Category: Food & Beverage
Bulgaria Food & Beverage
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Weight Management and Wellbeing in Bulgaria
... weight management products. The increasing number of people leading a sedentary lifestyle and looking for quick and easy weight loss solutions is driving demand, especially among women. As there is a constant pressure to maintain ... Read More
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Sports Nutrition in Bulgaria
... is supporting sales growth as consumers look to improve daily nutrition. Traditionally, athletes were the main target audience for sports nutrition products, but the growing interest in exercise and healthy snacks is extending consumer interest. ... Read More
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Bulgaria: Beverages Industry Overview 2020-2028
... 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site license. Read More
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Bulgaria: Soft Drinks and Bottled Waters Industry Overview 2020-2028
... spanning the years 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a ... Read More
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Bulgaria: Spirits Industry Overview 2020-2028
... 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site license. Read More
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Bulgaria Butter and Spreads
... oil, which is much cheaper. At the same time, butter sales decreased slightly, almost flatlining because of its wider usage for sandwiches and traditional breakfasts with toast. Moreover, butter was regularly offered at significant discounts, ... Read More
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Bulgaria Cheese
... almost all categories, except for spreadable cheese, grew in current value terms as prices remained at a relatively high level due to increased production costs and retailers’ overheads related to the increased minimum and average ... Read More
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Bulgaria Other Dairy
... frais and quark subcategories. Most retail prices have risen less than in the latter half of the review period than in the first half due to decreased rates of inflation. However, they continued to increase ... Read More
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Bulgaria Drinking Milk Products
... to increased average unit prices as a result of increased production costs and retailers’ overheads. Despite inflation rates subsiding, the average and minimum salary rose in Bulgaria, as did the energy and transportation fees, which ... Read More
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Bulgaria Dairy Products and Alternatives
... production costs, and retailers’ overheads. Average unit prices remained high, but improved incomes meant the consumption of most dairy products did not significantly decline. Many categories remained flat or slightly declined only in volume terms, ... Read More
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Bulgaria Yoghurt and Sour Milk Products
... and the most significant category in dairy, has little growth potential per capita. Moreover, yoghurt prices remained high due to increased production costs and retailers’ overheads. This negatively impacted volume consumption but saw current value ... Read More
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Bulgaria Baby Food
... the nutritional value they offer babies and the convenience factor. Additionally, 2023 was the first year in ten years with a positive birth rate in Bulgaria, which further contributed to the growth of the baby ... Read More
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Bulgaria Plant-Based Dairy
... reducing their consumption of dairy products in general. The majority of these consumers consider plant-based dairy alternatives healthier, but many gravitate towards them for ecological and ethical reasons, or because of allergies. Another driver for ... Read More
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Bulgaria Gum
... product and thus it has been impacted by higher transportation fees. The category is still in the process of recovering from the huge drop in sales seen during the start of the pandemic when consumers ... Read More
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Bulgaria Sugar Confectionery
... which have remained high after rising sharply in 2023. The return of El Niño and the warmer and drier weather in sugar producing countries limited the sugar supply in 2023, and although the supply chain ... Read More
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Bulgaria Snacks
... more modest pace as inflation begins to stabilise, as well as the impact of prevailing economic uncertainty on consumer confidence. A sharp rise in average incomes in Bulgaria has also had a polarising effect. On ... Read More
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Bulgaria Savoury Snacks
... seen in 2024, the retail prices of some savoury snacks have continued to rise. Producers and retailers are facing higher production and operating costs due to factors such as a sharp rise in labour costs. ... Read More
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Bulgaria Ice Cream
... prices in the last few years of the review period and heightened consumer price sensitivity. Ice cream is not considered a basic food item with demand largely focused around three months of the year when ... Read More
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Bulgaria Chocolate Confectionery
... the global jump in cocoa prices started to be felt, with chocolate products becoming more expensive as a result. This has been reflected in stronger growth in current value terms. However, price growth has been ... Read More
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Bulgaria Sweet Biscuits, Snack Bars and Fruit Snacks
... at a slower rate than in the previous two years. Despite inflation starting to stabilise and a decline in the prices of most raw materials, production costs remain high, which has been reflected in further ... Read More
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Bulgaria Spirits
... long period of stability. Nevertheless, the price of spirits still remained affordable for most consumers, which led to only a small decline in volume terms. Despite higher prices, the premiumisation trend gained momentum in line ... Read More
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Bulgaria Rtds
... occasions underpinned demand. Volume sales are still to reach pre-pandemic levels in the on-trade, with the slow recovery of spirit-based RTDs through the off- and on-trade channels proving to be a limitation to growth. This ... Read More
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Bulgaria Beer
... thus lowering at-home beer consumption. The country’s population decline negatively affected mature categories like beer where there is limited growth potential per capita. On-trade beer volume sales witnessed only a marginal increase, but sales remain ... Read More
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Bulgaria Alcoholic Drinks
... this had little impact on retail prices, which continued to rise in some cases. Most producers found it necessary to increase prices as they had tried not to in 2022, so as to remain relevant ... Read More
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Bulgaria Cider/Perry
... and long drinks, especially among younger and health-conscious consumers. The category increased even faster growth in current value terms, due to the prevailing high level of inflation and cumulative price rises, particularly in the first ... Read More
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