Household Cleaners Market Research Reports & Industry Analysis
Antiseptic and disinfectant products are used in the domestic and home markets in products like household cleaners. Household cleaners not only help residents keep a neat and tidy house, but they also provide homes with infection control by inhibiting growth of bacteria and microbes.
MarketResearch.com’s collection of market research studies on household cleaners in the consumer goods and retailing industry include data analysis on specific segments including: bleach, polishes, wipes, appliance cleaners, and overall home care.
Household Cleaners Industry Research & Market Reports
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Bleach in Nigeria
... or clothes with stubborn stains, as well as using the product as a household multi-purpose cleaner for kitchens, bathrooms and toilets. Therefore, the growth in retail volume terms amid increased unit prices drove strong double-digit ... Read More
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Bleach in Vietnam
... With a heightened demand for greater hygiene, formed as a result of the pandemic, bleach saw an increased demand as consumers sought effective solutions for surface disinfection. In certain regions, the practice of using a ... Read More
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Home Care in Egypt
... size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading ... Read More
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Surface Care in Egypt
... The higher prices were driven by currency devaluation, a high inflation rate, and rising raw material costs. Various surface care products performed differently, with a shift in consumer preferences from some categories to others. For ... Read More
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Polishes in Malaysia
... For instance, younger home owners tend to prefer simple furniture that requires minimal care, as there is not enough time (or desire) to polish and care for furniture. Consumers would rather buy new low maintenance ... Read More
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Toilet Care in Thailand
... the nuanced dynamics of a niche category. The rise in the growth rate in 2023 can be attributed, in part, to a strategic price hike implemented in the previous year. Manufacturers, seeking to recalibrate pricing ... Read More
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Surface Care in Italy
... had a very strong positive impact on retail sales in both volume and current value terms, as consumers looked for products to clean and sanitise all surfaces within their homes. With Italians feeling less anxious ... Read More
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Bleach in France
... 2023 this was at a slower pace than expected, as rising living costs have led to renewed consumer interest in using bleach – despite rising concerns over its impact on health and the environment. Faced ... Read More
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Toilet Care in Saudi Arabia
... in easy-glide application. Local consumers appreciate toilet care products such as these, because of their undeniable necessity in cleaning and effectiveness, along with the efficiency and time-saving nature. Toilet liquids/foam also benefits from its more ... Read More
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Surface Care in Algeria
... ongoing Russian-Ukrainian conflict. Many sophisticated surface care products, such as bathroom cleaners, descalers, kitchen cleaners, oven cleaners, are facing weaker demand. Moreover, given that Algerians tend to be price conscious when shopping, many households are ... Read More
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Toilet Care in Indonesia
... residing in modern houses and apartments. This transition elevates consumers' living standards and also fosters a heightened sense of responsibility to maintain these spaces and ensure cleanliness – notably with seeking to keep bathrooms in ... Read More
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Surface Care in Mexico
... bathroom, with kitchen and bathroom cleaners seeing above-average growth. Euromonitor International's Surface Care in Mexico market report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
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Bleach in Saudi Arabia
... demand continued to rise in 2023, as bleach offers a much lower average unit price compared to surface care, for instance. Therefore, despite growing concerns about the chemical composition of bleach, with some consumers moving ... Read More
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Surface Care in Belgium
... careful about the amount of product they used when cleaning their homes, reducing volumes and sometimes even frequency. Home care disinfectants continue to see the deepest declines in sales, along with window/glass cleaners, and while ... Read More
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Surface Care in Colombia
... care sales remain well above pre-pandemic levels in 2023. The weaker performance can be partly explained by the lower focus on disinfection habits since the pandemic, coupled with the more difficult economic situation and high ... Read More
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Surface Care in the United Kingdom
... strong since, with 2023 seeing higher sales than pre-pandemic levels, owing to this increased awareness. Consumers have returned to their busy working lives, and are looking for convenience and efficiency in their surface care products. ... Read More
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Toilet Care in Singapore
... is a perceptible shift in consumer behaviour impacting the demand for toilet care. At the height of the pandemic, there was an increased emphasis on hygiene and sanitation, prompting heightened awareness and a surge in ... Read More
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Bleach in the United Arab Emirates
... the category's retail volume growth compared to the surge in 2020. Despite ongoing positive growth in retail volume and current value terms in 2023, the pace of this growth has decelerated since the peak of ... Read More
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Surface Care in Saudi Arabia
... in 2023. Products in surface care claiming to kill 99.99% bacteria or germs and providing long-lasting effects are continuing to see greater demand for cleaning, hygiene and disinfection purposes. Euromonitor International's Surface Care in Saudi ... Read More
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Home Care in Austria
... have fuelled the demand for quick, convenient home care solutions that offer lasting effects. This includes longer-lasting scents and cleanliness in laundry care and toilet care and high-efficiency products that disinfect while cleaning multiple areas ... Read More
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Home Care in Malaysia
... Although it is still unknown how overall consumer spending will be affected in the long term, local consumers have already started to feel the pinch. As rice is a daily staple, they are having to ... Read More
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Home Care in Belgium
... bought and used home care products with much less frequency than usual during the year. Those categories whose products are often regarded as non-essential, such as toilet care and polishes, suffered significantly. Meanwhile, in laundry ... Read More
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Polishes in the Czech Republic
... of living has undermined consumer confidence and purchasing power. As a result, many consumers remain focused on spending on essential items. The category also suffered from limited promotional activities and innovation, leaving consumers to select ... Read More
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Toilet Care in the Czech Republic
... higher emphasis on hygiene and increasing cleaning activities in many Czech households. With the threat of COVID-19 reduced, sales fell in 2023. While retail value sales were positive, driven by rising price points, the challenging ... Read More
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Toilet Care in the United Kingdom
... time to focus on cleaning their houses, and secondly, multipurpose products are gaining traction and consumers are relying on these to clean their bathrooms. Euromonitor International's Toilet Care in United Kingdom market report offers a ... Read More
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