Category: Beverages
Asia Beverages
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Hot Drinks in Georgia
... result of Russia’s invasion of Ukraine and high inflation is continuing to have an effect and consumers are expected to be highly price sensitive and prioritise value for money. Players are responding by offering discounts ... Read More
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RTD Coffee in Turkey
... Turkey, with an expansion of shelf space allocated to these items. The marketing support behind these products, particularly in terms of new product offerings, has contributed to heightened demand for RTD coffee. Consumer demand is ... Read More
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Energy Drinks in Turkey
... energy drinks brands in regular format. Furthermore, Coca-Cola's strategic focus on its Monster brand, alongside the acquisition of the Predator brand, has played a significant role in boosting overall retail volume sales. Euromonitor International's Energy ... Read More
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Coffee in Georgia
... volume sales, with consumes also trading down to cheaper brands. Players compete through promotions and discounts in order to push volume sales. In terms of number of cups of coffee, instant coffee is more popular, ... Read More
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RTD Tea in Turkey
... to carbonated beverages. These beverages resonate with parents who are increasingly inclined to offer them to their children. Moreover, the RTD tea category has seen heavy marketing investments in recent years, particularly regarding the introduction ... Read More
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Soft Drinks in Turkey
... availability of diverse soft drinks, such as RTD tea and energy drinks, which are becoming popular alternatives to carbonates. Sales were further boosted by products that offer extra benefits, including those containing added vitamins and ... Read More
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Coffee in Thailand
... slower than expected economic recovery, there nonetheless remained a developing interest in drinking fresh coffee at home, with fresh ground coffee pods continuing to see dynamic growth, albeit from a low base. At the same ... Read More
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Juice in Turkey
... high sugar content present in these products, which clashed with consumers' increasing preference for foods and drinks with reduced sugar levels and enhanced health benefits. Additionally, the notable escalation in the unit price of nectar ... Read More
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Concentrates in Turkey
... Moreover, these concentrates received minimal promotional backing in 2023. Concentrates primarily cater to consumers on lower incomes in Turkey, many of whom faced financial limitations in 2023 as the cost of living soared. As a ... Read More
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Other Hot Drinks in Thailand
... choices among parents who wish to give their children a nutritional breakfast beverage before they leave for school. During the year, the category saw healthy growth in retail volume terms, supported by the return of ... Read More
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Soft Drinks in Cambodia
... of challenges such as global inflation rates and fuel shortages, forcing consumers to economise. Meanwhile, the health and wellness trend continued to impact consumer decision making, negatively affecting categories such as carbonates and energy drinks. ... Read More
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Sports Drinks in Turkey
... have re-engaged in sports activities and are back to using sports centres to keep fit and stay healthy. Turks have returned to drinking sports drinks to support these activities. Whilst sports drinks is enjoying positive ... Read More
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Tea in Thailand
... limited to specialist tea shops. Nevertheless, foodservice volume sales of tea saw moderate growth in 2023, thanks to increased levels of social interaction and hence, more consumption occasions. Sales were further boosted by the revival ... Read More
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Tea in Georgia
... increasing numbers of foreign tourists, as well as an influx of newly-arrived immigrants from Ukraine, Russia and Belarus. However, with inflation still being an issue, there is a degree of trading down to cheaper brands. ... Read More
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Carbonates in Turkey
... as inflation remained stubbornly high and consumer purchasing power was suppressed. Consumers were also spending more time back in horeca establishments, with on-trade volumes rising at a substantial pace in 2023. The return of tourism ... Read More
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Hot Drinks in Cambodia
... industry players into innovating. While coffee remained the most popular category, sales of tea grew from a smaller base with tea in particular being influenced by the rising health and wellness trend. In general, older ... Read More
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Coffee in Turkey
... ground coffee and instant coffee. Nevertheless, these products still saw value growth due to the availability of more refined and sophisticated options. In fresh ground coffee, sales of Italian speciality products saw a significant increase, ... Read More
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Other Hot Drinks in Turkey
... is a milky hot drink made from wild orchid tubers and is a very traditional and popular beverage consumed during the winter months. Price inflation has also been an issue denting consumption of other hot ... Read More
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Hot Drinks in Turkey
... tea and coffee segments. The most astonishing growth was seen in fresh ground coffee pods. Consumers are showing a growing interest in offerings reminiscent of those found in specialised coffee establishments, with a notable preference ... Read More
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Tea in Turkey
... tea in the world, and this has sustained consumption levels. Volume growth was driven by the launch of new products, strong demand for tea bags black as well as increasing interest in fruit/herbal and green ... Read More
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Soft Drinks in South Korea
... reduced sugar carbonates, amongst others, are expected to see much better performances than products containing a high amount of sugar, including juice and regular carbonates. Euromonitor International's Soft Drinks in South Korea report offers a ... Read More
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RTD Coffee in South Korea
... coffee shops. This trend prompted both traditional coffee beverage companies such as Dong Suh and Lotte Chilsung, and coffee shop franchises such as Twosome Place, Paul Bassett, and Pascucci, to enter RTD coffee. However, RTD ... Read More
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South Korea Coffee Market Report and Forecast 2024-2032
... the forecast period of 2024-2032. Aided by the rapidly evolving coffee culture and the burgeoning cafe industry in the country, the market is expected to grow significantly by 2032. Coffee, an energising drink made from ... Read More
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Concentrates in South Korea
... slight decline for liquid concentrates. Liquid concentrates is mainly comprised of drinking vinegar products. The usage of vinegar, which was primarily used as a seasoning in the past, has diversified, and the domestic vinegar market ... Read More
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Energy Drinks in South Korea
... expected to return to the 2019 level in 2023. However, the off-trade channel accounts for the vast majority of sales, and sales actually increased throughout the review period, including in the first year of the ... Read More
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