Category: Cosmetics & Personal Care
Belgium Cosmetics & Personal Care
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Depilatories in Belgium
... to the same degree as other beauty and personal care categories. In razors and blades, there is regular innovation due to the heavy competition among brands. In 2023, Wilkinson Sword Intuition Complete Bikini launched offering ... Read More
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Premium Beauty and Personal Care in Belgium
... rises in 2023 compared to 2022, with purchasing power remaining under pressure. Consumers were much more conservative in their spending behaviour, although this impacted beauty products much more than personal care products. Consumers purchased less ... Read More
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Skin Care in Belgium
... relevant. This resulted in a contraction of volume sales, as consumers purchased skin care less frequently and applied skin care products with greater prudence. Even so, consumers were reluctant to switch to mass products, as ... Read More
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Sun Care in Belgium
... summer in 2023 compared to 2022. The lack of warm weather and sunshine, as well as high costs of living, also resulted in lower inbound tourists in Belgium. Aftersun and sun protection outperformed self-tanning products. ... Read More
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Sanitary Protection in Belgium
... these consumers eventually move from sanitary protection to adult incontinence protection. Alternative contraceptive methods that suppress the menstrual cycle are also becoming more popular in Belgium. Therefore, the need for sanitary protection is decreasing, especially ... Read More
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Health and Beauty Specialist Retailers in Belgium
... continued to decline in 2021. Indeed, restrictions on mobility, more time at home during lockdowns and reduced social and formal occasions rendered many of these products as less essential. As a result, beauty specialist retailers ... Read More
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