Category: Mature
Mature market research reports by Euromonitor International
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Global Household Trends
Global Household Trends Households are undergoing significant transformations globally, influenced by the shifts in demographics, economics, and technology. With ageing populations and smaller household sizes becoming more prevalent, there is a growing demand for personalised products and services t ... Read More
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Healthy Ageing – Dietary Products Targeting the Older Adult in Asia Pacific
Healthy Ageing – Dietary Products Targeting the Older Adult in Asia Pacific Older adults are a key consumer group, as companies explore opportunities in the context of an ageing population across Asia Pacific markets. This report investigates the evolving consumption habits not only of senior consum ... Read More
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Global Population Trends
Global Population Trends Ageing, urbanisation and migration remain the major drivers shaping the global population. The number of seniors worldwide was increasing in 2022 and is expected to continue growing to 2040. The number of births is declining globally due to falling fertility rates, later mar ... Read More
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Appliances for the Elderly Segment
Appliances for the Elderly Segment As sales to traditionally targeted consumer segments have started to plateau, brands need to find growth elsewhere. According to Euromonitor International’s briefing “The Next Billion Consumers”, the elderly segment is an underserved category with enormous spending ... Read More