Category: Household Products
Macedonia Household Products
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Home Care in North Macedonia
... the recent inflationary surge fuelled by the global recovery from COVID-19 and Russia’s invasion of Ukraine receded. Current value growth was slower than in 2023 due to the easing of pricing pressures, though with inflation ... Read More
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Dishwashing in North Macedonia
... less inclined to try to save money by consciously reducing their use of various product types. The sustained drop in inflation also meant current value sales increased at a slower pace than in 2023, though ... Read More
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Laundry Care in North Macedonia
... receded. Nonetheless, with unit prices remaining on an upward trajectory, the category still expanded at an impressive pace overall in this respect. It also saw retail volume sales return to positive territory following two consecutive ... Read More
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Polishes in North Macedonia
... growth in retail volume sales after having performed negatively in this respect over 2022-2023. More favourable trading conditions stimulated investment in new launches, promotional activities and the expansion of distribution networks, which also helped to ... Read More
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Bleach in North Macedonia
... and the environment have caused usage levels to fall steadily in recent years, particularly among younger consumers. Moreover, the declining trend has been continuously reinforced by the growing availability of reasonably priced alternatives in surface ... Read More
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Surface Care in North Macedonia
... easing of cost-of-living pressures as the recent spike in inflation subsided, which made consumers less likely to rein in their use of essential product types and more willing to buy items that are not considered ... Read More
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Toilet Care in North Macedonia
... recent surge in inflation receded and economic activity picked up. Demand was further buoyed by rising hygiene-consciousness, a trend that has become more ingrained in the aftermath of the pandemic. New launches, sustained investment in ... Read More
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Air Care in North Macedonia
... other home care items, the category was a key beneficiary of increased confidence and purchasing power among consumers as the recent spike in inflation receded. However, this non-essential status also limited the extent to which ... Read More
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