Category: Food & Beverage
Bulgaria Food & Beverage
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Hot Drinks in Bulgaria
... incomes and escalating grocery product prices. Despite these challenges, premium brands are performing better than expected, as consumers show a tendency to downgrade within their preferred brands when necessary. This indicates a strong brand loyalty ... Read More
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Tea in Bulgaria
... at more affordable prices. At the same time, private label products are gaining traction across all tea subcategories, propelled by financial stress. Euromonitor International's Tea in Bulgaria report offers a comprehensive guide to the size ... Read More
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Concentrates in Bulgaria
... continue to lose appeal and are increasingly perceived as outdated, especially when compared to juices. The poor quality of tap water in certain regions of Bulgaria further diminishes the attractiveness of using concentrates. Euromonitor International's ... Read More
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RTD Coffee in Bulgaria
... relatively low base. Such positive growth continues in 2023. Euromonitor International's RTD Coffee in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
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Soft Drinks in Bulgaria
... leading consumers to become increasingly price-sensitive. This shift in behaviour is evident as individuals reduce expenditure on non-essential items. The cost of living crisis is particularly driving the performance of private label lines, which are ... Read More
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Coffee in Bulgaria
... of instant coffee users is aging, with challenges in attracting new consumers. Despite this, the post-pandemic return to hectic lifestyles has reignited interest in instant coffee mixes, especially for on-the-go consumption. This trend is driven ... Read More
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Sports Drinks in Bulgaria
... activity trends, there is a heightened awareness of the importance of hydration during and after exercise, further supporting the sports drinks’ expansion. Euromonitor International's Sports Drinks in Bulgaria report offers a comprehensive guide to the ... Read More
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Energy Drinks in Bulgaria
... stevia. This evolution aligns energy drinks more closely with sports, exercise and wellness, appealing to a broader consumer base. Euromonitor International's Energy Drinks in Bulgaria report offers a comprehensive guide to the size and shape ... Read More
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Juice in Bulgaria
... somewhat hampered by ongoing economic uncertainty. The increasing financial strain on consumers, exacerbated by rising prices and diminishing purchasing power, has led to the highest unit price growth in the juice category. However, the overall ... Read More
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Other Hot Drinks in Bulgaria
... for low-sugar drinks. Despite competitive pricing, malt-based and other plant-based hot drinks have not significantly expanded their customer base. Euromonitor International's Other Hot Drinks in Bulgaria report offers a comprehensive guide to the size and ... Read More
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RTD Tea in Bulgaria
... associated with summer, such as pear and plum, to encourage year-round consumption. For example, Xixo by Hell Energy Drinks has launched a pear and black tea variant aimed at being enjoyed throughout the year. Euromonitor ... Read More
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Breakfast Cereals in Bulgaria
... keen to develop healthier options, as with Dr Oetker's Vitalis muesli launched with reduced sugar and in a single-portion format. However, consumers are not satisfied with the idea that breakfast cereals are healthy by default. ... Read More
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Staple Foods in Bulgaria
... slight decrease in retail volume sales for the full year. Although retail price growth has slowed compared to 2022 levels, amid slightly lower inflation, the retail prices of some foods, like meat and bread, continues ... Read More
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Processed Fruit and Vegetables in Bulgaria
... growing number of people living alone is driving demand for simplified eating and cooking solutions. Current value sales remained upbeat in 2023, and although inflation is falling, retail prices still remain at a high level. ... Read More
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Rice, Pasta and Noodles in Bulgaria
... both in value and volume sales, since it has a highly versatile application in cuisine. In fact, it is widely used in traditional Bulgarian cooking as well as playing a crucial role in Mexican, Japanese, ... Read More
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Baked Goods in Bulgaria
... Bulgaria’s declining population, which is falling well ahead of other European nations, due to the country’s low birth rate and high levels of migration. However, the growing preference for more expensive breads, including healthier and ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Bulgaria
... frozen processed red meat and seafood, which are mainly sold in bulk over the counter. On the other hand, value sales remained robust due to inflation and further price increases at the beginning of the ... Read More
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Meals and Soups in Bulgaria
... by this shift were shelf-stable ready meals and dried shelf-stable soups. These categories also experienced declines due to heightened concerns among consumers regarding ingredients and the presence of artificial preservatives and monosodium glutamate, which are ... Read More
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Cooking Ingredients and Meals in Bulgaria
... year, the resulting growth in retail prices, and the slow process of inflation stabilisation in 2023, with prices remaining relatively high, especially in the first quarter. These challenges were exacerbated by official data from the ... Read More
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Edible Oils in Bulgaria
... conditions in Spain and Italy, which have had a profound impact on the production of olive oil, as these two countries are major producers. The resultant scarcity has driven olive oil prices to soar, curbing ... Read More
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Sauces, Dips and Condiments in Bulgaria
... as a result of the sustained high prices from the previous year, which had contributed to the category's positive value sales. Additionally, in 2022, the Bulgarian population experienced a significant reduction of 5.72%, which further ... Read More
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Sweet Spreads in Bulgaria
... However, the category that continued to experience a decline was jams and preserves, primarily due to the products' high sugar content, which does not align with prevailing health trends. Another contributing factor was the significant ... Read More
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Bulgaria Beverages Consumption Trends and Forecasts Tracker, Q2 2023
... latest industry performance and developments on a quarterly basis, covering - Top line consumption volumes for Q2-2023 vs Q2-2022, moving annual totals (MAT), full year 2022 provisional data and 2023 forecasts for all beverage categories. ... Read More
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Bulgaria Beer and Cider Market Analysis by Category and Segment, Company and Brand, Price, Packaging and Consumer Insights
... cider sector and the report contains introduction, category and segment insights, company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections. Key insights and drivers behind the Beer and Cider market ... Read More
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Butter and Spreads in Bulgaria
... faced soaring costs. Retail prices continued to increase in the first half of 2023 due to insufficient raw materials, together with higher production and import costs. Nevertheless, current value growth is considerably lower than in ... Read More
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