Household Cleaners Market Research Reports & Industry Analysis
Antiseptic and disinfectant products are used in the domestic and home markets in products like household cleaners. Household cleaners not only help residents keep a neat and tidy house, but they also provide homes with infection control by inhibiting growth of bacteria and microbes.
MarketResearch.com’s collection of market research studies on household cleaners in the consumer goods and retailing industry include data analysis on specific segments including: bleach, polishes, wipes, appliance cleaners, and overall home care.
Household Cleaners Industry Research & Market Reports
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Bleach in Croatia
... officially declared over in Croatia on 11 May 2023 and this dampened volume sales of bleach despite a strong unit price decline as consumers have become relaxed about COVID-19 and there was not the same ... Read More
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Home Care in Sweden
... year. Euromonitor International's Home Care in Sweden market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), ... Read More
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Home Care in Poland
... posed a significant challenge, with cost increases seen across raw materials, packaging, transportation, logistic and operational costs. This led to Euromonitor International's Home Care in Poland market report offers a comprehensive guide to the size ... Read More
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Home Care in Portugal
... were already imposed by major players in the second half of 2022. The private label segment reinforced its position in 2023, following an already strong performance in the previous year. Private label continued to benefit ... Read More
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Home Care in Hungary
... with many focusing on essential, necessary spending. Consumers actively looked for the best deals and discounts, buying larger quantities for cheaper prices or migrating to lower-cost brands or private labels. This led to a retail ... Read More
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Toilet Care in Vietnam
... and better hygiene awareness. Toilet liquids/foam remained by far the most popular category within toilet care in Vietnam, reflecting the ubiquity of these products on retail shelves, and their lower prices in comparison with more ... Read More
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Bleach in Bolivia
... smuggled products from the country less attractive to Bolivian consumers. Low disposable incomes in Bolivia are also benefiting sales as bleach is a low-cost, multifunctional product that can be used for a variety of household ... Read More
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Toilet Care in New Zealand
... Russian invasion of Ukraine, the temporary removal of excise duty on petrol by the government in July led to increased costs passed on to consumers. Additionally, flooding and extreme weather events in early 2023 exerted ... Read More
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Bleach in Sweden
... price points. With inflation persisting at an elevated rate throughout 2023, households are exhibiting heightened price sensitivity. This results in a shift towards discounters and variety stores, along with a notable growth in the value ... Read More
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Bleach in Peru
... a preventive measure to prevent the spread of COVID-19. However, with the WHO declaring the health crisis to be over in 2023 consumer concerns around the need to disinfect homes softened with consumers instead switching ... Read More
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Bleach in Guatemala
... from other effective cleaning products within surface care, and which are not as abrasive as bleach. Euromonitor International's Bleach in Guatemala market report offers a comprehensive guide to the size and shape of the market ... Read More
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Surface Care in Greece
... value-added products which come with higher price tags. For example, as seen in starter kits/trigger device, which is a small and niche subcategory in which there is low availability of private label and economy options, ... Read More
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Polishes in the Netherlands
... some impact, as office workers spend time at home requiring fewer formal shoes. Players are thus focusing their efforts on providing different product lines to cater to the diverse needs of consumers, as well as ... Read More
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Polishes in Pakistan
... improving disposable incomes and purchasing power, which motivate them to seek specialist polishes to maintain the condition of surfaces, cutlery, furniture, shoes and floors. Thus, the growth in demand is fuelled by improved living standards ... Read More
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Polishes in Peru
... well below pre-pandemic levels with demand restricted by the challenging economic environment in Peru and elevated inflation. Sales of furniture, floor and metal polish benefited from consumers choosing to entertain friends and family at home ... Read More
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Toilet Care in the Netherlands
... offers, with discounts applied when purchasing three or four items – or example, Jumbo offered Witte Reus rim liquid in bundles of three for EUR5, whereas one single product costs EUR3.85. Such activity had a ... Read More
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Bleach in Hungary
... hygiene. Bleach was recommended during this time as a robust, effective, and cheap cleaning solution, which consumers used for general cleaning (floors, surfaces), as well as toilet cleaning. However, retail volume sales declined in 2021, ... Read More
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Toilet Care in Latvia
... in more frequent toilet usage and a heightened need for ongoing cleanliness. Toilet care tablets and powders, which facilitate automatic cleaning with each flush, proved to be a practical solution for maintaining a consistently clean ... Read More
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Bleach in Pakistan
... stain removal, bleach remained a popular choice for many consumers. Reckitt Benckiser Pakistan's Robin Blue and Peridot Products's Kiwi Kleen Bleach (GBO: SC Johnson & Son) have emerged as top performers a highly fragmented competitive ... Read More
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Home Care in Ecuador
... indicators, consumers have been cautious with their spending. High crime rates, political instability and early elections, and the impending arrival of the El Niño climate phenomenon in the country have contributed to this cautious consumer ... Read More
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Home Care in Vietnam
... on health and hygiene, facilitated by the pandemic, also had a positive impact on sales of home care products, especially those with bacteria-fighting properties. However, the rate of retail volume growth was slower than the ... Read More
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Home Care in Azerbaijan
... Ukraine, continuing supply chain disruptions, high inflation and tightening monetary policy all had a dampening effect on home care. However, while inflation was still an issue, it eased somewhat, particularly later in the year. That ... Read More
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Home Care in Kazakhstan
... suffered global shifts in supply chains as changes in the positioning of production facilities. As such, most leading players abandoned the production and supply of products from Russia and instead began to import their branded ... Read More
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Home Care in Greece
... derive from the rise in energy prices, transport, raw materials, and packaging costs, which was first triggered by the era of the pandemic and associated supply chain disruptions, then further compounded by the event of ... Read More
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Home Care in New Zealand
... Russian invasion of Ukraine, the end of the Government's temporary removal of excise duty on petrol in July, and extreme weather events causing infrastructure challenges contributed to the upward pressure on unit prices. The impact ... Read More