Category: Cosmetics & Personal Care
Malaysia Cosmetics & Personal Care
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Eye Care in Malaysia
... to a range of vision issues, including discomfort, burning and dry eyes. The rise in remote working has significantly increased screen time on smartphones, tablets, and computers, while consumers also constantly made use of digital ... Read More
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Malaysia Sunglasses
... lifestyles. The revival of international air travel has caused an increase in duty-free sales through various airports, including sales of sunglasses. This has been supported by the opening of more duty-free shops, such as Heinemann ... Read More
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Malaysia Eyewear
... lifestyles. Retailers are leveraging this trend to stimulate sales by offering frequent and regular discounts. At the same time, fast-fashion spectacles packages are becoming more prevalent, with this being driven by value-seeking behaviour. Most optical ... Read More
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Malaysia Contact Lenses and Solutions
... demand. In the immediate aftermath of the pandemic, local consumers were gravitating towards frequent replacement lenses, motivated by high price-sensitivity and they sought to economise and focus their reduced purchasing power on essential products, such ... Read More
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Malaysia Spectacles
... trend is supported by the growing number of premium-positioned optical goods stores, such as Focus Point Signature, and Opulence, for example. Euromonitor International's Spectacles in Malaysia report offers a comprehensive guide to the size and ... Read More
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Asia Pacific Beauty and Personal Care Products Market, By Type (Conventional, Organic); By Product Type (Baby & Child-specific Products, Bath & Shower, Color Cosmetics, Fragrance, Hair Care, Men’s Grooming, Oral Care, Skin Care, Sun Care, Others (including Depilatories, Deodorants)); By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others); By Country (China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of APAC), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... Others (including Depilatories, Deodorants)); By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others); By Country (China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of APAC), Trend Analysis, Competitive ... Read More
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Malaysia Hair Care
... in the hair care routines of many consumers. Unable or unwilling to visit hair salons there was a surge in use of products such as colourants and conditioners and treatments during 2021 with this pattern ... Read More
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Malaysia Oral Care
... basic personal hygiene routines, supporting further demand for toothpaste, toothbrushes, and mouthwashes/dental rinses. Local consumers are increasingly keen to ensure adequate cleaning of teeth and gums to avert any future issues. The preventative health trend ... Read More
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Malaysia Mass Beauty and Personal Care
... to provide superior efficacy, such as glutathione, retinol, hyaluronic acid, and tranexamic acid, among others. Mass skin care brands Bio-essence, Wardah, and Eucerin like were active in the launch of new products boasting improved formulas: ... Read More
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Malaysia Skin Care
... regular and frequent new and innovative product launches driven by robust and rising consumer demand. More and more Malaysians are focused on early preventative skin care routines, opting for products that promise to delay the ... Read More
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Malaysia Depilatories
... its dominant lead in women’s razors and blades with its Gillette brand, which is synonymous with this type of product in the country. Procter & Gamble remains highly active in its advertising and promotional efforts ... Read More
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Malaysia Men's Grooming
... to their appearance and overall wellbeing, particularly in the case of millennials and Gen Z consumers. When it comes to men’s grooming local consumers tend to prioritise hair care, and men’s styling products are key ... Read More
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Malaysia Baby and Child-Specific Products
... harmful to children’s health. Examples of brands that are focusing on this area include Klorane Baby and dermocosmetics brands such as Aveeno Baby and derma365 Baby, all of which are becoming more popular. The category ... Read More
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Malaysia Fragrances
... demand discouraging investment in new product development. Some players also delayed launching new fragrances due to the lack of opportunities to market and promote them. With a more positive outlook post-pandemic, producers of premium fragrances ... Read More
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Malaysia Colour Cosmetics
... to store-based outlets, which has prompted a wave of new standalone-store openings. For example, towards the end of the review period Estée Lauder opened its latest flagship store at Mid Valley Megamall KL. Meanwhile, Nars ... Read More
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Malaysia Bath and Shower
... liquid soap as its products are generally more cost-efficient than hand sanitisers and are also seen to be gentler on the skin. Nonetheless, despite seeing slower growth than over 2020 – 2022, demand for hand ... Read More
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Malaysia Sun Care
... the boom in inbound tourism. Mass sun protection products from brands like L’Oréal UV, Bioré UV, and Anessa witnessed slightly stronger growth compared with premium sun protection brands, with mass products being more accessible and ... Read More
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Malaysia Deodorants
... of deodorant sprays have been repositioning their products as body sprays, presenting them as a more affordable alternative to fragrances. The market saw a constant stream of new launches in this mould towards the end ... Read More
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Malaysia Beauty and Personal Care
... study, as well as increased socialising, had a positive impact on several categories within beauty and personal care, with growth boosted by a less fraught economic context than was seen in 2022. Euromonitor International's Beauty ... Read More
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Malaysia Premium Beauty and Personal Care
... skin care was one of the top performers as sales rose rapidly, thanks in large part to stronger focus on the benefits of a good skin care routine to fight off signs of ageing and ... Read More
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Retail Tissue in Malaysia
... strong marketing and promotional campaigns across online platforms, citing the added value of its products. For example, as seen with its food-safe grade, non-tear, kitchen towels; or its super-soft and thick facial tissues and toilet ... Read More
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Away-From-Home Tissue and Hygiene in Malaysia
... resumed, and foodservice and hospitality businesses have bounced back. All this means stable demand for away-from-home tissue and hygiene. Euromonitor International's Away-from-Home Tissue and Hygiene in Malaysia report offers a comprehensive guide to the size ... Read More
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Retail Adult Incontinence in Malaysia
... country, which further supports growth in a retail sense. Euromonitor International's Retail Adult Incontinence in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
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Tissue and Hygiene in Malaysia
... such as rice, placing extra pressure on consumers’ budgets. Euromonitor International's Tissue and Hygiene in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
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Wipes in Malaysia
... women in the workforce (including in senior positions) and enjoying active, out-of-home lifestyles. For example, the Libresse brand in menstrual care (Vinda Malaysia Sdn Bhd) is cited to be promoting the sale of intimate wipes ... Read More
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