Category: Cosmetics
Cosmetics market research reports by Euromonitor International
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Uncovering C-Beauty: Growth Strategies and Market Outlook
Uncovering C-Beauty: Growth Strategies and Market Outlook C-beauty brands outperformed the market in China in the last five years, particularly in skin care and colour cosmetics. Benefiting from strong digital capabilities and marketing strategies, C-beauty is winning younger consumers. However, the ... Read More
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Beauty and Personal Care in the US
Beauty and Personal Care in the US The US market was continuing to record positive growth across most of its key categories in 2022, with ongoing post-COVID-19 recovery supporting growth in premium beauty and personal care. Premium dermocosmetics were in particularly strong demand across a range of ... Read More
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Colour Cosmetics in the US
Colour Cosmetics in the US Completing the final leg of its recovery, colour cosmetics surpassed 2019 current value sales levels in 2022. The clear winner of 2022 was lip products, finally able to recover from the negative impact of mask wearing. The momentum behind lip products was likely bolstered ... Read More
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Beauty and Personal Care in Myanmar
Beauty and Personal Care in Myanmar Modest sales growth was seen in beauty and personal care in 2022 as household spending remained under pressure. The exchange value of the kyat continued to slide in the wake of the 2021 military coup, although demand continued to increase as consumers began spendi ... Read More
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Colour Cosmetics in North Macedonia
Colour Cosmetics in North Macedonia In 2022, colour cosmetics experienced robust double-digit percentage growth, driven by a combination of key factors. Consumer demand for colour cosmetics remained stable, resulting in moderate and consistent volume growth. The impact of rising inflation and subseq ... Read More
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Premium Beauty and Personal Care in Uzbekistan
Premium Beauty and Personal Care in Uzbekistan Premium beauty and personal care remains a niche in Uzbekistan, with the majority of the population not being able to afford products in the premium segment. Even the better-off consumers in major cities and in the capital city of Tashkent have low purc ... Read More
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Premium Beauty and Personal Care in Pakistan
Premium Beauty and Personal Care in Pakistan While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the energy ... Read More
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Mass Beauty and Personal Care in Uzbekistan
Mass Beauty and Personal Care in Uzbekistan Uzbekistan is not a wealthy country and the ongoing economic instability, on a global level, is leading consumers in the county to become increasingly price-sensitive. In turn, this is benefiting sales in mass beauty and personal care over premium options. ... Read More
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Colour Cosmetics in Pakistan
Colour Cosmetics in Pakistan While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the energy crisis stemming ... Read More
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Premium Beauty and Personal Care in North Macedonia
Premium Beauty and Personal Care in North Macedonia In 2022, premium beauty and personal care in North Macedonia experienced strong double-digit percentage growth despite the rising unit prices of premium products. This growth was driven by inflationary trends, particularly in the first half of the ... Read More
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Colour Cosmetics in Slovenia
Colour Cosmetics in Slovenia The colour cosmetics category is growing due to women paying greater attention to self-care and appearance. Unemployment rates are very low in Slovenia, and after two years of COVID-19 related restrictions, women tend to take more care of their appearance than ever befor ... Read More
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Beauty and Personal Care in Pakistan
Beauty and Personal Care in Pakistan While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the energy crisis s ... Read More
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Beauty and Personal Care in North Macedonia
Beauty and Personal Care in North Macedonia Double-digit percentage inflation played a crucial role in maintaining significant value growth in beauty and personal care in 2022. However, it is important to note that while the product area experienced growth, most unit prices of beauty and personal ca ... Read More
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Beauty and Personal Care in Slovenia
Beauty and Personal Care in Slovenia In 2022, the pandemic era settled down and consumers returned to their normal lives. After two years of restrictions, consumers were willing to spend their money on products that contributed to their sense of wellbeing. The unemployment rate is historically low i ... Read More
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Colour Cosmetics in Uzbekistan
Colour Cosmetics in Uzbekistan Colour cosmetics continue to face challenges. After the removal of COVID-19 quarantine restrictions, the category gradually began to recover as the pandemic face masks were removed, and society reopened. However, due to geopolitical conflicts in 2022, a number of inter ... Read More
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Mass Beauty and Personal Care in Pakistan
Mass Beauty and Personal Care in Pakistan While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the energy cri ... Read More
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Mass Beauty and Personal Care in North Macedonia
Mass Beauty and Personal Care in North Macedonia In 2022, North Macedonia experienced notable trends in mass beauty and personal care. The first trend was the strong double-digit percentage retail value growth driven by stable consumer demand and growing unit prices, particularly in light of the ris ... Read More
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Colour Cosmetics in Serbia
Colour Cosmetics in Serbia For many women in Serbia, the quality of colour cosmetics remains a top priority, with over 50% of consumers valuing quality over other factors. Low-priced cosmetics are often viewed with scepticism due to doubts about their quality. As such, when choosing colour cosmetics ... Read More
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Colour Cosmetics in Lithuania
Colour Cosmetics in Lithuania As the threat of COVID-19 reduces in the country and there is a return to pre-pandemic routines and socialising, the rise of out-of-home occasions and events positively drove colour cosmetics growth in 2022. However, despite make-up and nail products being highly depend ... Read More
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Mass Beauty and Personal Care in Tunisia
Mass Beauty and Personal Care in Tunisia Countless new products were developed by local industry players in Tunisia in 2022. The Tunisian beauty and personal care industry is endeavouring to compete with international players by launching new brands at affordable prices compared to imported ones. In ... Read More
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Beauty and Personal Care in Serbia
Beauty and Personal Care in Serbia The return of Serbians to their pre-COVID-19 lifestyles positively impacted beauty and personal care‘s performance, due to increased occasions for product use. As such, sun care, fragrances, colour cosmetics, and skin care recorded the highest value sales growth. H ... Read More
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Premium Beauty and Personal Care in Serbia
Premium Beauty and Personal Care in Serbia In the first half of 2022, consumer spending in Serbia increased as people returned to their pre-pandemic lifestyles, spending more time outdoors and using premium beauty and personal care products on more occasions. While most consumers reserve premium bea ... Read More
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Premium Beauty and Personal Care in Tunisia
Premium Beauty and Personal Care in Tunisia Due to the economic crisis and the currency reserves that are in continuous decline, the Ministry of Trade opted to implement new rules on the importation of premium beauty and personal care products. Companies that want to import beauty and personal care ... Read More
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Colour Cosmetics in Tunisia
Colour Cosmetics in Tunisia After two tight years in 2020 and 2021 due to the onset of COVID-19, 2022 proved to be a year of recovery for sales of colour cosmetics in Tunisia. During the height of the pandemic, demand recorded a significant decline because many women had to work from home negating t ... Read More
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Mass Beauty and Personal Care in Serbia
Mass Beauty and Personal Care in Serbia At the start of 2022, consumer spending increased as many resumed their pre-COVID-19 lifestyles. However, in the second half of the year, many consumers became more cost-conscious due to rising prices and decreased disposable income. As a result, some consumer ... Read More
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