Category: Household Products
Tunisia Household Products
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Surface Care in Tunisia
... who traditionally rely on multipurpose products like bleach and hand dishwashing liquids to clean surfaces. Young adults tend to be more educated and informed about the advantages of surface care products, using social media and ... Read More
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Laundry Care in Tunisia
... in smaller quantities from Tunisia’s traditional grocery stores, often buying as and when required. There are two brands leading unpackaged laundry detergents: Clean by Azur Detergent (Société d'Articles Hygiéniques Sarl (SAH)) and Dexel from Société ... Read More
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Dishwashing in Tunisia
... over the review period, notably Lilas Vaisselle from Société d'Articles Hygiéniques Sarl (SAH). Local brands are playing an important role in expanding the category by offering hand dishwashing products at affordable prices, as well as ... Read More
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Toilet Care in Tunisia
... was the only toilet care product available in traditional grocery retailers, whilst imported brands were mainly sold in modern grocery retailers. With demand increasing for toilet care products in all consumer groups, imported brands are ... Read More
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Bleach in Tunisia
... there are a wider variety of products for different purposes. The rapid expansion of discounters, supermarkets and hypermarkets in the country has broadened the availability of surface care products that represent an alternative to bleach. ... Read More
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Home Care in Tunisia
... of living. Niche categories were still able to perform well by attracting upper income consumers, resulting in healthy growth in both volume and current value terms. To boost sales, domestic companies focused on strategic promotions, ... Read More
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Air Care in Tunisia
... and Nassim that are usually sold at affordable prices compared to imported brands were affected by lower demand. The increase in distribution, production and raw materials costs has pushed up retail prices in air care, ... Read More
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Polishes in Tunisia
... International players such as Kiwi, Baranne, and Bright have expanded their range of products to launch polishes for sneakers and leather. Smart, an imported brand from Turkey, launched in 2024 offering a range of specific ... Read More
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