Category: General House & Home
Europe General House & Home
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Polishes in Norway
... floor polish, and automatic dishwashing tablets produce spot-free, shiny cutlery. This widening availability of products that offered the same functionality as task-specific polishes has led many local consumers to question the need for the latter, ... Read More
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Home Insecticides in Ireland
... conducive to the spread of insects, consequently aiding sales of home insecticides. Consequently, while other home care products saw retail volume sales challenged in 2023, sales in home insecticides remained positive, with strong volume growth ... Read More
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Home Insecticides in Croatia
... the summer months, which is contributing to the rising demand for home insecticides. August 2023 was extremely hot and the warm weather continued until October, which was favourable for mosquitoes. Euromonitor International's Home Insecticides in ... Read More
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Polishes in Latvia
... Latvia's population growth. However, despite these results, overall consumption of shoe polish is on a downward trajectory. This decline results from the ongoing shift towards more casual dress codes in workplaces and daily life, reducing ... Read More
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Polishes in Finland
... popularity of non-wood materials for furniture further reduces the demand for furniture polishes. Consumers are opting for alternative home care products, such as surface care, contributing to the decrease in polish sales. Euromonitor International's Polishes ... Read More
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Home Insecticides in Switzerland
... generally when the insect population proliferates. As such, annual sales are often concentrated during only a few months of the year. Furthermore, the category is deeply reliant on weather conditions during these key months and ... Read More
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Home Insecticides in Hungary
... the weak summer season. In addition, consumers were often not interested in coils and ignored the problem of flying insects, which led to the volume sales decline. With high inflation and lower purchasing power, many ... Read More
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Home Insecticides in Lithuania
... is the size of the insect population. In 2023, the weather in Lithuania was far more suitable for insect breeding, triggering a surge in demand for home insecticides. Retail volume and current value sales surpassed ... Read More
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Home Insecticides in Estonia
... the previous year, volume growth was marginal. The standout performer was insecticide baits, which registered double-digit percentage volume growth. Insecticide baits offer a targeted and discreet solution for pest control and are becoming a preferred ... Read More
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Home Insecticides in Poland
... spray/aerosol insecticides. Weather conditions drive growth, with heavy rain and hot temperatures leading to a rise in insect populations, which, in turn, has a positive impact on sales of home insecticides. For example, during the ... Read More
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Home Insecticides in the Netherlands
... a slight slowdown in the decline in volume sales) for home insecticides. Consumers were mostly buying mosquito repellents, often in the form of electric insecticides used only at nighttime to keep mosquitos away while people ... Read More
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Polishes in Switzerland
... clothing and interior design. It has also suffered from consumers' increasingly hectic lifestyles and reluctance to commit time and effort to tasks that are seen as unnecessary. Polishes also faces increasing competition from multi-purpose cleaners ... Read More
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Polishes in Lithuania
... the house. Since the COVID-19 pandemic, consumers have spent less time at home and are less concerned about polishing floors and furniture. Euromonitor International's Polishes in Lithuania market report offers a comprehensive guide to the ... Read More
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Polishes in Estonia
... of value and volume growth, with metal polish also registering modest growth. With modern homes increasingly having chrome and metal surfaces, this supported an increase in volume sales of metal polish. There was also modest ... Read More
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Polishes in Romania
... cannibalisation continued to occur, as consumers preferred certain surface care products, such as multi-purpose cleaners, standard floor cleaners, etc. Romanian retailers have been featuring a rising diversity of surface care products, which they have been ... Read More
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Home Insecticides in Finland
... this category, with consumers unlikely to switch to different brands. Euromonitor International's Home Insecticides in Finland market report offers a comprehensive guide to the size and shape of the market at a national level. It ... Read More
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Home Insecticides in North Macedonia
... number of flying and crawling insects, especially during the spring and early summer period when there was significant rainfall. Nonetheless, significantly rising unit prices and strong inflationary pressures contributed to strong single-digit current value growth ... Read More
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Polishes in Hungary
... to rising price points, manufacturers did not support these products, with a lack of promotional activity reducing consumer awareness and the purchasing appeal. As such, many consumers use other cleaners instead of polishes for their ... Read More
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Polishes in Sweden
... sensitivity, leading to a shift in sales channels towards discounters and variety stores. There's also a notable increase in the value share held by private label products. Euromonitor International's Polishes in Sweden market report offers ... Read More
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Home Insecticides in Latvia
... pest infestations. Many electric insecticide devices are engineered with safety features, including automatic shut-off mechanisms, enhancing their safety profile. This makes them a more secure option, particularly in households with children and pets, when compared ... Read More
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Polishes in Croatia
... on spending on essential items. At the same time, consumers’ priorities have shifted even further towards hygiene. This shift was reinforced by the fact that socialising, both in public and at home, came to an ... Read More
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Home Insecticides in Portugal
... performance. Despite the long and hot summer seen in the country in 2023, which may have been assumed to offer strong growth opportunities for the category, home insecticides' performance was hampered by very dry, hot ... Read More
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Home Insecticides in Italy
... In addition to the usual infestations in spring and summer, this extreme weather, thought to be driven by climate change, led to a proliferation of mosquitos and other insects during other periods of the year. ... Read More
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Home Insecticides in Belgium
... attracting more mosquitos and exotic insects. In western Europe the warmer summers have accelerated the growth of flying insects in particular. Moreover, because home insecticides are considered necessary and essential whenever there is a high ... Read More
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Polishes in the Czech Republic
... of living has undermined consumer confidence and purchasing power. As a result, many consumers remain focused on spending on essential items. The category also suffered from limited promotional activities and innovation, leaving consumers to select ... Read More
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