Category: Soft Drinks
Soft Drinks market research reports by Euromonitor International
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Soft Drinks in Ethiopia
Soft Drinks in EthiopiaDespite facing challenges such as political instability, internal conflicts, and disruptions in the value chain following the Russia invasion of Ukraine, the Ethiopian soft drinks market continued to grow steadily in 2023. Water shortages increased demand for bottled water, wh ... Read More
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Soft Drinks in Lithuania
Soft Drinks in LithuaniaSales in soft drinks remain in a decline in Lithuania in 2023, albeit showing a less steep slump in off-trade volume terms than seen in 2022. This is attributed to ongoing economic challenges, starting with the era of the pandemic, following into the energy price crisis, and ... Read More
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Soft Drinks in Germany
Soft Drinks in GermanyThe German soft drinks industry has suffered multiple crises. After the pandemic hit the on-trade and boosted off-trade sales, inflation has had a severe impact on consumers’ behaviour. In addition to changing consumption behaviour, foodservice operators are still struggling wi ... Read More
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Concentrates in Lithuania
Concentrates in LithuaniaConcentrates is an uninteresting category in Lithuania, with low interest and few developments. One key reason for this is the unhealthy image of concentrates, due to the high sugar content in such products. Euromonitor International's Concentrates in Lithuania report offers ... Read More
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Carbonates in Lithuania
Carbonates in LithuaniaCarbonates continues to face challenges, due to the majority of drinks in the category deemed to be unhealthy due to their high sugar content. Added to which, the current economic conditions mean consumers are prioritising essentials over “nice-to-have” products – especially i ... Read More
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Soft Drinks in Pakistan
Soft Drinks in Pakistan The picture was bleak for soft drinks in Pakistan in 2023, with retail volume sales falling across the board, with the exception of bottled water and concentrates. That being said, overall retail volume sales increased slightly, due to bottled water being the most popular sof ... Read More
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Carbonates in Estonia
Carbonates in Estonia Reduced sugar cola carbonates demonstrated the fastest retail volume growth in 2023. As more consumers become health-conscious and aware of the potential negative effects of excessive sugar consumption, there is a growing demand for healthier beverage options. The development o ... Read More
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Carbonates in Pakistan
Carbonates in Pakistan With inflation even higher than in 2022, consumers felt the financial pinch and as a result, volume sales of carbonates fell in 2023. That being said, competition remained tight and players looked to compete with each other by introducing or even reintroducing new flavours. Co ... Read More
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Soft Drinks in Estonia
Soft Drinks in Estonia Energy drinks, led by the reduced sugar format, posted double-digit off-trade volume growth in 2023, while most other categories saw moderates increases. The exceptions were RTD tea and juice, which registered small decreases in retail volume sales over 2023. The general growt ... Read More
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Soft Drinks in Slovenia
Soft Drinks in Slovenia Soft drinks witnessed steady volume growth in 2023 with progress reported in both the off-trade and on-trade. Horeca establishments are now trading as normal in Slovenia and this is enabling on-trade volume sales to make a further recovery with totals exceeding pre-pandemic l ... Read More
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Concentrates in Switzerland
Concentrates in Switzerland Concentrates recorded a slowdown in growth in off-trade volume terms in 2023, as the liquid concentrates category moved towards greater maturity. During the peak of the Covid-19 pandemic, liquid concentrates benefited from being more frequently incorporated into the consu ... Read More
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Concentrates in Estonia
Concentrates in Estonia The powder format continued to register the fastest off-trade volume and current value growth in concentrates in 2023. The popularity of powder concentrates stems from their cost-effectiveness, portability, ease of preparation and long shelf life. These factors make them a co ... Read More
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Carbonates in Latvia
Carbonates in Latvia Off-trade volume sales stagnated in carbonates in Latvia in 2023, with a slight decline noted in retail volume as sales were challenged by rising inflation and increased price points. This led many consumers to reduce their spending on non-essentials, trading down and reducing p ... Read More
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Concentrates in Pakistan
Concentrates in Pakistan Unlike most other soft drinks in Pakistan in 2023, the performance was positive for concentrates, which registered healthy volume growth. Part of the reason for the healthy growth is that powder concentrates in particular are more affordable than other soft drinks. As such, ... Read More
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Carbonates in Slovenia
Carbonates in Slovenia Carbonates is growing steadily in volume terms and is the best performing category, as reduced-sugar products gain ground due to healthier lifestyles. Consumers are now more aware of the negative health effects of sugar and are seeking to lower their overall sugar intake. Cock ... Read More
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Soft Drinks in Côte d'Ivoire
Soft Drinks in Côte d'Ivoire In 2023, soft drinks continued to recover from the COVID-19 pandemic, though it had to deal with an ongoing, if lessening, international inflationary context and fuel price hikes. This affected household incomes with many consumers economising and prioritising more essen ... Read More
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Concentrates in Slovenia
Concentrates in Slovenia Concentrates is enjoying solid growth in 2023, fuelled mostly by flavour innovations which are driving consumer interest in concentrates. Consumers have become more attracted to concentrates as they present good value for money in the persisting inflationary climate, with ho ... Read More
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Carbonates in Switzerland
Carbonates in Switzerland Off-trade sales of carbonates saw a slowdown in growth in volume terms in 2023, when compared to the previous year. This was largely due to the normalisation of consumer purchasing behaviour, with 2022 having seen strong growth in on-the-go consumption, with a particularly ... Read More
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Concentrates in Latvia
Concentrates in Latvia Off-trade sales declined in 2023, with concentrates being a relatively small category in Latvia, which registered minimal growth over the review period. While its performance was positive in 2020, with people spending more time at home, sales began to decline in 2021, and this ... Read More
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Soft Drinks in Latvia
Soft Drinks in Latvia Due to rising inflation and economic uncertainty in Latvia, off-trade volume sales of soft drinks declined in 2023. With rising prices, disposable incomes were reduced, leading many to adapt their buying habits, reducing purchases of non-essential items. This led to an overall ... Read More
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Soft Drinks in Lebanon
Soft Drinks in Lebanon 2023 saw pressure on demand for soft drinks ease as the re-dollarisation of the Lebanese pound, rising remittances and buoyant inbound arrivals, spurred by returning expatriates, pushed volume growth. On-trade growth was especially strong as the hospitality sector continued to ... Read More
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Concentrates in Serbia
Concentrates in Serbia Powder concentrates persist as a traditional product familiar to many Serbians. The area boasts several robust local players in both liquid and powder concentrates, fuelling further development. The escalating prices and decline in disposable income incentivise price-sensitive ... Read More
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Carbonates in Kazakhstan
Carbonates in Kazakhstan Carbonates continued to experience volume growth in 2023, maintaining its steady upward trend. Growth can be attributed to several factors, including population expansion, especially among the younger demographic, increased per capita consumption due to the rise of modern re ... Read More
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Concentrates in Kazakhstan
Concentrates in Kazakhstan Concentrates is not a popular drink in Kazakhstan, with limited and stagnant value sales in 2023. Powder concentrates dominate and consumption is mainly supported by baby boomers who associate powder concentrates with communist times and in particular the brand, Kisel. How ... Read More
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Carbonates in Serbia
Carbonates in Serbia As prices rise and disposable incomes decline, Serbians are reassessing their daily purchases, notably reducing consumption of non-essential items like carbonated beverages. Health-conscious consumers are shifting towards healthier alternatives and expressing greater willingness ... Read More
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