Category: Confectionery
Kenya Confectionery
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Kenya Sugar Confectionery
... confectionery makes it accessible across various income levels, further contributing to growth. As a result, manufacturers are strategically expanding their product portfolios to cater to diverse consumer preferences and capitalise on this growing demand. Euromonitor ... Read More
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Kenya Gum
... its widespread availability in major retail channels across the country. The leading brand, Big Gum, has seen significant market share growth driven by demand from younger demographics, particularly Gen Z and millennials. Euromonitor International's Gum ... Read More
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Kenya Chocolate Confectionery
... in stagnant sales volume growth within the category. Euromonitor International's Chocolate Confectionery in Kenya report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to ... Read More
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Chocolate Confectionery in Kenya
... sales of chocolate confectionery in Kenya, with the majority of such products sold through supermarkets in 2022, and this share is set to rise in 2023. The expansion of modern grocery retailers has therefore been ... Read More
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Gum in Kenya
... mainly consumed by children, and the latter by adults. Despite the rising population, more dynamic volume growth continues to be hampered by the large informal market, which remains a strong competitor for formal retailing when ... Read More
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Sugar Confectionery in Kenya
... been rising. For instance, reduced local production of sugar cane, declining imports, and global shortages have been driving up the prices of sugar, making it more expensive to produce products such as sugar confectionery. Higher ... Read More
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