited number of new ... Read More
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Spirits in the United Kingdom
Spirits in the United Kingdom Spirits recorded marginal total volume decline in 2022, driven by a drop in demand through the off-trade channel, while on-trade sales recorded another year of impressive double-digit growth. The reason for the significant difference between the two channels was largely ... Read More
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Spirits in Bolivia
Spirits in Bolivia The migration of consumption to lower-value categories is slowing the growth in value sales of spirits, specifically the expansion of low-priced beers. This trend is particularly evident in traditional sales channels, where low-priced beers dominate the shelves. The expansion of d ... Read More
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Spirits in Egypt
Spirits in Egypt In 2022, spirits recorded positive total volume sales for alcoholic drinks, as demand grew due to the changing drinking culture, with players being active in terms of innovation and new product development. Egy Bev introduced a new Whisky spirit onto the landscape, titled Black Rhin ... Read More
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Spirits in Denmark
Spirits in Denmark On-trade spirits sales continued to see strong growth in 2022, while off-trade sales saw moderate growth, with a boost in the on-trade driven by the lifting of all COVID-19 restrictions in February 2022. However, the uncertainty brought on by the economic downturn and the war in U ... Read More
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Spirits in New Zealand
Spirits in New Zealand The health and wellness trend seen globally and in New Zealand, particularly amongst millennial consumers, has been influencing demand for ‘better-for-you’ drinks, such as zero-alcohol beers, lighter wines, low-alcohol seltzers, and lower carb and sugar options, creating incre ... Read More
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Alcoholic Drinks in the United Kingdom
Alcoholic Drinks in the United Kingdom In 2022, total volume sales of alcoholic drinks continued to improve following pandemic-related restrictions that were applied to on-trade establishments during 2020 and 2021, resulting in further impressive growth for the latter channel. On-trade sales in 2022 ... Read More
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Alcoholic Drinks in Guatemala
Alcoholic Drinks in Guatemala Alcoholic drinks witnessed strong growth in total volume terms in 2022 despite the economic difficulties facing many consumers in Guatemala, some of whom rely on economic support from family living in the US. Sales of alcoholic drinks in Guatemala benefited from the con ... Read More
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Alcoholic Drinks in Greece
Alcoholic Drinks in Greece The reopening of the market and increase in tourism had a strong impact on alcoholic drinks’ performance in 2022. While total volume sales of alcoholic drinks did not return to the 2019 pre-pandemic level. Despite the fast growth in on-trade consumption, this tended to can ... Read More
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Alcoholic Drinks in Morocco
Alcoholic Drinks in Morocco After a strong recovery in economic activity during 2021 with GDP growth of more than 7%, the performance of Morocco's economy stood at 1.3% in 2022, due to an unfavourable economic situation, especially for the agricultural sector, which was strongly affected by a rainfa ... Read More
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Cider/Perry in Denmark
Cider/Perry in Denmark Aligned with the full reopening of establishments following COVID-19, on-trade cider/perry volume sales continued to see solid growth. However, sales were more challenging for the off-trade, which saw minor growth, having competition from food service establishments which full ... Read More
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Spirits in Finland
Spirits in Finland In the mature spirits category in Finland, facing declining per capita consumption, staying ahead of the competition requires responding to consumer trends. One important trend is sustainability, including offering more sustainable and recyclable packaging. For instance, the domes ... Read More
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Cider/Perry in Israel
Cider/Perry in Israel There is a lack of innovation in cider/perry, thus suppressing potential growth in the category. For example, we are not seeing the same styles of numbers of product developments to stimulate consumer demand. Added to which, the consumer base of cider/perry is similar to that o ... Read More
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Cider/Perry in Greece
Cider/Perry in Greece On-trade volume sales, and total volume sales, posted a strong increase in 2022, to move close to the pre-Coronavirus (COVID-19) level. Growth was derived from the reopening of the market, resulting in an increase in domestic consumption via the on-trade channel, but most impor ... Read More
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Spirits in Morocco
Spirits in Morocco Spirits continued to see a poor performance in 2022 recording flat sales during the year. Pressures on consumers’ disposable income continued to be the major barrier to greater consumption. Most spirits are still expensive for the majority of Moroccan consumers and are mostly cons ... Read More
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