Category: Food & Beverage
Bulgaria Food & Beverage
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Vending in Bulgaria
... and soft drinks continued to be the most popular products sold through vending, other products registered the highest value growth. Euromonitor International's Vending in Bulgaria report offers insight into key trends and developments driving the ... Read More
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Self-Service Cafeterias in Bulgaria
... have been imposed, the category continues to rebound in terms of the number of outlets and a full recovery is expected by 2026. Millennials and Generation Z are the key consumer groups of these types ... Read More
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Street Stalls/Kiosks in Bulgaria
... and the impact of inflation. The market has already reached its pre-pandemic levels in value terms; however, a full recovery in terms of outlet numbers is not expected until 2027. It is common for Bulgarian ... Read More
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Consumer Foodservice in Bulgaria
... develop uninterrupted in the year. The number of outlets recorded further marginal growth; however, there is still a way to go before this metric returns to pre-pandemic levels. The number of transactions, meanwhile, also remained ... Read More
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Consumer Foodservice By Location in Bulgaria
... managed to grow at a similar rate and surpass their pre-pandemic sales levels as demand is strong despite challenges posed by shaken consumer confidence and the negative impact of inflation on consumer spending. Euromonitor International's ... Read More
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Limited-Service Restaurants in Bulgaria
... and renewed consumer demand, as well as significant price increases amidst the growing impact of inflation. Limited-service restaurants are approaching their pre-pandemic sales levels; however, a full recovery is only expected in 2025 as consumer ... Read More
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Full-Service Restaurants in Bulgaria
... inflation. For a growing number of local consumers, rampant inflation has undermined their ability to afford to eat out in restaurants and forced them to prioritise essential products and make savings where they can. Local ... Read More
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Cafés/Bars in Bulgaria
... can be attributed to the growing interest in socialising outside of the home in the post-pandemic era as there is a strong culture of gathering together to catch up and have a chat over hot ... Read More
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Carbonates in Bulgaria
... fostering a heightened sensitivity to prices. This economic scenario has bolstered the performance of private label players. Demand is increasingly oriented towards promotions and economy packaging, particularly sizes ranging from 1.5 - 2 litres and ... Read More
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Bottled Water in Bulgaria
... consumers in 2023, leading to stable retail volume demand. Euromonitor International's Bottled Water in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
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Hot Drinks in Bulgaria
... incomes and escalating grocery product prices. Despite these challenges, premium brands are performing better than expected, as consumers show a tendency to downgrade within their preferred brands when necessary. This indicates a strong brand loyalty ... Read More
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Tea in Bulgaria
... at more affordable prices. At the same time, private label products are gaining traction across all tea subcategories, propelled by financial stress. Euromonitor International's Tea in Bulgaria report offers a comprehensive guide to the size ... Read More
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Concentrates in Bulgaria
... continue to lose appeal and are increasingly perceived as outdated, especially when compared to juices. The poor quality of tap water in certain regions of Bulgaria further diminishes the attractiveness of using concentrates. Euromonitor International's ... Read More
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RTD Coffee in Bulgaria
... relatively low base. Such positive growth continues in 2023. Euromonitor International's RTD Coffee in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
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Energy Drinks in Bulgaria
... stevia. This evolution aligns energy drinks more closely with sports, exercise and wellness, appealing to a broader consumer base. Euromonitor International's Energy Drinks in Bulgaria report offers a comprehensive guide to the size and shape ... Read More
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Juice in Bulgaria
... somewhat hampered by ongoing economic uncertainty. The increasing financial strain on consumers, exacerbated by rising prices and diminishing purchasing power, has led to the highest unit price growth in the juice category. However, the overall ... Read More
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Other Hot Drinks in Bulgaria
... for low-sugar drinks. Despite competitive pricing, malt-based and other plant-based hot drinks have not significantly expanded their customer base. Euromonitor International's Other Hot Drinks in Bulgaria report offers a comprehensive guide to the size and ... Read More
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RTD Tea in Bulgaria
... associated with summer, such as pear and plum, to encourage year-round consumption. For example, Xixo by Hell Energy Drinks has launched a pear and black tea variant aimed at being enjoyed throughout the year. Euromonitor ... Read More
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Soft Drinks in Bulgaria
... leading consumers to become increasingly price-sensitive. This shift in behaviour is evident as individuals reduce expenditure on non-essential items. The cost of living crisis is particularly driving the performance of private label lines, which are ... Read More
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Coffee in Bulgaria
... of instant coffee users is aging, with challenges in attracting new consumers. Despite this, the post-pandemic return to hectic lifestyles has reignited interest in instant coffee mixes, especially for on-the-go consumption. This trend is driven ... Read More
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Sports Drinks in Bulgaria
... activity trends, there is a heightened awareness of the importance of hydration during and after exercise, further supporting the sports drinks’ expansion. Euromonitor International's Sports Drinks in Bulgaria report offers a comprehensive guide to the ... Read More
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Breakfast Cereals in Bulgaria
... keen to develop healthier options, as with Dr Oetker's Vitalis muesli launched with reduced sugar and in a single-portion format. However, consumers are not satisfied with the idea that breakfast cereals are healthy by default. ... Read More
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Staple Foods in Bulgaria
... slight decrease in retail volume sales for the full year. Although retail price growth has slowed compared to 2022 levels, amid slightly lower inflation, the retail prices of some foods, like meat and bread, continues ... Read More
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Processed Fruit and Vegetables in Bulgaria
... growing number of people living alone is driving demand for simplified eating and cooking solutions. Current value sales remained upbeat in 2023, and although inflation is falling, retail prices still remain at a high level. ... Read More
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Rice, Pasta and Noodles in Bulgaria
... both in value and volume sales, since it has a highly versatile application in cuisine. In fact, it is widely used in traditional Bulgarian cooking as well as playing a crucial role in Mexican, Japanese, ... Read More
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