Category: Alternative & Complementary Medicine
Alternative & Complementary Medicine market research reports by Euromonitor International
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Herbal/Traditional Products in Ecuador
Herbal/Traditional Products in Ecuador Ecuador has a rich tradition of using herbal remedies and traditional medicine, and there is a high level of acceptance and trust in these products, which are perceived to offer effective results and fewer adverse effects. Products enjoy good penetration and ar ... Read More
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Herbal/Traditional Products in Guatemala
Herbal/Traditional Products in Guatemala Herbal/traditional products is expected to perform well in Guatemala in 2024, with both current and constant value growth. These is a strong culture and history of using natural remedies and medicines to treat certain conditions or ailments and this continues ... Read More
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Herbal/Traditional Products in Ireland
Herbal/Traditional Products in Ireland Retail current value growth is expected to be maintained in herbal/traditional products in Ireland in 2024, although the rate of increase is set to slow significantly compared with the previous year. This slowdown comes as consumer spending normalises after a p ... Read More
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Herbal/Traditional Products in Finland
Herbal/Traditional Products in Finland Herbal/traditional products in Finland is posting healthy current value growth in 2024, stemming from increased consumer interest in natural ingredients, as well as manufacturer activity. The offer of herbal/traditional products has expanded considerably, with ... Read More
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Herbal/Traditional Products in Portugal
Herbal/Traditional Products in Portugal Herbal/traditional products witnessed robust growth in retail value terms over 2024. These products are increasingly perceived as a reasonable alternative when it comes to minor health issues. This behaviour is most visible among younger mid-to-high income ear ... Read More
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Herbal/Traditional Products in South Korea
Herbal/Traditional Products in South Korea Herbal/traditional products is expected to maintain slow and stable growth in South Korea in 2024. Thanks to the brand JungKwanJang, herbal/traditional products in South Korea boasts significant value sales. In 2024, JungKwanJang is expected to hold a comma ... Read More
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Herbal/Traditional Products in Australia
Herbal/Traditional Products in Australia Following the release of plant-based PanaNatra acetaminophen from Haleon Australia Pty Ltd, VoltaNatra pain relief cream was launched in Australia, claiming to offer everyday relief from muscle and mild joint pain using naturally-derived active ingredients, s ... Read More
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Herbal/Traditional Products in Spain
Herbal/Traditional Products in Spain Herbal/traditional products in Spain continue to gain acceptance among consumers in 2024, leading to healthy growth rates for the category. Herbal/traditional topical analgesics is the best performing category, while sales are also supported by herbal remedies in ... Read More
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Herbal/Traditional Products in the Netherlands
Herbal/Traditional Products in the Netherlands Herbal and traditional products are gaining traction among Dutch consumers, driven by a sustained preference for natural formulations that minimise the risk of side effects and avoid chemically-based or artificial ingredients. This trend reflects a broa ... Read More
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Herbal/Traditional Products in Dominican Republic
Herbal/Traditional Products in Dominican Republic Herbal/traditional products is a sizeable product area in the Dominican Republic and is expected to register moderate current value growth in 2024. As consumers continue to prioritise health and wellness and look to adopt a more natural and holistic ... Read More
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Herbal/Traditional Products in Bulgaria
Herbal/Traditional Products in Bulgaria The well-developed self-medication trend among Bulgarian consumers continues to sustain growth in herbal/traditional products over 2024. There is a long-standing tradition of herbal healing in Bulgarian culture which is being passed down through the generation ... Read More
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Herbal/Traditional Products in Bosnia and Herzegovina
Herbal/Traditional Products in Bosnia and Herzegovina In 2024, herbal/traditional products continues to experience significant consumer demand in Bosnia and Herzegovina, making it one of the strongest-performing categories within consumer health. Consumers in Bosnia and Herzegovina are increasingly ... Read More
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Herbal/Traditional Products in Georgia
Herbal/Traditional Products in Georgia In 2024, the growth of herbal and traditional products in Georgia is supported by increased consumer interest in dietary supplements and cough treatments. This growth is facilitated by a broader range of herbal and traditional options available within these seg ... Read More
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Herbal/Traditional Products in Denmark
Herbal/Traditional Products in Denmark Herbal/traditional products experienced steady positive growth in 2024 as Danish consumers remained committed to enhancing their overall health through natural and holistic approaches. The continued popularity of the health and wellness trend encouraged more in ... Read More
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Herbal/Traditional Products in Canada
Herbal/Traditional Products in Canada Herbal/traditional products is set to register strong current value growth in 2024. The category is resonating strongly with the prevailing direction of the health and wellness trend, with consumers becoming increasingly wary of the potential effects of using ar ... Read More
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Herbal/Traditional Products in Malaysia
Herbal/Traditional Products in Malaysia Herbal/traditional products have a long-standing tradition within consumer health in Malaysia. Such products are often sold in kiosks, as well as herbal/traditional healthcare stores, and as such, are easy to obtain. For example, Tongkat Ali, one of the most p ... Read More
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Herbal/Traditional Products in Croatia
Herbal/Traditional Products in Croatia Health and wellness trends are helping to drive increasing consumer demand for herbal/traditional products in Croatia in 2024. However, rising product prices - exacerbated by the latest wave of inflation - have led local consumers to exercise caution when spend ... Read More
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Herbal/Traditional Products in the Czech Republic
Herbal/Traditional Products in the Czech Republic Unlike standard medicines, dietary supplements do not come with a compulsory leaflet informing consumers about the product's safety. Only a few brief details are required on the label, such as the identity of the ingredients. Simply mentioning the pr ... Read More
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Herbal/Traditional Products in Greece
Herbal/Traditional Products in Greece Most categories of herbal/traditional products in Greece are projected to see retail volume and current value growth over 2024. Herbal/traditional digestive remedies is set to see further fast, and the highest, growth in retail volume and current value terms in ... Read More
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Herbal/Traditional Products in Bolivia
Herbal/Traditional Products in Bolivia Herbal traditional products continue to rise in Bolivia in 2024. The local industry plays a vital role in the market, contributing to price stability. Bolivians have a longstanding tradition of using herbal remedies to address health issues, deeply rooted in th ... Read More
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Herbal/Traditional Products in Hungary
Herbal/Traditional Products in Hungary Herbal/traditional products in Hungary reported slightly lower current value growth in 2024, compared to the rest of the review period. Consumer interest in consumer health products with a natural composition remains high as consumers prefer products with lower ... Read More
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Herbal/Traditional Products in Colombia
Herbal/Traditional Products in Colombia Herbal/traditional products in Colombia continue to see rising interest, with consumers opting for more natural solutions to treat ailments. This is reflected in the good growth performance, with some fluctuation (or divergence among certain categories), recor ... Read More
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Herbal/Traditional Products in Hong Kong, China
Herbal/Traditional Products in Hong Kong, China The pandemic created a renewed interest among consumers in traditional Chinese medicine (TCM) and herbal/traditional products in Hong Kong. This trend has gained significant traction, expanding beyond the older generations and permeating the younger de ... Read More
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Herbal/Traditional Products in Thailand
Herbal/Traditional Products in Thailand Demand for herbal/traditional products in Thailand continues to rise across the category in 2024. Herbal/traditional products are popular among Thai consumers, many of whom like to avoid products with synthetic ingredients and instead prefer those with natural ... Read More
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Herbal/Traditional Products in the Philippines
Herbal/Traditional Products in the Philippines Demand for herbal/traditional products is set to continue to expand in the Philippines in 2024, with herbal/traditional cough, cold and allergy (hay fever) remedies leading the way. While COVID-19 continues to circulate in the Philippines, mobility rest ... Read More
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