Category: Food
Serbia and Montenegro Food
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Weight Management and Wellbeing in Serbia
... and impacting volume sales as consumers remain focused on buying essential goods. The high prices of weight management and wellbeing products is a limitation to overall category growth as they are unaffordable to most consumers ... Read More
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Consumer Health in Serbia
... years of steep inflation. Hence, price increases have not dented demand for consumer health products in 2024, with pharmacies reporting fewer consumer complaints about price increases. Brand loyalty to remains high in consumer health, especially ... Read More
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Sports Nutrition in Serbia
... enthusiasts are willing to use them. Health consciousness is encouraging more consumers to attend the gym or engage in sports on a regular basis, thereby encouraging them to buy sports nutrition products. The experience of ... Read More
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Serbia Cheese
... cheese. This price surge has heightened price sensitivity among consumers, leading to a widespread presence of discounts. Retailers often offer substantial price reductions, with some discounts reaching as much as 40% off for 1 kg ... Read More
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Serbia Plant-Based Dairy
... as butter and cooking cream, are increasingly becoming available at retailers in the country. These products have gained particular popularity during the fasting period, a time when many Serbian consumers seek dairy alternatives. This seasonal ... Read More
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Serbia Dairy Products and Alternatives
... price remains unfavourably low, leading many farmers to abandon dairy farming altogether, sending their cows to slaughter. This shift significantly reduces the domestic supply of raw milk, exacerbating supply constraints. The Serbian government is attempting ... Read More
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Serbia Yoghurt and Sour Milk Products
... in 2024. As consumers focus primarily on purchasing essential items, they are increasingly seeking out the best prices, prompting retailers and producers to offer frequent discounts. Price reductions are available across all types of retail ... Read More
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Serbia Butter and Spreads
... popularity, attracting consumers with their lower prices. Price-sensitive Serbian consumers are particularly drawn to products on discount, prompting producers to frequently offer price reductions to remain competitive. The presence of private label products, which often ... Read More
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Serbia Other Dairy
... become increasingly price-sensitive, their focus has shifted towards purchasing only essential dairy products, which has resulted in a reduced consumption of other dairy items. Retailers and producers have responded by frequently offering price discounts and ... Read More
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Serbia Baby Food
... for infants from birth to six months, holds the largest market share. Consumers demonstrate strong brand loyalty, which allows the major brands to maintain their dominant positions and significant volume shares. The 800g packaging size ... Read More
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Serbia Sugar Confectionery
... affordable indulgence in the midst of hectic and stressful daily routines. Sugar confectionery faces competition from other snacks options, particularly chocolate confectionery and savoury snacks. These rival categories offer a significantly wider range of products ... Read More
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Serbia Savoury Snacks
... Serbian market. However, with the cost of living rising, price sensitivity is affecting consumers, encouraging them to focus their spending on essential items. In this context, producers are offering price discounts more frequently, especially during ... Read More
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Serbia Chocolate Confectionery
... bit in 2024. Despite inflationary pressures, which encouraged consumers to be more price sensitive, chocolate confectionery benefitted from its perception as an affordable indulgence, as consumers sought to treat themselves, while eschewing larger purchases. In ... Read More
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Serbia Sweet Biscuits, Snack Bars and Fruit Snacks
... linked to busy consumer lifestyles driving on-the-go consumption and consumers’ increasing tendency to replace meals with snacks. At the same time, value sales are being bolstered by the significant rise in prices. In this environment, ... Read More
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Serbia Gum
... Bubble gum, however, continues to face falling volume sales due to the very limited availability of such products. Chewing gum is seeing stable growth thanks to its wide-ranging presence and expansive product assortment, the presence ... Read More
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Serbia Ice Cream
... The increase in raw milk prices and a decline in milk production have led to the increase in the prices in ice cream. Both export and import of ice cream increased in 2023 in value ... Read More
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Serbia: Meat Processing and Preserving Industry Overview 2020-2028
... years 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site ... Read More
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Serbia in 2040: The Future Demographic
... a quarter of the population being 65+ by 2040. The rural population will continue to decrease as citizens migrate to cities for employment opportunities, with a rise in women entering the workforce. Ongoing urbanisation and ... Read More
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Sports Drinks in Serbia
... Serbians, not just athletes, becoming more informed about the health benefits of these beverages. The burgeoning health consciousness among consumers is a significant factor driving the increased demand for sports drinks in Serbia. Euromonitor International's ... Read More
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Processed Fruit and Vegetables in Serbia
... fresh produce is a long-established tradition in most Serbian families, recent years have seen the importance of this tradition diminish as urbanisation and the accelerating pace of life have made it more difficult for consumers ... Read More
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Breakfast Cereals in Serbia
... Breakfast cereal is also a relatively immature product area, with plenty of room for growth, and this also supports increased volume sales. Euromonitor International's Breakfast Cereals in Serbia report offers in-depth knowledge of the market ... Read More
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Staple Foods in Serbia
... This fall in volume sales is also due to a declining population. In addition, political uncertainty is also dampening economic growth and a snap election is planned for December. Euromonitor International's Staple Foods in Serbia ... Read More
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Baked Goods in Serbia
... This fall in volume sales is also due to a declining population. With consumers being price sensitive, consumers trade down or choose cheaper baked goods options. Also, in an effort to control price hikes, the ... Read More
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Rice, Pasta and Noodles in Serbia
... While pasta continues to account for most value sales, it is expected to see volume sales fall marginally, as high wheat prices feed into high prices for pasta. Rice lies is in the middle ground. ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Serbia
... meat continues to account for most volume sales, with chilled processed meat being particularly significant and also registering the highest volume growth. That being said, processed fish is expected to slightly higher volume growth in ... Read More
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