Category: Consumer Goods & Retailing
Greece Consumer Goods & Retailing
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Beauty and Personal Care in Greece
... Beauty and Personal Care in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify ... Read More
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Mass Beauty and Personal Care in Greece
... local consumers selected shopping destinations based on offers and discounts on specific products at the time and were keen to cut down on any non-essential purchases. This was demonstrated in two key categories of mass ... Read More
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Depilatories in Greece
... to socialise. Euromonitor International's Depilatories in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to ... Read More
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Baby and Child-Specific Products in Greece
... can be attributed to falling birth rates, leading to intense competition between category players as they offer promotions and discounts to entice their dwindling consumer base. Euromonitor International's Baby and Child-specific Products in Greece report ... Read More
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Sun Care in Greece
... is now commonplace. On the other hand, the category was hampered somewhat by a poor start to the summer season, which the sudden and intense heatwave from mid-July onwards could not fully compensate for. This ... Read More
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Bath and Shower in Greece
... owing to the tightening of household budgets. Euromonitor International's Bath and Shower in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest ... Read More
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Fragrances in Greece
... However, premium fragrances has seen growth subsequently and is currently positioned and perceived as a means of escapism. Euromonitor International's Fragrances in Greece report offers a comprehensive guide to the size and shape of the ... Read More
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Colour Cosmetics in Greece
... in 2023 but has still yet to return to pre-pandemic current value levels as local consumers simplify their beauty routines amid high inflation. Euromonitor International's Colour Cosmetics in Greece report offers a comprehensive guide to ... Read More
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Premium Beauty and Personal Care in Greece
... compared to their mass counterparts. While beauty specialist retailers have not fully recovered from the pandemic, growth in the pharmacy channel was relatively dynamic in 2023, particularly for skin care. Many Greek consumers opted to ... Read More
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Oral Care in Greece
... size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set ... Read More
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Hair Care in Greece
... growth. For shampoos, price rises were mainly attributed to rampant inflation, which began in late 2022, but whose effect was felt on the shelf from the beginning of 2023. As a result, Greek consumers were ... Read More
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Men's Grooming in Greece
... in categories like bath and shower, where growth in men-specific brands in 2023 was driven by brands such as Old Spice and Axe, which invest heavily in advertising and male-focused communication. Euromonitor International's Men's Grooming ... Read More
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Skin Care in Greece
... consumers who increasingly turn to the pharmacy channel, opting for solutions that best address their particular needs. Euromonitor International's Skin Care in Greece report offers a comprehensive guide to the size and shape of the ... Read More
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Deodorants in Greece
... due to a changing climate and higher inbound tourism levels, post-pandemic. Euromonitor International's Deodorants in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
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Tissue and Hygiene in Greece
... in the tissue and hygiene market. While inflationary pressures started to ease in 2023, the retail price of tissue and hygiene saw consecutive price hikes driven by increased production and operating costs. With price increases ... Read More
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Retail Adult Incontinence in Greece
... of private labels is low, this is not the case with retail adult incontinence. While the share of private labels was already high, price-conscious behaviour in 2023 saw private labels grow further. The strong share ... Read More
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Retail Tissue in Greece
... in 2023; the consequence of rising costs of raw material, energy prices, and increasing logistic costs that resulted in high production costs. In 2022, manufacturers had tried to absorb part of the increase, which had ... Read More
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Nappies/Diapers/Pants in Greece
... all subcategories in 2023 as manufacturers and retailers aimed to absorb part of the hikes in production costs the previous year. As this began to impact company revenues, price rises were put in place during ... Read More
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Away-From-Home Tissue and Hygiene in Greece
... result of price hikes in operating costs due to a rising in prices for energy, food, and salaries. Operators became more conservative in spending on tissue supplies to save costs. Given the price increases in ... Read More
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Menstrual Care in Greece
... retail value growth. To continue attracting consumers, players focused on offering promotions and implementing regular discounts, leading retail volume sales to remain positive. As such, trading down to private labels was not heavily noted. Instead, ... Read More
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Wipes in Greece
... rising cost of living, with consumers prioritising essential goods. Traditionally, baby wipes in Greece are not solely used by parents but are considered a versatile product, almost becoming a household commodity, used for cleaning various ... Read More
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Discounters in Greece
... review period served to bolster consumer interest in shopping at discounters. The low prices of discounters proved to be increasingly attractive in the context of heightened budget consciousness, with more and more consumers visiting such ... Read More
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Convenience Retailers in Greece
... goods from nearby stores, and now it has become a habit. Consumers now visit these outlets not only for on-the-go snacks, but also for other household items, as they are ideal for quick purchases. Convenience ... Read More
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Direct Selling in Greece
... people can use direct sales techniques to build their own sales plans. Though simple, the idea behind it is to bring in more people who lack a business background and provide some kind of basic ... Read More
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General Merchandise Stores in Greece
... target consumers aged above 40 years old who remain the main economic power in the country. As a result, brands continue to focus on TV, while having a smaller presence on most social media through ... Read More
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