Household Cleaners Market Research Reports & Industry Analysis
Antiseptic and disinfectant products are used in the domestic and home markets in products like household cleaners. Household cleaners not only help residents keep a neat and tidy house, but they also provide homes with infection control by inhibiting growth of bacteria and microbes.
MarketResearch.com’s collection of market research studies on household cleaners in the consumer goods and retailing industry include data analysis on specific segments including: bleach, polishes, wipes, appliance cleaners, and overall home care.
Household Cleaners Industry Research & Market Reports
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Home Care in South Korea
... preference for sophisticated and specialised home care solutions, with many prioritising products that offer superior cleanliness and hygiene features. Moreover, there is a shift towards more specialised and effective solutions tailored to specific needs, such ... Read More
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Toilet Care in France
... convenience of these products as consumers returned to busy lifestyles away from the home. In current value terms, rim blocks saw particularly strong growth fuelled by widespread inflation-driven price rises. Euromonitor International's Toilet Care in ... Read More
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Toilet Care in South Korea
... This elevated interest has prompted the release of numerous products specifically tailored for bathroom sanitation needs. Bref from Henkel Home Care Korea Ltd has seized the opportunity to cater to the evolving preferences of consumers. ... Read More
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Polishes in South Korea
... as professionals returning to offices opted for formal attire and prices were pushed up by inflation. Nevertheless, the demand for quality shoe care products has not yet reached pre-pandemic levels. As part of cost-saving measures, ... Read More
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Polishes in Japan
... passed down to the younger generations. First, it is very time-consuming and tiring to use on a regular basis – even once a year is too much for those who are not used to it. ... Read More
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Polishes in Thailand
... columns in particular remained robust, propelled by the penchant for home décor trends emphasising cleanliness and order. Driven by the aspiration to create visually appealing living spaces, consumers fuelled sustained demand for specialised polish products ... Read More
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Polishes in the United Kingdom
... of the home, as consumers spend more time in the office or socialising than carrying out specific household chores, such as polishing. Moreover, and most notably in 2023, the cost-of-living crisis is pushing consumers away ... Read More
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Bleach in Thailand
... that bleach is navigating in response to evolving consumer behaviours and preferences. Notably, the demand for bleach appears to be plateauing, which can be attributed to changing perceptions amongst consumers, who no longer view it ... Read More
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Home Care in Denmark
... amid the general downward trajectory of home care retail volume sales. With all categories having registered retail volume sales declines in 2022, only toilet care and surface care posted positive demand growth in 2023. Players ... Read More
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Home Care in Bulgaria
... with declining disposable budgets impacting consumers purchasing decisions. This led to a noticeable shift from branded to private label options, with consumers seeking quality goods at affordable price points. Euromonitor International's Home Care in Bulgaria ... Read More
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Home Care in Saudi Arabia
... home seclusion, demand for many products increased in 2023. This performance was supported by a number of factors. Euromonitor International's Home Care in Saudi Arabia market report offers a comprehensive guide to the size and ... Read More
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Bleach in South Korea
... for disinfectant bleach remains steady in South Korea, where bleach is known for its germicidal, disinfectant, and bleaching effects. It is considered an essential product in many households and commonly stocked in kitchens, bathrooms and ... Read More
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Polishes in Mexico
... supported by the revival of pre-pandemic lifestyles, including socialising outside the home, and the return of more consumers to physical offices either full- or part-time. This led Mexicans to pay more attention to their appearance, ... Read More
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Toilet Care in Brazil
... an ongoing topic, nonetheless, as Brazil experienced a consistent trend of lower interest rates, fostering economic stimulus and encouraging investment in various sectors. This economic scenario led to positive demand for various home care categories, ... Read More
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Toilet Care in Japan
... was a little different. The category saw significant declines in both volume and current value terms in 2023, mainly due to less time being spent at home. In May 2023, there was a pivotal policy ... Read More
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Polishes in the United Arab Emirates
... by the surging demand for premium and luxurious furniture. Simultaneously, the increasing interest in high-quality furnishings reflects a noteworthy trend in the local market, driving up consumer demand for metal furniture, which is expected to ... Read More
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Bleach in Indonesia
... stagnation is the noticeable absence of new product developments within bleach, as many companies have shifted their focus away from such products, not seeing bleach as heralding strong enough potential or profits. As a result, ... Read More
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Surface Care in Malaysia
... and growth resumed in 2023. Consumers periodically spray and clean surfaces such as tables, doorknobs, chairs, and toilets with such products, as hygiene awareness remains strong. Demand has remained higher than the pre-pandemic period, mostly ... Read More
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Bleach in the Czech Republic
... income to spend on products. As such, while retail value was positive, retail volume sales declined. However, some consumers used bleach products for laundry care, looking for cheaper products in times of lower economic growth ... Read More
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Polishes in the Philippines
... clean and well-maintained. Continuing the trend from the previous year, polishes saw slow retail volume growth and more dynamic current value growth in 2023. Although floor polish remained the largest category, shoe polish witnessed the ... Read More
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Polishes in Singapore
... and preferences within the military community, as well as broader implications for individuals engaging in outdoor activities, necessitating proper shoe maintenance. Military exercises often involve rigorous training routines that expose footwear to challenging conditions. As ... Read More
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Surface Care in Indonesia
... and rising disposable incomes within this urban, professional, consumer segment. Such consumers have become more selective in their home care choices, leaning towards specialised products which cater to distinct tasks. For instance, while a standard ... Read More
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Polishes in Belgium
... turnaround in fortunes in 2020 due to people spending more time at home. However, this renaissance was short lived and in 2021 sales started declining again, with further declines observed in 2022 and 2023. In ... Read More
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Home Care in the Philippines
... stricter regulations, impacting the competition. However, the industry saw increases in retail volume and current value sales across all categories, driven by the higher disposable incomes of Filipinos and the return of tourists, despite the ... Read More
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Home Care in Algeria
... in society is stimulating demand for home care products. Nevertheless, all categories recorded a slightly lower performance than the previous year, mainly due to weaker consumer purchasing power. Algeria has a fragile economy and faces ... Read More
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