Region: Serbia and Montenegro
Category: Laundry Care & Detergents

Serbia and Montenegro Laundry Care & Detergents

(2 reports matching your criteria)
  • Laundry Care in Serbia

    ... more than the recommended dose. Local brand Duel from Beohemija doo ramped up promotional efforts in 2024 alongside aggressive discounting. The strategy has pushed Duel into second position in terms of value share, pushing Silan ... Read More

  • Home Care in Serbia

    ... Price sensitivity encouraged households to purchase home care products on promotion, with manufacturers and retailers widely embracing this tactic. Average price promotions were less pronounced than in 2023, as players sought to protect margins. There ... Read More

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