Category: Alternative & Complementary Medicine
Alternative & Complementary Medicine market research reports by Euromonitor International
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Herbal/Traditional Products in Germany
Herbal/Traditional Products in Germany Herbal/traditional continued to grow at healthy pace in current value terms in 2023. Many of the leading players in consumer health were investing more in developing their herbal/traditional product ranges as well as their marketing activities in for these prod ... Read More
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Herbal/Traditional Products in India
Herbal/Traditional Products in India The most remarkable surge in growth in 2023 is expected to be seen by herbal/traditional dietary supplements, which as the largest category, is also expected to drive growth in overall herbal/traditional products. Nevertheless, herbal claims have substantially in ... Read More
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Herbal/Traditional Products in Austria
Herbal/Traditional Products in Austria Herbal/traditional products has continued to grow in current value terms in 2023 albeit volume growth has been curbed by financial uncertainty, high inflation and a sharp rise in the cost of living. With incomes stretched consumers have been focusing mostly on ... Read More
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Herbal/Traditional Products in Singapore
Herbal/Traditional Products in Singapore Many consumer health categories were affected by lockdowns in Singapore during the pandemic in 2020, when most people were mandated to stay at home. Nonetheless, herbal/traditional products remained resilient, with overall current value sales seeing only a ne ... Read More
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Emerging Cannabis Markets: A Taxonomy
Emerging Cannabis Markets: A Taxonomy Cannabis is a global emerging market. This report presents a classification for emerging cannabis markets that allows us to understand the market context and opportunities. The classification is based on several factors and is not exclusionary. We analyze advant ... Read More
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Blurring Wellness Concepts
Blurring Wellness Concepts The long-standing movement towards marketing and formulating around “wellness” continues to deepen, as companies across consumer goods experiment with using this concept to attract consumers. This briefing identifies the factors behind the blurred lines between formally di ... Read More
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Regulatory Dynamics in Nicotine and Cannabis
Regulatory Dynamics in Nicotine and Cannabis The impact of regulation across both the tobacco and the cannabis industries is immense, with the former experiencing ever tightening frameworks, often even on newer, less harmful forms of consumption, and the latter going through a period of rapid, if un ... Read More
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Cannabis Beverages: Raising a Glass to New Rituals and Disrupting Drinks Ecosystems
Cannabis Beverages: Raising a Glass to New Rituals and Disrupting Drinks Ecosystems Beverages have been at the nexus of social interactions and an essential lubricant facilitating cultural evolution for millennia. Brewing in Mesopotamia, wine symposia in Ancient Greece and a coffee takeaway in any c ... Read More
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Cannabis in Western Europe
Cannabis in Western Europe Strong movements across Western European markets towards the legalisation of medical and recreational cannabis are expected to reshape the undeveloped Western European cannabis market, and accelerate the migration from the massive illicit cannabis market to the legal one. ... Read More
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Herbal/Traditional Products in Pakistan
Herbal/Traditional Products in Pakistan While in 2022 Pakistan largely put the disruptions caused by COVID-19 behind it, other factors led to other challenges in 2022. Spiralling inflation, massive devaluation of the Pakistani rupee against major world currencies and catastrophic floods, which left ... Read More
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Herbal/Traditional Products in South Africa
Herbal/Traditional Products in South Africa Much of the review period saw strong demand for herbal/traditional products from consumers who were searching for alternatives to boost their immunity, with retailers addressing the demand by launching new herbal products across multiple categories. Howeve ... Read More
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US Cannabis State Profiles
US Cannabis State Profiles The US is the world’s dominant cannabis market accounting for 86% of global sales. It is constituted by a series of state markets each with differing characters, regulatory framework and stages of development. In the continuing absence of federal regulation, market value w ... Read More
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Consumer Need States and Mindful Mindsets Across Fmcg
Consumer Need States and Mindful Mindsets Across Fmcg As we move into a more atomised world of diverging lifestyle patterns, fragmenting use occasions and blurring categories, consumers are increasingly primed to focus on the desired outcome or intention of their consumption, with nuance and mindful ... Read More
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Herbal/Traditional Products in Latvia
Herbal/Traditional Products in Latvia Herbal/traditional products is very often perceived as useful for providing extra support for when taking traditional medicines. A high proportion of herbal products are devoted to cough and cold remedies, and thus sales are normally quite seasonal, with demand ... Read More
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Herbal/Traditional Products in Japan
Herbal/Traditional Products in Japan Kampo, which is a Japanese word for Chinese herbal medicine, is preparations made from a combination of herbal medicines derived from natural plants, animals, minerals, etc., and has attracted attention in recent years for the lower risk of side-effects compared ... Read More
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Herbal/Traditional Products in Uzbekistan
Herbal/Traditional Products in Uzbekistan Herbal/traditional products witnessed an upturn in demand in 2022, following a return to pre-pandemic lifestyles. The lifting of COVID-19-related restrictions saw a return of common respiratory and gastrointestinal illnesses as consumer reverted to normal so ... Read More
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Herbal/Traditional Products in Bulgaria
Herbal/Traditional Products in Bulgaria Driven by a greater consumer focus on health and wellness, current value sales of herbal/traditional products are seeing moderate growth in 2022. In Bulgaria, there is a growing preference for herbal/traditional products over standard non-herbal ones which is ... Read More
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Herbal/Traditional Products in Sweden
Herbal/Traditional Products in Sweden The herbal/traditional products category has not seen drastic changes due to the COVID-19 crisis and its aftermath. For a long time, the share of herbal/traditional options has fluctuated at around one sixth of all consumer health value in Sweden. There have bee ... Read More
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Herbal/Traditional Products in North Macedonia
Herbal/Traditional Products in North Macedonia While herbal/traditional products are expected to register an increase in current value sales, constant value sales are expected to fall in 2022. Rising inflation as a result of the energy crisis stemming from the war in Ukraine is pushing up retail pri ... Read More
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Herbal/Traditional Products in South Korea
Herbal/Traditional Products in South Korea Despite the strength of herbal/traditional products in a number of consumer health categories in South Korea, local consumers have sought remedies perceived as more effective in the form of standard variants during the pandemic, leading to loss of share in ... Read More
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Herbal/Traditional Products in the Philippines
Herbal/Traditional Products in the Philippines One of the big stories in herbal/traditional products in 2022 is the huge increase seen in consumer interest in supplements derived from virgin coconut oil. This can be linked directly to the COVID-19 pandemic and, more specifically, the desire of Filip ... Read More
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Herbal/Traditional Products in Azerbaijan
Herbal/Traditional Products in Azerbaijan Herbal/traditional products are still quite underdeveloped in Azerbaijan and in 2022, the product area is expected to register moderate current value growth in 2022, but constant value growth is expected to fall significantly. One reason for the weak perform ... Read More
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Herbal/Traditional Products in Malaysia
Herbal/Traditional Products in Malaysia Malaysia’s official religion is Islam with more than 60% of the total population being Muslim. This supports a strong influence of herbal/traditional products within consumer health in the country. There are many herbal/traditional healthcare stores and kiosks ... Read More
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Herbal/Traditional Products in Slovakia
Herbal/Traditional Products in Slovakia As of 1 May 2021, Slovak law no longer classifies CBD as a highly addictive psychotropic substance. The aim of this legislative change was to harmonise Slovak law with EU law and relevant UN conventions. Due to the recent removal of CBD from the list of highly ... Read More
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Herbal/Traditional Products in Tunisia
Herbal/Traditional Products in Tunisia Demand for herbal and traditional analgesics recorded an important increase in 2022 as many doctors in the country are recommending and prescribing herbal products to be used in conjunction with prescription pharmaceuticals. Also, traditionally Tunisian consume ... Read More
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