Category: Alcoholic Beverages
Alcoholic Beverages market research reports by Euromonitor International
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Spirits in Cameroon
Spirits in Cameroon As seen with the trend for champagne in clubs, we are also seeing a significant increase in sales of premium and prestige premium spirits through clubs and lounges in Cameroon. Brands such as Johnnie Walker Black Label (Diageo Plc), Jack Daniel’s (Brown-Forman Corp), and Hennessy ... Read More
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Alcoholic Drinks in Cameroon
Alcoholic Drinks in Cameroon Beer and lager are popular alcoholic beverages in Cameroon. Since the early 2000s, the prices of beer in the country have been on a steady increase, yet the consumption rate has never taken a notable downturn. If anything, it is the production capacity of the brewers whi ... Read More
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Alcoholic Drinks in Nigeria
Alcoholic Drinks in Nigeria Alcoholic drinks saw a moderate total volume decline in 2022, as weaker consumer spending power due to high inflation and the poor economy, alongside strong unit price increases, limited consumption. Nonetheless, many alcoholic drinks categories proved to be quite resilie ... Read More
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Spirits in Nigeria
Spirits in Nigeria Spirits recorded solid total volume growth in 2022, despite poor economic conditions and strong rises in unit prices. Actual volume growth was driven largely by gin and bitters, which are categories dominated by economy brands. Whilst categories dominated by premium brands saw wea ... Read More
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Cider/Perry in Germany
Cider/Perry in Germany Cider/perry saw significant growth in both total volume and current value terms in 2022, driven in large part by increasing demand from the younger generations of legal drinking age in Germany. This demand was influenced by the trends towards healthier and more sustainable liv ... Read More
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Spirits in Germany
Spirits in Germany Total volume sales of spirits recorded a marked recovery in 2022, driven by the full reopening of the on-trade channel, as night clubs were finally allowed to reopen with no restrictions in March 2022. Although the shift in consumption occasions towards the on-trade channel had a ... Read More
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Alcoholic Drinks in Germany
Alcoholic Drinks in Germany A marked total volume rebound was seen for alcoholic drinks in 2022, as a result of the full reopening of on-trade channels following the lifting of measures to reduce the spread of the COVID-19 virus, implemented in 2020 and 2021. Within beer, which remained by far the l ... Read More
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Alcoholic Drinks in Brazil
Alcoholic Drinks in Brazil 2022 marked a significant step in Brazil’s post-COVID-19 recovery, as consumers began to fully embrace socialisation and return to their former habits. Many people went back to their offices, resumed open-air sports, and reconnected with friends by going out. These “novelt ... Read More
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Spirits in Dominican Republic
Spirits in Dominican Republic Overall, spirits registered a slight increase in volume sales in 2022, but performance varied widely across different products. Spirits that registered healthy growth were premium offerings of tequila (and mezcal), as well as whiskeys, with some consumers shifting from ... Read More
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Cider/Perry in Brazil
Cider/Perry in Brazil It is important to understand consumer behaviour during times of high inflation, especially in Brazil, including the inflationary situation in 2022. Inflation has been a long-standing issue in Brazil, and the memory of high inflation during the 1990s persists. The immediate con ... Read More
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Cider/Perry in Austria
Cider/Perry in Austria Similar to the overall alcoholic drinks market, cider/perry experienced a strong rebound in on-trade sales at the expense of off-trade sales in 2022, as the COVID-19 situation improved and consumer habits returned to normal. This resulted in substantial growth in overall volum ... Read More
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Alcoholic Drinks in Dominican Republic
Alcoholic Drinks in Dominican Republic The picture was bleak for alcoholic drinks in Dominican Republic in 2022. The war in Ukraine had a negative impact, with the resultant energy crisis leading to high inflation and dampening volume sales somewhat. That being said, the appreciation of the Dominica ... Read More
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Spirits in Azerbaijan
Spirits in Azerbaijan Vodka continues to be the dominant product area in overall spirits, still accounting for close to 90% of spirits sales in total volume terms in 2022. This means that the dynamics in vodka generally determine the performance of overall spirits, with both vodka and spirits record ... Read More
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Spirits in Croatia
Spirits in Croatia Spirits recorded another year of growth in 2022 thanks to rising demand for quality spirits in the country. The low unit price increase of spirits also attracted increasingly price-sensitive consumers with reduced disposable incomes as a result of rising inflation and the general ... Read More
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Cider/Perry in Dominican Republic
Cider/Perry in Dominican Republic Cider/Perry continued to be niche product in terms of value and volume sales. However, it registered high double-digit volume growth in 2022. Cider/perry benefitted from the removal of pandemic restrictions and increased socialising through on-trade channels. Couple ... Read More
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Cider/Perry in Hungary
Cider/Perry in Hungary Like the other main areas of Hungary’s alcoholic drinks market, cider/perry saw growth in total volume sales slow sharply in 2022 as the rapidly rising cost of living prompted consumers to rein in discretionary spending. It continued to perform positively overall, however, par ... Read More
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Spirits in Brazil
Spirits in Brazil Whiskies experienced rapid total volume growth in Brazil in 2022, even amidst the challenging macroeconomic conditions and the income constraints of Brazilian consumers. The whiskies renaissance in Brazil can be attributed to various trends, including actions by companies such as D ... Read More
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Alcoholic Drinks in Azerbaijan
Alcoholic Drinks in Azerbaijan In 2022, the recovery from COVID-19 as well as from the political events of 2020 continued to be seen in alcoholic drinks in Azerbaijan. A strong recovery in the tourism industry as COVID-19 restrictions were eased and then completely lifted continued to positively imp ... Read More
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Alcoholic Drinks in Croatia
Alcoholic Drinks in Croatia 2022 was a tough year for alcoholic drinks in Croatia as high inflation impacted discretionary spending in the year. Fortunately, this was offset by strong growth in the on-trade channel as tourism was almost at its pre-pandemic level. Rising prices encouraged a shift to ... Read More
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Alcoholic Drinks in Hungary
Alcoholic Drinks in Hungary While alcoholic drinks in Hungary recorded substantially improved growth in total current value sales in 2022, this was primarily due to soaring inflation fuelled by the global recovery from COVID-19, the fallout of Russia’s invasion of Ukraine and the weakness of the for ... Read More
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Spirits in Hungary
Spirits in Hungary Growth in total volume sales of spirits in 2022 was well down from 2021, with demand slowing sharply at the off- and on-trade levels. Because these products are comparatively expensive, the category was particularly exposed to more cautious attitudes to discretionary spending amon ... Read More
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Cider/Perry in Croatia
Cider/Perry in Croatia Cider/perry is comparatively new in Croatia, first developing visible share in 2010. The relative immaturity has driven strong growth from a low base over the review period. Off-trade consumption of cider/perry continued to grow in 2022, benefiting from becoming increasingly p ... Read More
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Spirits in Austria
Spirits in Austria Spirits, much like the broader alcoholic beverage market, witnessed a strong recovery in on-trade sales at the expense of off-trade sales in 2022, as the COVID-19 situation became more manageable and consumers gradually returned to their pre-pandemic going out habits. However, spi ... Read More
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Alcoholic Drinks in Austria
Alcoholic Drinks in Austria In 2022, alcoholic drinks witnessed a strong recovery in on-trade sales, which came at the expense of off-trade sales. As COVID-19 became manageable and public life normalised, consumers resumed their going out habits, resulting in a significant growth in on-trade volume ... Read More
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Spirits in Peru
Spirits in Peru Due to the rising premiumisation trend, which continued into 2022, the sector has grown considerably, favouring sales of beverages in spirits. As such, 2022 saw accelerated growth in the sales volume for tequila, bourbon / other US whiskey, gin and single malt scotch, which have bene ... Read More
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