Category: Consumer Goods
Georgia Consumer Goods
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Wipes in Georgia
... introduction of new options, including eco-friendly and biodegradable wipes, also attracted more consumers in 2024. Euromonitor International's Wipes in Georgia report offers a comprehensive guide to the size and shape of the market at a ... Read More
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Retail Tissue in Georgia
... brands vying for market share. Consumers are increasingly focused on finding affordable options, constantly seeking low-priced retail tissue products. At the same time, retailers are pushing for the lowest possible prices from producers and distributors ... Read More
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Nappies/Diapers/Pants in Georgia
... products. Euromonitor International's Nappies/Diapers/Pants in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify ... Read More
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Menstrual Care in Georgia
... the country. Value sales, meanwhile, were boosted by the slight deprecation of the local currency as menstrual care products in Georgia are imported. This led to price increases, which contributed to the value growth in ... Read More
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Away-From-Home Tissue and Hygiene in Georgia
... increase in value sales in the year. The on-trade sector is gradually recovering from the impact of the COVID-19 pandemic; however, price sensitivity is limiting the potential for further value growth. Euromonitor International's Away-from-Home Tissue ... Read More
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Tissue and Hygiene in Georgia
... the importance of hygiene, the demand for tissue and hygiene products has risen, fostering an increase in volume sales. In addition, the expansion of modern retail outlets ensured that these products are more widely distributed, ... Read More
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Georgia: Eye Makeup Market and the Impact of COVID-19 in the Medium Term
... in the medium term. The report provides a strategic analysis of the eye makeup market in Georgia and describes the main market participants, growth and demand drivers, challenges, and all other factors, influencing the development ... Read More
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Georgia: Women Underwear Market - Analysis, Size, Trends, Consumption, and Forecast
... in the medium term. The report provides a strategic analysis of the women underwear market in Georgia and describes the main market participants, growth and demand drivers, challenges, and all other factors, influencing the development ... Read More
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Georgia: Tampons and Sanitary Pads Market - Analysis, Size, Trends, Consumption, and Forecast
... for the market development in the medium term. The report provides a strategic analysis of the tampons and sanitary pads market in Georgia and describes the main market participants, growth and demand drivers, challenges, and ... Read More
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Surface Care in Georgia
... surface care products more accessible to a broader consumer base, contributing to the overall growth of the category. Euromonitor International's Surface Care in Georgia market report offers a comprehensive guide to the size and shape ... Read More
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Bleach in Georgia
... those seeking effective cleaning solutions without straining their budgets. Despite this, the category saw a slight decline in terms of volume sales growth in 2024, driven by its waning popularity and intensified competition from other ... Read More
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Toilet Care in Georgia
... to other toilet care subcategories, making its products attractive choices for budget-conscious consumers. Price sensitivity remains a key factor in purchasing decisions, with many consumers actively seeking the most competitive prices across different retail chan... ... Read More
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Dishwashing in Georgia
... loyal to established brands, valuing their perceived quality and consistency. On the other hand, a significant portion of consumers prioritises cost savings, showing little brand attachment and instead focusing on securing the best deals available. ... Read More
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Laundry Care in Georgia
... recyclable materials, and Frosch offered in recycled packaging. Despite this growing assortment, consumer interest in environmentally friendly laundry products remains limited in the country. A significant proportion of consumers are unwilling to pay a premium ... Read More
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Polishes in Georgia
... volume and value sales of imported polishes, which continue to increase steadily, though overall value sales slowed down somewhat. The widespread availability of polishes across modern retail channels, coupled with the presence of several strong ... Read More
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Home Insecticides in Georgia
... This improved retail infrastructure has facilitated greater product availability, contributing to consistent demand. Among the various types of insecticides, mosquito protection products remained the most frequently purchased. Their broad assortment and widespread a... Euromonitor International's ... Read More
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Home Care in Georgia
... Ukraine and Belarus had previously influenced market dynamics, their impact has diminished somewhat. Although a portion of these immigrants has settled in Georgia, many have since relocated to other countries, lessening their effect on overall ... Read More
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Air Care in Georgia
... beyond the capital. The development of these retail channels has played a crucial role in enhancing product availability, making air care products more accessible to a broader customer base. Euromonitor International's Air Care in Georgia ... Read More
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Georgia Cigars, Cigarillos and Smoking Tobacco
... there were increased numbers of immigrants from Russia, as a result of the war in Ukraine. Also, increased tourist numbers also contributed to increase volume sales, particularly for products such as hookah. Lastly, inflation decreased ... Read More
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Georgia Cigarettes
... as a result of the war in Ukraine. Also, inflation decreased sharply in 2023, and this also supported volume sales. Euromonitor International's Cigarettes in Georgia report offers a comprehensive guide to the size and shape ... Read More
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Georgia Tobacco
... numbers of immigrants from Russia, as a result of the war in Ukraine. Also, in terms of smoking hookah (pipe tobacco) in particular, increased tourist numbers also led to increased demand. In addition, inflation fell ... Read More
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Georgia Smokeless Tobacco, E-Vapour Products and Heated Tobacco
... concern that vaping is as harmful as cigarette smoking. In April 2023, the government increased the excise tax on e-liquids. The tax increased from 0.2 GEL per ml to 1 GEL per ml (including liquids ... Read More
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Georgia Hair Care
... as serums or styling agents. Hair colourants are also popular, as Georgia women prefer to dye grey hair and many opt for a cheaper home treatment than visiting a hair salon. Though standard shampoo accounted ... Read More
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Georgia Bath and Shower
... other products significantly. That being said, bar soap continue to account for most value sales. Volume growth was also higher for liquid soap than bar soap, with mainly older consumers, above 65 years of age, ... Read More
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Georgia Mass Beauty and Personal Care
... was growth. Mass beauty and personal products are continually innovating and are quick to pick up on trends and messaging that often first appears within premium products. As such, though value for money was the ... Read More
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