Category: Vodka & Gin
Vodka & Gin market research reports by Euromonitor International
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Spirits in Vietnam
Spirits in Vietnam Spirits recorded buoyant volume growth in both the off-trade and on-trade channels in Vietnam in 2022, in keeping with the positive recovery of the domestic economy. With a stronger sense of optimism, local consumers were more willing to spend money on non-essential products, incl ... Read More
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Spirits in Spain
Spirits in Spain Even though total volume sales of spirits increased in 2022, volumes did not return to the pre-pandemic level. The supply chain crisis and rising production costs, such as raw materials and energy, which were exacerbated by the war in Ukraine, had a significant negative impact. For ... Read More
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Spirits in France
Spirits in France While 2021 was an atypical year in sales of spirits, leading to small positive growth, volume sales fell into a small negative decline in 2022 – as per the structure of the category pre-pandemic. However, this hides another atypical trend – namely the cannibalisation of off-trade s ... Read More
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Spirits in South Korea
Spirits in South Korea Soju, which accounts for the largest total volume share of spirits in South Korea, experienced a weak performance over the review period with stagnant demand in 2022. In addition to a sober curious culture, local consumers have shifted to categories perceived as more exotic an ... Read More
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Spirits in the US
Spirits in the US 2020 was an exceptional year for spirits overall, as the surge in off-trade volume sales for at-home consumption outweighed the losses in the on-trade channel. Defying many expectations, 2022 remained a year of growth for the category in total volume terms, even as the effects of t ... Read More
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Spirits in Italy
Spirits in Italy Spirits was the category to suffer the most from Italy’s COVID-19 related restrictions. Indeed, unlike wine and beer, a significant share of on-trade sales of spirits traditionally concern non-dining establishments such as nightclubs. These establishments continued to face restricti ... Read More
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Spirits in Mexico
Spirits in Mexico In 2022, US demand for tequila (and mezcal) continued its dynamic growth. At the same time, agave prices observed significant increases, driven by this demand, but also by inflationary pressures. This resulted in significant price increases for tequila in Mexico, and the further pr ... Read More
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Alcoholic Drinks in the US
Alcoholic Drinks in the US While the shifting public perception and policy guidance of COVID-19 from pandemic to endemic would, under isolated circumstances, stabilise channel shifts and drive the recovery of on-trade consumption, the confounding factors of inflation and price-over-volume strategies ... Read More
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The Advance of Sustainability in Alcoholic Drinks
The Advance of Sustainability in Alcoholic Drinks Environmental concerns are gaining significance in alcoholic drinks, as a result of reputational, legal and practical considerations. Much of the industry is exposed to the impact of climate change on agricultural production, accentuating the need fo ... Read More
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Voice of the Industry: Alcoholic Drinks 2022
Voice of the Industry: Alcoholic Drinks 2022 This report highlights the results of Euromonitor’s Voice of the Industry: Alcoholic Drinks 2022 survey, alongside commentary and context from Euromonitor International experts. Euromonitor International's Voice of the Industry: Alcoholic Drinks 2022 glob ... Read More
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Alcoholic Drinks: Half-Year Update H1 2022
Alcoholic Drinks: Half-Year Update H1 2022 As the unstoppable force of the need to socialise following years of pandemic disruption meets the immovable object of a severe macroeconomic slowdown, the alcoholic drinks industry finds itself at the precipice. Historically proven to be recession resistan ... Read More
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Alcoholic Drinks in India
Alcoholic Drinks in India Increased mobility and the reopening of on-trade were the primary reasons for alcoholic drinks bouncing back in 2021. The Indian government did not implement a uniform lockdown in the country as it had done in 2020. Mobility gradually increased to pre-pandemic levels in the ... Read More
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Alcoholic Drinks in India
Alcoholic Drinks in India Increased mobility and the reopening of on-trade were the primary reasons for alcoholic drinks bouncing back in 2021. The Indian government did not implement a uniform lockdown in the country as it had done in 2020. Mobility gradually increased to pre-pandemic levels in the ... Read More
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Rtds in India
Rtds in India During the pandemic, there was a paradigm shift in drinking behaviour as consumers spent greater time at home. As on-trade was inaccessible for most of 2020 and some of 2021, consumers wanted to replicate the mixology experience offered by bars at home. However, some lacked the knowled ... Read More
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Spirits in India
Spirits in India In 2021, the Indian government did not implement a uniform lockdown in the country as it had done in 2020. Mobility gradually increased to pre-pandemic levels in the second half of 2021, with consumers returning to socialising. Such occasions boosted sales of spirits. In addition, a ... Read More
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Spirits in India
Spirits in India In 2021, the Indian government did not implement a uniform lockdown in the country as it had done in 2020. Mobility gradually increased to pre-pandemic levels in the second half of 2021, with consumers returning to socialising. Such occasions boosted sales of spirits. In addition, a ... Read More
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