Category: Consumer Goods
Taiwan Consumer Goods
-
Microwaves in Taiwan
... a lot more attention in 2024. Despite its higher electricity consumption, microwaves are considered kitchen essentials in Taiwan. As such, household penetration rates of microwaves remained stable in 2024. Built-in microwaves are less popular than ... Read More
-
Vacuum Cleaners in Taiwan
... the purchase of vacuum cleaners with stronger functionality due to personal hygiene concerns. Models integrating wet mopping functions, dust mite cleaning and disinfection technology have gained attention in recent years. This led to more brands ... Read More
-
Air Treatment Products in Taiwan
... temperatures. Energy subsidies launched by the local government since 2023 have helped consumers replace their existing products with more energy efficient alternatives. The exemption period for Commodity Tax has been further extended over 2024 due ... Read More
-
Home Laundry Appliances in Taiwan
... demand for these appliances. Since the pandemic, locals have been more inclined to buy home laundry appliances with disinfection functionality, but this has been gradually replaced by energy efficiency and mildew proof features in more ... Read More
-
Food Preparation Appliances in Taiwan
... food preparation appliances continued to decline in 2024. Younger consumers are still more attracted to innovative products with fashionable aesthetics and designs gaining appeal rather than simply stronger functionality. With consumers spending more money on ... Read More
-
Consumer Appliances in Taiwan
... for experiences and outbound travel among local consumers, the weaker performance of the housing market and relatively low consumer confidence. In combination, these factors curbed investment in consumer appliances during 2024. On the supply side, ... Read More
-
Dishwashers in Taiwan
... dishwashers, in addition to other major appliances. In addition, younger adults have returned to eating in foodservice establishments since the pandemic. With more people also using food delivery services including UBEREATS and Food Panda, this ... Read More
-
Refrigeration Appliances in Taiwan
... recover from the COVID-19 pandemic following the reopening of its national borders towards the end of 2022. Many locals travelled aboard after being restricted for over two years and this reduced the spending allocated towards ... Read More
-
Small Cooking Appliances in Taiwan
... following a surge in volume sales during the pandemic, air fryers witnessed a strong decline over 2024. Rising prices have also reduced the desire to invest in new small cooking appliances. Faced with higher costs, ... Read More
-
Personal Care Appliances in Taiwan
... consumers are more concerned about brand, product design and technological innovations rather than price or sustainability. Tescom from Chicony Electronics Co Ltd in Japan has successfully launched new models and is selling through more retail ... Read More
-
Large Cooking Appliances in Taiwan
... chosen to invest in outbound travel and experiences instead of home improvements and appliances. Retail volume sales remained in decline over 2024, although the situation has improved year on year. The weak housing market since ... Read More
-
Luxury Goods in Taiwan
... and high-end products, focusing on limited edition, customisable, and exclusive items. A resurgence in international leisure tourism and business travel further fuelled this positive growth. The influx of tourists was supported by the opening of ... Read More
-
Personal Luxury in Taiwan
... billion. While retail value sales benefited from inflation, volume increased to reach 7.8 million units in 2024, up from 7.7 million in 2023 and a significant increase from 6.4 million in 2019. Euromonitor International's Personal ... Read More
-
Experiential Luxury in Taiwan
... by 46% to TWD5 billion in 2020. In 2024, figures exceeded the pre-pandemic level of TWD9.2 billion recorded in 2021. Euromonitor International's Experiential Luxury in Taiwan report offers a comprehensive guide to the size and ... Read More
-
Premium and Luxury Cars in Taiwan
... these high-end vehicles is closely tied to wealth, with sales performance heavily influenced by consumer confidence within a very affluent demographic. In 2024, Taiwan had over 2,900 ultra-high-net-worth individuals (UHNWIs), 69,000 high-net-worth individuals (HNWIs), and ... Read More
-
Childrenswear in Taiwan
... number of functional benefits, such as odour-control, anti-UV, cool feel, and moisture-absorption, to target rising demand in outdoor activities. Higher levels of sports and activities is driving functional needs, with the need to adapt to ... Read More
-
Footwear in Taiwan
... and performance footwear. In the face of economic uncertainty consumers tend to prioritise multi-purpose footwear. Brands like The North Face and Arc'teryx have extended their sports footwear lines as part of strategic efforts to expand ... Read More
-
Womenswear in Taiwan
... keen to travel overseas and this diverted expenditure away from apparel and footwear. According to trade sources, sales of international boutique womenswear brands declined in line with lower domestic consumption, although this is mainly due ... Read More
-
Apparel Accessories in Taiwan
... plummeting sales of cloth face masks. At the height of the pandemic, mask apparel was commonplace in Taiwan driving triple digit volume growth in 2020. Demand for apparel accessories is gradually returning to normal with ... Read More
-
Jeans in Taiwan
... new style or functional denim fabrics, it is not the first mainstream choice for outerwear in Taiwan, due to the increasingly hot climate and longer summer season in Taiwan. Although jeans made from imitation denim ... Read More
-
Sportswear in Taiwan
... of this well-established trend has been most visible in performance and outdoor apparel and footwear, which have continued to profit from growth in the numbers of people regularly partaking in running, cycling, hiking, mountain climbing ... Read More
-
Hosiery in Taiwan
... traditional sheer hosiery is worn during the very warm summer, consumers are replacing functional sheer tights with sunscreen, elastic or ice silk materials. The product’s image is perceived to be outdated among young generations. Nevertheless, ... Read More
-
Apparel and Footwear in Taiwan
... of casualwear, sportswear, walking shoes, and travel-related supplies. The growing consumer preference for out-of-home leisure activities is also adding value in apparel and footwear, with a stronger need for functional and performance wear. Nonetheless, consumer ... Read More
-
Menswear in Taiwan
... whether the trend will change in the future as various new core styles have emerged in 2024. Taiwan’s street fashion is now in a state of continuous growth and style diversification, with new brands and ... Read More
-
Taiwan Baby Care Products Market, By Product Type (Baby Skin Care Products, Baby Hair Care Products, Baby Bath Products, Baby Toiletries, Baby Food & Beverages); By Distribution Channel (Online, Offline), Trend Analysis, Competitive Landscape & Forecast, 2019–2030
... hygiene, and an increasing demand for organic and premium products. BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated Taiwan Baby Care Products Market size by value at USD ... Read More
Research Assistance
