Primary Research Group

Primary Research Group Inc., a reputable establishment based in New York City since its inception in 1990, specializes in the meticulous fusion of comprehensive survey methodologies with extensive secondary research and astute forecasting. The company's overarching objective is to furnish nuanced and sophisticated insights into market dynamics and prevailing business environment trends, tailored to the discerning needs of businesses, governmental bodies, and institutions of higher education.

Distinguished for its prolific research endeavors, Primary Research Group is renowned for generating insightful research reports that cater to a diverse array of organizations. Additionally, the firm engages in contractual research collaborations, contributing its expertise to a range of entities seeking incisive market analyses and strategic foresight.

One of the distinctive strengths of Primary Research Group lies in its proficiency in administering surveys across various institutions. Through its dedicated efforts, the organization has garnered a wealth of experience and a solid foundation in survey methodologies, positioning itself as a leader in this domain.
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109 Reports from Primary Research Group

   
  • Survey of Best Practices in Student Assessment 2025

    Survey of Best Practices in Student Assessment 2025 This study looks closely at how college and university assessment offices are evaluating educational results at their institutions. It gives detailed operational data on assessment office salaries, budgets and priorities, as well as comprehensive i ... Read More

  • Academic Advising Benchmarks 2025

    Academic Advising Benchmarks 2025 This study presents data and commentary from 33 college and university academic advising programs, detailing their costs and expenditures, session statistics, technology use, tutor recruitment and retention, fundraising, and other characteristics and policies. The s ... Read More

  • College Tutoring Programs Benchmarks, 2025

    College Tutoring Programs Benchmarks, 2025 This comprehensive 124-page report, based on data from 45 college tutoring programs, presents detailed benchmarking information on spending, technology use, tutor use and retention, program offerings and much more. It helps its readers to answer questions s ... Read More

  • Survey of Academic Department Chair, Use of Generative Artificial Intelligence

    Survey of Academic Department Chair, Use of Generative Artificial Intelligence This study looks at how academic department chair are using generative artificial intelligence, with highly detailed data on use of ChatGPT, Gemini, Midjourney, Claude, Grok, Llama and other applications. The report has d ... Read More

  • Survey of Academic Department Chair, Fundraising for the Department

    Survey of Academic Department Chair, Fundraising for the Department The survey data provides insights into the fundraising efforts of a random sample of 120 academic departments with data broken out by academic field and size and type of department, for public and private colleges, by college tuitio ... Read More

  • Survey of College Paid Digital Ad Marketing Practices

    Survey of College Paid Digital Ad Marketing Practices This report looks closely at how colleges are using paid ads from Google, Bing, Facebook, Instagram, TikTok, YouTube, Snapchat, LinkedIn and Twitter. The study provides specific data on 2023-24 academic year spending on each of these services, an ... Read More

  • Survey of Academic Library Leadership 2024, Hiring Practices & Plans

    Survey of Academic Library Leadership 2024, Hiring Practices & Plans This report looks closely at how academic libraries hire new personnel It helps its readers to answer questions such as: how many new positions have become available this year? What about next year? How many retirements are expecte ... Read More

  • Survey of College & University Faculty Use of AI in Data Management

    Survey of College & University Faculty Use of AI in Data Management The study looks at how many and which faculty are using artificial intelligence in data management, and how they are using it, currently, and planned for the future. The study presents unique data sets for use of AI in many specific ... Read More

  • Survey of Academic Library Leadership 2024, Use of Generative Artificial Intelligence

    Survey of Academic Library Leadership 2024, Use of Generative Artificial Intelligence This study presents data from approximately 50 directors and other executives of academic libraries about how they are using, and plan to use generative artificial intelligence applications in a broad range of libr ... Read More

  • Survey of Academic Library Leadership 2024, Library Role in Addressing Plagiarism

    Survey of Academic Library Leadership 2024, Library Role in Addressing Plagiarism This study presents data and commentary from 50 academic library directors or other high level executives about their library role in addressing plagiarism. The advent of generative artificial intelligence and its broa ... Read More

  • Survey of Use of Artificial Intelligence in Inter-Library Loan Management

    Survey of Use of Artificial Intelligence in Inter-Library Loan Management This study presents data from 33 academic libraries about their use of artificial intelligence in various facets of inter-library loan management, with separate datasets for use in copyright clearance, returns and deliveries, ... Read More

  • Academic Library Resource Sharing Program Benchmarks

    Academic Library Resource Sharing Program Benchmarks This study looks closely at the book and other resource sharing programs that academic libraries maintain with library partners, opening one another’s collections to one another’s library patrons. The report gives detailed data on the types of mat ... Read More

  • Teaching & Learning Center Benchmarks

    Teaching & Learning Center Benchmarks The study presents data and commentary from directors of 40 teaching and learning centers at colleges and universities primarily in the USA. The report gives detailed benchmarking data on budgets, personnel, salaries, mission priorities, outreach to faculty, adm ... Read More

  • Survey of STEM Faculty in Higher Education, Working with Faculty & Students from China

    Survey of STEM Faculty in Higher Education, Working with Faculty & Students from China This study looks at how US higher education faculty are dealing with increasing restrictions in the USA on employment of and cooperation with scholars and students from China. The study helps its readers to answer ... Read More

  • Survey of Faculty Use of Scientific Blogs & Blogging

    Survey of Faculty Use of Scientific Blogs & Blogging This study looks at the use of scientific blogs as a scholarly communications vehicle. Blogs have been somewhat controversial in the scientific world given their lack of peer review, and the views of some that they contribute to the unattributed u ... Read More

  • University Faculty Views on Computer Code and Data Submission Requirements

    University Faculty Views on Computer Code and Data Submission Requirements This study looks at how faculty, primarily in the sciences and social sciences, view computer code and data submission requirements from journal publishers, repositories, funding sources, peer review and other sources. The st ... Read More

  • Survey of Higher Education Faculty Use of AI in the Classroom

    Survey of Higher Education Faculty Use of AI in the Classroom This study looks at how faculty are using artificial intelligence applications in teaching, and how students are using them in class and homework. The report helps its readers to answer questions such as: How much of a problem is AI drive ... Read More

  • Survey of STEM Faculty in Higher Education, Experience with Sponsored Research

    Survey of STEM Faculty in Higher Education, Experience with Sponsored Research This study looks at how faculty view sponsored research projects and helps its readers to answer questions such as: how many sponsored research projects have faculty worked on? Which faculty defined by age, gender, academ ... Read More

  • Survey of STEM Faculty in Higher Education, Trends in Filing Invention Disclosure Reports

    Survey of STEM Faculty in Higher Education, Trends in Filing Invention Disclosure Reports This study looks at who files invention disclosure reports, and how often. The study helps answer questions such as: which academic fields account for the most invention disclosure reports? How many reports are ... Read More

  • Survey of STEM Faculty in Higher Education, Experience of Export Controls

    Survey of STEM Faculty in Higher Education, Experience of Export Controls This study presents detailed data and commentary on the experience of higher education faculty predominantly in technology oriented areas, with their university export controls policies. The study examines familiarity with pol ... Read More

  • Law Library Benchmarks 2024-25

    Law Library Benchmarks 2024-25 Regarding the importance of automated and robotic search methods (Table 20.1), the largest group (34.09%) views it as important but not a major factor currently. 18.18% see it as absolutely critical, and 20.45% as very important. There's variation by FTE librarians (Ta ... Read More

  • Survey of US Higher Education Faculty 2024, Finding, Sourcing, Citing & Summarizing with AI

    Survey of US Higher Education Faculty 2024, Finding, Sourcing, Citing & Summarizing with AI Overall Usage: A small percentage (5.92%) of the entire sample reported using AI applications to seek recommendations on which journals to submit their ideas, articles, or other content. A significant majorit ... Read More

  • Survey of STEM Faculty in Higher Education, Experience of the Technology Transfer Office

    Survey of STEM Faculty in Higher Education, Experience of the Technology Transfer Office Dissatisfaction was highest among faculty in the smallest schools with more than 23% of those at institutions with fewer than 2,500 students expressing dissatisfaction. Dissatisfaction was also high among facult ... Read More

  • Survey of US Higher Education Faculty 2024, Use of Academic Library Resources for AI Info Literacy

    Survey of US Higher Education Faculty 2024, Use of Academic Library Resources for AI Info Literacy Perhaps the most common answer was a vent about the abusive nature of AI’s impact on students, particularly regarding the fostering of plagiarism. Indeed, many cited as their most pressing need a guide ... Read More

  • Survey of US Higher Education Faculty 2024, Contributions of Content & Design to AI Applications

    Survey of US Higher Education Faculty 2024, Contributions of Content & Design to AI Applications 5.92% of faculty sampled have taken part in an effort to develop prompts for ChatGPT that might be used as a form of template that could benefit others. 8.57% of deans/department heads/distinguished prof ... Read More

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