Category: Household Cleaners
Africa Household Cleaners
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Home Care in Tanzania
... inflationary pressures and price rises saw many consumers choose cheaper brands or small packs. Some consumers used eco-facing, milder or natural options for health and safety reasons. A strong local and international presence offered a ... Read More
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Home Care in Ghana
... they remain the most frequently purchased household items. However, rising costs have led consumers to switch between brands and seek more affordable alternatives while reducing non-essential purchases. Established brands such as Omo, Sunlight, Key Soap, ... Read More
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Home Care in Ethiopia
... products have gained traction as affordable alternatives to premium brands. Consumers prefer multi-purpose and larger-sized products for cost efficiency, while liquid detergents continue to outpace bars. Security issues in Amhara and Oromia have hindered... Euromonitor ... Read More
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Home Care in Côte d'Ivoire
... driven by favourable demographics, real estate expansion and the extension of distribution networks into rural areas. A growing middle- and high-income consumer base boosted demand, while lower-income buyers favoured traditional offers, counterfeit items or reduced ... Read More
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Home Care in Uganda
... and urbanisation also spurred popularity. However, these products were expensive for many consumers, with distribution and demand focused on urban areas. Thus, many consumers still used traditional or home-made alternatives, rather than specialised home care ... Read More
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Surface Care in Egypt
... to boycott Western brands. Dettol holds a strong lead in home care disinfectants despite losing some ground in 2024. In general, Dettol’s built-in disinfection reputation ensures that its products hold an advantage over competitors, especially ... Read More
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Bleach in Egypt
... like cleaning bathrooms, removing mildew, and cleaning glass dishes. Average unit prices of bleach increased by 50% following the devaluation of the Egyptian pound by more than 50% to LE48 per US Dollar, translating into ... Read More
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Polishes in Egypt
... In place of floor polishes, consumers switched to using floor cleaners with polishing features to accommodate tighter budgets and due to convenience. Tiles are highly popular flooring options in Egyptian households. As tiles do not ... Read More
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Toilet Care in Egypt
... alternative solutions such as bleaches or multi-surface cleaners. Average prices of toilet liquid/foam products increased by another 43% in 2024, putting pressure on households to seek cheaper alternatives. Euromonitor International's Toilet Care in Egypt market ... Read More
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Polishes in South Africa
... Demand for polishes has been lower, partly due to the difficult economic conditions, and partly due to changing urban culture. Although inflation levels started to decline in 2024, many South Africans still struggled with their ... Read More
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Bleach in South Africa
... made the product a staple in households. Although consumer spending is under pressure, home hygiene trends have persisted. The antibacterial properties of bleach have kept it in demand as a disinfectant and cleaning solution. These ... Read More
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Toilet Care in South Africa
... hygienic toilet. The amount of time people spend at home is higher than in the past due to the increase in working from home and hybrid working arrangements. This has led to increased awareness of ... Read More
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Surface Care in Algeria
... performed weakly in terms of volume growth. Consumers continued to be price sensitive, with consumers trading down or opting for multi-purpose cleaners (see below). Euromonitor International's Surface Care in Algeria market report offers a comprehensive ... Read More
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Bleach in Algeria
... its strong smell and harmful properties. Its affordability also continued to support volume sales. Euromonitor International's Bleach in Algeria market report offers a comprehensive guide to the size and shape of the market at a ... Read More
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Polishes in Algeria
... in Algerian’s increasingly overcrowded cities. Oher offerings such as metal and floor polish are much more niche and are only available through modern grocery retailers. Euromonitor International's Polishes in Algeria market report offers a comprehensive ... Read More
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Home Care in South Africa
... by households. Even with harsh economic factors and low consumer spending, the need for home care products to clean and disinfect has increased. Euromonitor International's Home Care in South Africa market report offers a comprehensive ... Read More
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Surface Care in South Africa
... an increase in the demand for surface care products. As people are spending more time at home, they need to clean more frequently. Euromonitor International's Surface Care in South Africa market report offers a comprehensive ... Read More
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Home Care in Algeria
... being said, inflation was on a downward trajectory. However, value for money continued to be a key driver of sales, with consumers being highly price sensitive and availing of promotions and discounts as much as ... Read More
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Home Care in Angola
... imported options. Informal markets dominate retail, offering lower prices, especially for low-income consumers. Although eco-friendly products have limited appeal, sustainability remains a growing concern. Increased reliance on locally s... Euromonitor International's Home Care in Angola ... Read More
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Home Care in Egypt
... $35 billion with UAE’s Abu Dhabi-based sovereign wealth fund ADQ. Whilst the bulk of this will be directed towards developing a new tourist destination, the funds invested helped to alleviate foreign currency shortages and stabilise ... Read More
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Toilet Care in Algeria
... expensive and there are more affordable offerings in bleach and surface care. As such, this continued to dampen values sales in 2024. Toilet liquids/foams continued to account for most value sales, mainly due to its ... Read More
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Stain Remover Products Market Size, Share, Trends, Industry Analysis Report: By Type (Hand Sanitizer, Detergent, and Washing Powder), Product Type, Application, Distribution Channel, and Region (North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa) – Market Forecast, 2025–2034
... East & Africa) – Market Forecast, 2025–2034 The stain remover products market size is expected to reach USD 37.84 billion by 2034, according to a new study by Polaris Market Research. The report “Stain Remover ... Read More
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Home Care Packaging in South Africa
... by the increasing adoption of e-commerce. As more consumers turn to online shopping for its convenience, the demand for durable and reliable packaging has increased. HDPE is particularly well-suited to this trend due to its ... Read More
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Wipes in Nigeria
... local currency collaborated to severely undermine consumer spending power, forcing Nigerians to be even more frugal when shopping. High unit price increases for products within wipes also negatively impacted consumption, though led to increased current ... Read More
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Wipes in South Africa
... record impressive growth. Therefore, consumers turned to cost-reducing opportunities as part of household spending. In health and beauty specialists, rewards programmes were effective in creating greater brand awareness. For example, Dis-Chem launched its rewards programme ... Read More
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